Experience

Carol H Williams Advertising

• Advertising Services
• 1 - 100 Employee

• Junior Art Director

  • Oct 2022 - Present



ONE School

• United States
• Advertising Services
• 1 - 100 Employee

• Art Director

  • Feb 2022 - Present



PETERMAYER

• United States
• Advertising Services
• 100 - 200 Employee

• Junior Art Director

  • May 2022 - Oct 2022

• Account Coordinator

  • Mar 2021 - May 2022

  Lead in Art Direction on free-lance team under the creative department in creation of new New Orleans Pelicans brand campaign for the 2022-2023 season.Participate and lead in JEDI (justice, equity, diversity, inclusion) program by developing company wide activations and experiencesContribute to creative decisions and concepting to stay aligned with client scope of work. Shares information with the internal team and assist in providing/presenting competitive information to clients as directed.Works in partnership with account service team plus all agency departments produce measurable results for the client on time and within budget.Assists account service team in the implementation of strategic marketing plans that lead to successful communication programs.



GladiatHers®

• Professional Training and Coaching

• Assistant Director of Social Med

  • Feb 2020 - Oct 2021

  Leads social media strategy development, planning and execution of all and new social media activationsManaging visual design/new media and and publishing content on a daily basis is routineAccelerating page engagement by establishing a 13.6% follower growth rate in 3 months, averaging a weekly 200% increase of content interactions, and 3,200+ accounts reached weeklyConceptualize and campaign execution for an exclusive subscription service that provides women with top-tier resources, jobs and networking opportunities to succeed in the sports industry



Atlanta Hawks

• United States
• Spectator Sports
• 500 - 600 Employee

• Membership Associate

  • Jan 2020 - Mar 2021

  Catalyst of social justice movement by collaborating with Owner-Grant Hill, CEO- Steve Koonin and Coach Lloyd Pierce in a police brutality panel that resulted in community efforts to help justice reform and State Farm Arena becoming the first sports arena and largest polling location in Georgia (see QR code)Contributing creative marketing campaigns used by department to better contact clients; creating RFPs for a corporate partnerships between Hawks and black owned companies in Atlanta Developed and presented a new revenue campaign for the 20-21 season to C-level executives to combat the absence of fans due to COVID-19 that would have estimated $2 million in new revenue Converting 400+ cold calls a week to in-person and virtual appointments and sold $8,000 worth of sales in 2 months



Maylee Media

• Marketing Associate

  • Jan 2020 - Jul 2020

  Established multiple corporate sponsorships for WNBA Hall of Famer, 2x Olympian Sheryl Swoopes and her foundation “Back to Our Roots”Developed and operated several virtual fundraisers including a virtual auction to raise $800+ for the “Back to Our Roots” Foundation Served as the creative director producing several marketing and promotional materials for company and client events Established multiple corporate sponsorships for WNBA Hall of Famer, 2x Olympian Sheryl Swoopes and her foundation “Back to Our Roots”Developed and operated several virtual fundraisers including a virtual auction to raise $800+ for the “Back to Our Roots” Foundation Served as the creative director producing several marketing and promotional materials for company and client events



University of South Carolina

• United States
• Higher Education
• 700 & Above Employee

• Marketing Intern

  • Aug 2019 - Dec 2019

  Conceptualized several creative promotional events for over 15 sports to increase student participation and community outreachHandled all game day activations for SEC football, basketball and soccer program through media and fan activationsRegulated student rewards program that provide student ticketing through a digital interface Conceptualized several creative promotional events for over 15 sports to increase student participation and community outreachHandled all game day activations for SEC football, basketball and soccer program through media and fan activationsRegulated student rewards program that provide student ticketing through a digital interface



Jacksonville Jaguars

• United States
• Spectator Sports
• 400 - 500 Employee

• Premium Services Representative

  • Jul 2017 - Dec 2019

  Supervised 40 suites to meet the standard of excellence for TIAA Field prior to each eventAssisted with providing excellent fan experiences and hospitality at all home events Created weekly supervisor manuals for game day supervisors, including event-specific details and fan-related issues requiring follow-upContributed to game-day suite operations, crisis management and creating relationships with suite-holders anticipating the renewal of contracts Supervised 40 suites to meet the standard of excellence for TIAA Field prior to each eventAssisted with providing excellent fan experiences and hospitality at all home events Created weekly supervisor manuals for game day supervisors, including event-specific details and fan-related issues requiring follow-upContributed to game-day suite operations, crisis management and creating relationships with suite-holders anticipating the renewal of contracts



Oakland Athletics

• United States
• Spectator Sports
• 400 - 500 Employee

• Membership Services Intern

  • May 2019 - Aug 2019

  Provided exceptional customer service to a membership base of 18,000 in person as well as over the phone solving member and ticket related issuesContinually provided availability and processed 20+ suites weekly, assisted marketing department with day of event operations, aided ticket services in system operationsAssisted in planning and execution of marketing, group sales, and outreach for successful African-American Heritage NightUsed market research, to present data to support new membership experiences and birthday program that would meet both member needs, as well as organizational goals and be implemented in the 2020 season



Eastern Florida State College

• United States
• Higher Education
• 300 - 400 Employee

• Athletic Graduate Intern

  • Jul 2016 - Jun 2017

  Assist 11 sports in game-day and facility operationsCreated and advised in creation of SIAC level Student Athlete Advisory Committee Oversee athletics social media outlets for 5 sportsCoordinated with local high school band for first outside halftime entertainment events for 2016-2017 basketball season increasing attendance by more than 50%Organized current intramurals and created 2 new intramural programsAssisted and co-advised in NJCAA National championships regarding transportation and flow of event Collaborated with EFSC Alumni Foundation to raise over $100,000 for the college in multiple fundraising events



(USTA) United States Tennis Association

• United States
• Spectator Sports
• 700 & Above Employee

• Junior Team Tennis Intern

  • May 2015 - Aug 2015

  Coordinated with Coaches and League Directors of Tennis National Championship from over 40 teams to create player database and event planningEstablished business plan on incorporating tennis in a majority urban area to provide new opportunities for underprivileged youth Secured partnership with South Carolina Arthritis Foundation to provide media support and awareness of Juvenile Arthritis during the month of July Obtained multiple sponsorship's for USTA-SC Event to fund expenses and scholarships for participating players



Eastern Florida State College

• United States
• Higher Education
• 300 - 400 Employee

• Athletic Marketing Intern

  • May 2014 - Aug 2014

  • Participated in new facility construction meetings• Created and presented marketing proposal of Instagram, Snapchat, and Facebook integration to increase fan participation in athletics online by 10%.• Facilitated administrative compliance and data entry • Operating summer sports camps in men’s and women’s basketball • Participated in new facility construction meetings• Created and presented marketing proposal of Instagram, Snapchat, and Facebook integration to increase fan participation in athletics online by 10%.• Facilitated administrative compliance and data entry • Operating summer sports camps in men’s and women’s basketball