Shane West
Head of Incubator at Aleap- Claim this Profile
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Norwegian -
Topline Score
Bio
Cody Leibold
Shane and I worked together on a complex and high profile research project that included multiple stakeholders and vendors from around the world. Shane was instrumental in providing guidance and recommendations that structured a program to generate deep customer insights. His understanding of the customer journey, expertise conducting customer research and strong leadership of the project team resulted in the successful execution of this global study. When faced with challenges Shane always maintains a calm and professional disposition, and his positive attitude motivates his team to overcome and learn from those challenges. He was truly a pleasure to work with and I have learned a lot from him.
Graeme Christianson
Shane brings intelligence, enthusiasm, and thoughtful creative energy to any engagement. He excels at managing projects involving globally-dispersed teams of stakeholders, and he’s somehow able to consistently align diverse (and often demanding) teams behind a clear set of goals and expectations for each step of the process. Shane’s focus on the customer is exceptional, and I’ve learned a lot from him in terms of how to help product- and engineering-focused teams to re-align product and messaging development around the customer’s needs, pain points, and desires. I was most impressed with Shane’s leadership in developing the Customer Insight Program at GE Healthcare. Devising and ensuring alignment on a global framework for customer insight and value proposition development for such a complex organization was a huge undertaking. Still, within what seemed to be only a few months, we (as a supplier) had a clear set of expectations, guides, and checklists. The process was standardized and streamlined, but still flexible enough to adapt to the wide variety of GE Healthcare’s customers, products, and services. An impressive achievement, and we continue to benefit from Shane's leadership and hard work.
Cody Leibold
Shane and I worked together on a complex and high profile research project that included multiple stakeholders and vendors from around the world. Shane was instrumental in providing guidance and recommendations that structured a program to generate deep customer insights. His understanding of the customer journey, expertise conducting customer research and strong leadership of the project team resulted in the successful execution of this global study. When faced with challenges Shane always maintains a calm and professional disposition, and his positive attitude motivates his team to overcome and learn from those challenges. He was truly a pleasure to work with and I have learned a lot from him.
Graeme Christianson
Shane brings intelligence, enthusiasm, and thoughtful creative energy to any engagement. He excels at managing projects involving globally-dispersed teams of stakeholders, and he’s somehow able to consistently align diverse (and often demanding) teams behind a clear set of goals and expectations for each step of the process. Shane’s focus on the customer is exceptional, and I’ve learned a lot from him in terms of how to help product- and engineering-focused teams to re-align product and messaging development around the customer’s needs, pain points, and desires. I was most impressed with Shane’s leadership in developing the Customer Insight Program at GE Healthcare. Devising and ensuring alignment on a global framework for customer insight and value proposition development for such a complex organization was a huge undertaking. Still, within what seemed to be only a few months, we (as a supplier) had a clear set of expectations, guides, and checklists. The process was standardized and streamlined, but still flexible enough to adapt to the wide variety of GE Healthcare’s customers, products, and services. An impressive achievement, and we continue to benefit from Shane's leadership and hard work.
Cody Leibold
Shane and I worked together on a complex and high profile research project that included multiple stakeholders and vendors from around the world. Shane was instrumental in providing guidance and recommendations that structured a program to generate deep customer insights. His understanding of the customer journey, expertise conducting customer research and strong leadership of the project team resulted in the successful execution of this global study. When faced with challenges Shane always maintains a calm and professional disposition, and his positive attitude motivates his team to overcome and learn from those challenges. He was truly a pleasure to work with and I have learned a lot from him.
Graeme Christianson
Shane brings intelligence, enthusiasm, and thoughtful creative energy to any engagement. He excels at managing projects involving globally-dispersed teams of stakeholders, and he’s somehow able to consistently align diverse (and often demanding) teams behind a clear set of goals and expectations for each step of the process. Shane’s focus on the customer is exceptional, and I’ve learned a lot from him in terms of how to help product- and engineering-focused teams to re-align product and messaging development around the customer’s needs, pain points, and desires. I was most impressed with Shane’s leadership in developing the Customer Insight Program at GE Healthcare. Devising and ensuring alignment on a global framework for customer insight and value proposition development for such a complex organization was a huge undertaking. Still, within what seemed to be only a few months, we (as a supplier) had a clear set of expectations, guides, and checklists. The process was standardized and streamlined, but still flexible enough to adapt to the wide variety of GE Healthcare’s customers, products, and services. An impressive achievement, and we continue to benefit from Shane's leadership and hard work.
Cody Leibold
Shane and I worked together on a complex and high profile research project that included multiple stakeholders and vendors from around the world. Shane was instrumental in providing guidance and recommendations that structured a program to generate deep customer insights. His understanding of the customer journey, expertise conducting customer research and strong leadership of the project team resulted in the successful execution of this global study. When faced with challenges Shane always maintains a calm and professional disposition, and his positive attitude motivates his team to overcome and learn from those challenges. He was truly a pleasure to work with and I have learned a lot from him.
