Shanna Dickens

General Manager at The Daily Iberian
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Contact Information
us****@****om
(386) 825-5501
Location
New Iberia, Louisiana, United States, US

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5.0

/5.0
/ Based on 2 ratings
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Hunter L. Trahan

Shanna is an excellent content writer, and especially good at using marketing language that is designed to capture attention and encourage engagement. Before Shanna came on board, I was the primary content writer for websites and newsletters. When Shanna took over, our newsletters experienced a much higher click-through rate and increase in overall engagement. In addition to much higher quality content, she's also able to do it in half the time, increasing efficiency. When it comes to social media marketing, Shanna is great at developing a posting schedule that captures larger audiences by comparing posts at different days of the week, and time of day in order to maximize engagement from a more relevant audience. She's also great at coming up with campaigns and contests that will increase following on all social platforms.

Kathy Latiolais DeGlandon

Shanna is outstanding writer. Each time she is given a new assignment, she researches the topic thoroughly, develops a strong plan for completing the assignment, and fulfills the obligation on time and completely. Shanna is able to vary her marketing message for each step of the marketing funnel and easily tailors this message to the target demographic. Shanna's social media marketing skills are simply amazing. Each post is better than the last in reach and engagement because she understands the client's product thoroughly, the target demographic, and message needed to interact. Her clients all enjoy working closely with Shanna, and they each receive personal attention through her regular updates. I've thoroughly enjoyed working with Shanna because I know that all tasks assigned to her will be thoroughly thought out and completed at an optimal level. Shanna is an essential element to the Comit Internet marketing team.

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Experience

    • Newspaper Publishing
    • 1 - 100 Employee
    • General Manager
      • Aug 2021 - Present

    • Publisher
      • Feb 2020 - Present

    • United States
    • Writing and Editing
    • 1 - 100 Employee
    • Editor In Chief
      • 2013 - Present

      http://www.acadianalifestyle.com/2017/05/05/140574/from-the-editor-may-2017

    • Associate Editor
      • Jul 2014 - Present

    • Internet Marketing Specialist
      • Jun 2013 - Jul 2014

Education

  • University of Louisiana
    Bachelor of Arts, Journalism

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