Experience

City Beauty, LLC
• United States
• Creative Director

  • Nov 2019 - Present


City Beauty

• United States
• Individual and Family Services

• Senior Graphic Designer

  • Nov 2017 - Nov 2019

  City Beauty is a beauty brand that creates cutting-edge skincare solutions accessible for women who want to look as young as they feel. I designed the logo, developed the brand guidelines for print and web use, and I oversee all the branded creatives. I research marketing tactics and beauty brands to create more user-friendly and informative website pages for our target audience to gain optimal results in revenue. I also create email landers and design order pages to increase conversions. I've worked on split testing different design elements and layouts with our marketing strategies. I also designed a variety of print work for promotions or company use. I created the inital packaging (screen printed bottles and unit cartons) and photoshop product shots and swatches. I also designed graphics for blogs and social media. Show less



Golden Hippo Media

• Lead Graphic Designer

  • Jun 2014 - Nov 2017

  Golden Hippo Media is a marketing firm that builds brands. I helped develop brand guidelines for print and web use. I research marketing tactics, supplements, and beauty brand to create more userfriendly and informative website pages to gain optimal results in revenue, and create email graphics to increase click-rate. I also design and sometimes code landing pages using marketing and design tactics to increase conversions and revenue, and set up webpages and split tests using 1shoppingcart. I also design a variety of print work for promotions or company use, design labels and unit cartons, and design graphics for blogs and social media. I also shoot, edit, and manipulate images for web and marketing use. I am also the manager of the other four designers in the design department. I managed a team of 4 designers and I trained and hired the new designers to design by using the marketing strategies our company uses, divvy up projects, approve timecards, and give raises. Show less



Say Ça!

• Canada
• Primary and Secondary Education
• 1 - 100 Employee

• Freelance Graphic Designer

  • Feb 2016 - Feb 2016

  Say Ça! is a Community Leadership Program funded by Fulbright Canada and the U.S. Embassy in Ottawa. It offers free tutoring, mentoring, and cultural outings to Syrian refugee teenagers, providing a foothold from which our students can latch onto their new schools and city. I designed the logo with the idea of community, mentoring, and hope in mind. The idea behind the two heads, are that they are equal and working together to learn from eachother, while the mentor shows guidance. The repetition shows how they work with other groups, and create a flower symbol that represents peace. Show less



Machine Jeans

• United States
• Graphic Design
• 1 - 100 Employee

• Designer

  • Mar 2014 - Apr 2014

  Machine Jeans Inc. is a wholesale jean company sold in top fashion retailer brands. I worked with another graphic designer focusing on top designs. I researched fashion and runway trends and incorporated these trends into Photoshopped sample images of the garments and created sample sheets. I also researched and created trendy t-shirt graphics for screen printing. I redesigned the website catering to the junior target audience, and I also shot a weekly catalog photo shoot focusing on the angle and details of the jeans. Show less



Looksy

• Australia
• Entertainment Providers

• Graphic Designer

  • Mar 2014 - Mar 2014

  Looksy is a e-commerce website that sells accessories. I created email graphics and website banners for new collections, and email graphic for featured collections according to concepts. I also participated in editorial meetings to brainstorm about concepts for new collections and featured collections and to create weekly email schedule.  Looksy is a e-commerce website that sells accessories. I created email graphics and website banners for new collections, and email graphic for featured collections according to concepts. I also participated in editorial meetings to brainstorm about concepts for new collections and featured collections and to create weekly email schedule. 



University of Florida

• United States
• Higher Education
• 700 & Above Employee

• Graphic Design Intern

  • May 2013 - Jan 2014

  The University of Florida (UF) is a major, public, comprehensive, land-grant, research university. I worked with the director of the Multicultural Diversity and Affairs department who got me in touch with several other departments to create logos, flyers, and posters. I was in direct contact with the organizers and created the graphics based on requirements and research of each organization.  The University of Florida (UF) is a major, public, comprehensive, land-grant, research university. I worked with the director of the Multicultural Diversity and Affairs department who got me in touch with several other departments to create logos, flyers, and posters. I was in direct contact with the organizers and created the graphics based on requirements and research of each organization. 



One Greek Store

• United States
• Retail
• 1 - 100 Employee

• Designer

  • Jul 2013 - Dec 2013

  One Greek Store retails and manufactures Greek clothing, Greek paraphernalia, custom line jackets, sorority gifts, and greek paddles. I advised and designed graphics for products and screen printing by directly contacting customers. I created proofs for the garment samples before they were created and created color lists for embroidery files for production. I also created graphics for laser cuts and vinyl. I designed social media, website graphics, and size chart webpage using the model shots I took. Show less



Pledge 5 Foundation

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Graphic Design Intern

  • May 2013 - Jul 2013

  The Pledge 5 Foundation is a non-profit organization dedicated to promoting public service in the Gainesville community. I created many promotional images and graphics to effectively advertise the numerous events. The Pledge 5 Foundation is a non-profit organization dedicated to promoting public service in the Gainesville community. I created many promotional images and graphics to effectively advertise the numerous events.



Hiro Asian Sandwich

• Freelance Photographer

  • Nov 2012 - Jun 2013

  Contributed to website and menu by shooting commercial photography. Contributed to website and menu by shooting commercial photography.



Paris Leaf Designs

• Design Intern

  • Oct 2012 - Dec 2012

  I created this typeface during my internship at Parisleaf, the globally minded design and printing firm. This typeface depicts not only the design aspect of this company, but also the earth friendly process they practice. The process of folding origami leaves inspired this typeface in which many of the design qualities of this typeface parallel the characteristics of origami. I focused on the repetition of lines, the shadows, the idea of creating base folds for final folds, and the transformation of form. Show less



Sparks Magazine

• United Kingdom
• Book and Periodical Publishing

• Photographer

  • Oct 2012 - Dec 2012

  Contributed to “We Are” edition by shooting commercial photography. Contributed to “We Are” edition by shooting commercial photography.



Mochi Frozen Yogurt

• United States
• Food & Beverages
• 1 - 100 Employee

• Manager

  • Jul 2010 - Sep 2012

  Supervised and trained workers to organize, clean, multi-task, effectively manage time and provide excellent customer service. Aided in managing by ordering, inventory, managing the bank. Supervised and trained workers to organize, clean, multi-task, effectively manage time and provide excellent customer service. Aided in managing by ordering, inventory, managing the bank.



Smokey Bear Kiddie College

• Volunteer

  • Jan 2012 - Apr 2012

  Aided with classroom activities, organizing, cleaning, and supervising students. Aided with classroom activities, organizing, cleaning, and supervising students.



Little Wood Elementary School

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• Volunteer

  • Jan 2012 - Apr 2012

  Helped students with class work and helped prepare for class room activities. Helped students with class work and helped prepare for class room activities.



Sweet Serendipity Photography

• United States
• Photography
• 1 - 100 Employee

• Photography Intern

  • Dec 2011 - Apr 2012

  Assisted in composing the photographs by posing subjects. Aided with equipment and shooting. Assisted in composing the photographs by posing subjects. Aided with equipment and shooting.



Hollister Co.

• United States
• 1 - 100 Employee

• Model

  • May 2011 - Aug 2011

  Delivered good customer service and aided in fixing and organizing the store. Delivered good customer service and aided in fixing and organizing the store.