Graeme Christianson
Shane brings intelligence, enthusiasm, and thoughtful creative energy to any engagement. He excels at managing projects involving globally-dispersed teams of stakeholders, and he’s somehow able to consistently align diverse (and often demanding) teams behind a clear set of goals and expectations for each step of the process. Shane’s focus on the customer is exceptional, and I’ve learned a lot from him in terms of how to help product- and engineering-focused teams to re-align product and messaging development around the customer’s needs, pain points, and desires. I was most impressed with Shane’s leadership in developing the Customer Insight Program at GE Healthcare. Devising and ensuring alignment on a global framework for customer insight and value proposition development for such a complex organization was a huge undertaking. Still, within what seemed to be only a few months, we (as a supplier) had a clear set of expectations, guides, and checklists. The process was standardized and streamlined, but still flexible enough to adapt to the wide variety of GE Healthcare’s customers, products, and services. An impressive achievement, and we continue to benefit from Shane's leadership and hard work.
Experience
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Aleap
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Norway
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Hospitals and Health Care
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1 - 100 Employee
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Head of Incubator
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Aug 2019 - Present
Aleap has in a short time grown to become the largest innovation community for health startups in Scandinavia. We believe that in order to develop successful entrepreneurs, we need to place them in the center of everything we do. Aleap is proud to have worked with more than 80 startups, including companies such as Eyr Medical, Epiguard, Glucoset and many other exciting startups. Aleap works closely with all Norwegian university communities and has become a national health innovation hub. The incubator is located in the Oslo Science Park and offers programs for companies that develop products within medtech, e-health, diagnostics and pharmaceuticals. Our ambition is for Norwegian healthcare companies to grow and succeed internationally.
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Skuld Insight
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Business Consulting and Services
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Founder and CEO
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2017 - Present
Leveraging extensive global healthcare and medical device experience to deliver actionable customer and market insights to support new product development. Example services offered: • Design and execution of customer and market insight programs utilizing primary and secondary market research techniques • Data analysis and insight reporting • Mentoring and consulting on best practice market research design and insight processes • Project management and marketing strategy consulting to support new product and innovation processes Why the name Skuld? As a powerful goddess from Norse mythology, Skuld was known to sit under the huge tree, Yggdrasil, which spread its branches all over the world. One of three goddesses known for weaving the threads of destiny, Skuld represents the future.
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Advisor
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Feb 2018 - Sep 2019
Market strategy advisor for Norway Health Tech members. Market strategy advisor for Norway Health Tech members.
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Cardiaccs AS
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Norway
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Medical Equipment Manufacturing
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1 - 100 Employee
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CEO
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May 2018 - Aug 2019
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Cetas Healthcare
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Singapore
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Market Research
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1 - 100 Employee
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Vice President Client Relations EMEA
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Nov 2017 - Aug 2019
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GE Healthcare
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Medical Equipment Manufacturing
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200 - 300 Employee
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Customer Research Leader
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Feb 2014 - Apr 2017
GE Healthcare provides transformational medical technologies and services in medical imaging and information technologies, medical diagnostics, patient monitoring systems, drug discovery, biopharmaceutical manufacturing technologies, performance improvement and performance solutions. As the Global Director for Customer Research my role was to ensure that the voice of customer was heard and considered during new product development and launch initiatives. Not restricted by product modality or geography I played a key role in sharing best practice across the global organisation and realizing cost and time efficiencies. I led a global team of ten customer research specialists to support regional and product teams with customer insight programs. Concurrently, I was also a key participant in designing and executing on CEO sanctioned insight programs. My role in these programs varied from program leader to subject matter expert.SELECTED ACHIEVEMENTS• Designed and led execution of global customer journey program to support customer experience initiative. Delivered actionable insights to global and regional leaders.• Recognised as expert resource in ensuring that customer insight is incorporated into new product development• Remotely led and expanded offshore shared service team to support global Healthcare business – 10 FTE, 250+ programs annually, $6.5MUSD spend• Implemented preferred vendor panel – 20% cost reduction, 70+ vendors reduced to 20.
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Global Business Analyst
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Jan 2006 - Feb 2014
Support of the global strategic marketing organization with insightful primary and secondary market research, competitive intelligence and market opportunity analysis. Projects tend to look at cross business opportunities that support the strategic goals of GE Healthcare.SELECTED ACHIEVEMENTS• Supported business case development for new and innovative applications of current technology - Influenza, vanity products, disaster relief.• Led global programs with external consultancy agencies and internal partners to deliver market and competitor landscaping for key strategic programs - Breast and prostate cancer, stroke, cardiovascular disease.• Enhanced understanding of medical imaging market opportunities in key growth markets in Asia, Africa, and the Middle East.
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Business Analyst - Medical Diagnostics
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Apr 2004 - Jan 2006
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Amersham Health
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United Kingdom
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1 - 100 Employee
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Business Intelligence - Research Coordinator
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Nov 2002 - Apr 2004
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La Trobe University
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Australia
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Higher Education
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700 & Above Employee
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Support analyst
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1999 - 2001
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Education
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2001 - 2002
La Trobe University
MBA -
1993 - 1998
La Trobe University
Hons Cognitive Science, Computer Science, Psychology, Linguistics
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