Shannon Maciver
Project Director at Yippa- Claim this Profile
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Bio
Greg Honeybourne
It was a great pleasure to have Shannon on my team. She is a tremendous asset to any team. She is a diligent worker who continually goes that extra mile to make her projects even better. Shannon has a fun and spunky energy that is contagious to the team. I would have Shannon back on my team in an instant if the opportunity would be available.
Greg Honeybourne
It was a great pleasure to have Shannon on my team. She is a tremendous asset to any team. She is a diligent worker who continually goes that extra mile to make her projects even better. Shannon has a fun and spunky energy that is contagious to the team. I would have Shannon back on my team in an instant if the opportunity would be available.
Greg Honeybourne
It was a great pleasure to have Shannon on my team. She is a tremendous asset to any team. She is a diligent worker who continually goes that extra mile to make her projects even better. Shannon has a fun and spunky energy that is contagious to the team. I would have Shannon back on my team in an instant if the opportunity would be available.
Greg Honeybourne
It was a great pleasure to have Shannon on my team. She is a tremendous asset to any team. She is a diligent worker who continually goes that extra mile to make her projects even better. Shannon has a fun and spunky energy that is contagious to the team. I would have Shannon back on my team in an instant if the opportunity would be available.
Experience
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Yippa
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United States
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Graphic Design
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1 - 100 Employee
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Project Director
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Dec 2022 - Present
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Project Manager
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Aug 2021 - Dec 2022
• Design & website development studio for nonprofit organizations — specializing in Wordpress website design & development (site redesign builds, site improvements, maintenance & support) and overall graphic design (branding, campaigns, reports, marketing collateral)• Project planning, scheduling & deliverable management alongside team of freelance designers & developers• Client communication, meetings & presentations• Internal process improvements & workflow creation
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Briteweb
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Canada
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Design Services
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1 - 100 Employee
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Project Manager
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Jun 2022 - Present
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The Good Kind agency
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United Kingdom
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Investment Management
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Project Manager
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Apr 2021 - Sep 2021
• Websites for purpose-driven organizations• Project planning & scheduling, task management, client communication• Internal Notion workspace creation, management & maintenance • Websites for purpose-driven organizations• Project planning & scheduling, task management, client communication• Internal Notion workspace creation, management & maintenance
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Public Health Agency of Canada | Agence de la santé publique du Canada
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Government Administration
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700 & Above Employee
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Project Administration Officer
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Jan 2021 - Apr 2021
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Nature's Path Foods
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Canada
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Food and Beverage Manufacturing
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200 - 300 Employee
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Design & Production Manager
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Dec 2019 - Jul 2020
• Leading the internal design production team, ensure creative deliverables align with Brand Standards and meet project objectives on time and within scope.• Resource management for the team, based on upcoming initiatives, and provide recommendations for approach to ensure project success.• Develop and champion cross-department processes within Marketing, Operations and Supply Chain, increasing packaging efficiencies and reduce any future errors in market roll-out.
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Project Manager, Marketing
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Oct 2018 - Dec 2019
• Project planning and resource management for Creative Team, and overall project scheduling across the Marketing department.• Build timelines and project plans for all major creative projects (including packaging, social campaigns, and photography), based on team resources, project scope, budget and time constraints.• External resource liaison for creative agencies, including managing a RFP for our search in a partner for the upcoming rebrand project.
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Marketing Project Specialist (Contract)
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Nov 2016 - Apr 2018
• Project lead for packaging refresh initiative, updating all NP-branded products with new packaging design within 12 months• Build and manage project timelines based on internal resources, budget and production deadlines, providing regular project status reports to key stakeholders• Coordinate creative briefs and approvals with Brand management team and executive leadership• Work closely with Operations to ensure artwork completion aligns with printing and plant production• Collaborate with R&D and Regulatory teams to ensure packaging complies with regulatory requirements and includes recent nutritional updates
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House & Home Media
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Canada
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Book and Periodical Publishing
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1 - 100 Employee
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Associate Consumer Marketing Manager
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May 2015 - Oct 2016
• Managed the execution of all subscription promotions for House & Home and Maison & Demeure — requesting creative, tracking pricing offers, communicating print production specs and web page creation, ensuring timely and efficient production while taking into account budget and resources.• Tracked and managed the inventory of direct mail materials for renewal and invoice programs, refreshing creative for reprints as needed.• Liaised with internal and external web departments to create unique web forms for each promotion, including testing each page and monitoring redirects.• Coordinated marketing launches for Special Edition issues, utilizing social media, ROS ads, print ads and newsstand promotions.
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Consumer Marketing Coordinator
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Feb 2014 - Apr 2015
• Coordinated the execution of print and web subscription promotions, including creative, pricing offers, printing and web page creation.• Managed inventory of direct mail materials - monitored usage, updated creatives and coordinated reprints with print vendors.
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Eminence Organic Skin Care
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Canada
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Personal Care Product Manufacturing
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100 - 200 Employee
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Marketing Print Coordinator
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Jul 2013 - Dec 2013
• Coordinated artwork and print materials for major product launches, including product labels, retail box packaging and marketing pieces for the new product line.• Led supporting promotional projects by creating critical paths and working with multiple teams to ensure all tasks are completed on time for execution.• Assisted in the development of a new reprint procedure for Marketing and Supply Chain, streamlining the process for all packaging and print material updates. • Coordinated artwork and print materials for major product launches, including product labels, retail box packaging and marketing pieces for the new product line.• Led supporting promotional projects by creating critical paths and working with multiple teams to ensure all tasks are completed on time for execution.• Assisted in the development of a new reprint procedure for Marketing and Supply Chain, streamlining the process for all packaging and print material updates.
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Best Buy Canada / Future Shop
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Canada
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Executive Offices
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1 - 100 Employee
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Senior Production Coordinator
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Aug 2010 - Jul 2013
• Coordinated the execution of all print-related Future Shop projects, including weekly flyers, catalogues, ROPs, in-store promotional materials and transit signage. • Communicated with stakeholders to consider all elements of the project – timelines, production limitations, creative direction, business objectives and budget.• Managed internal and external resources to ensure delivery of materials within established timelines. • Coordinated the execution of all print-related Future Shop projects, including weekly flyers, catalogues, ROPs, in-store promotional materials and transit signage. • Communicated with stakeholders to consider all elements of the project – timelines, production limitations, creative direction, business objectives and budget.• Managed internal and external resources to ensure delivery of materials within established timelines.
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Granville Island Brewing
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Canada
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Manufacturing
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1 - 100 Employee
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Sales Coordinator
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Mar 2009 - Aug 2010
• Designed and produced in-house promotional material for both internal and external channels.• Communicated with retail and licensee accounts for custom promotional design requests.• Coordinated with 10 sales representatives for on-premise marketing events and daily administrative assistance. • Designed and produced in-house promotional material for both internal and external channels.• Communicated with retail and licensee accounts for custom promotional design requests.• Coordinated with 10 sales representatives for on-premise marketing events and daily administrative assistance.
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Education
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Langara College
Advanced Project Management Certificate -
British Columbia Institute of Technology / BCIT
Marketing Management Diploma -
University of Victoria
Bachelor of Science (B.Sc.)