Shane Norris
Communications Manager at CPA.com- Claim this Profile
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Bio
Emily B. Kelley
Shane is the ideal addition to any team. He is the first to raise his hand to help out a colleague, client or vendor with any task, no matter how large of small. During our time working together, Shane demonstrated leadership skills rivaling those twice his age and continually facilitated a supportive and welcoming working environment for us younger members of the team. Apart from his professional skillset and infectious positive outlook, Shane led the company's professional and personal development programming, "Grow Strong" and planned well-attended in-person and virtual events for internal teams to grow and learn together. He truly led the way for the rest of us on the team! Any team would be lucky to have Shane.
Emily B. Kelley
Shane is the ideal addition to any team. He is the first to raise his hand to help out a colleague, client or vendor with any task, no matter how large of small. During our time working together, Shane demonstrated leadership skills rivaling those twice his age and continually facilitated a supportive and welcoming working environment for us younger members of the team. Apart from his professional skillset and infectious positive outlook, Shane led the company's professional and personal development programming, "Grow Strong" and planned well-attended in-person and virtual events for internal teams to grow and learn together. He truly led the way for the rest of us on the team! Any team would be lucky to have Shane.
Emily B. Kelley
Shane is the ideal addition to any team. He is the first to raise his hand to help out a colleague, client or vendor with any task, no matter how large of small. During our time working together, Shane demonstrated leadership skills rivaling those twice his age and continually facilitated a supportive and welcoming working environment for us younger members of the team. Apart from his professional skillset and infectious positive outlook, Shane led the company's professional and personal development programming, "Grow Strong" and planned well-attended in-person and virtual events for internal teams to grow and learn together. He truly led the way for the rest of us on the team! Any team would be lucky to have Shane.
Emily B. Kelley
Shane is the ideal addition to any team. He is the first to raise his hand to help out a colleague, client or vendor with any task, no matter how large of small. During our time working together, Shane demonstrated leadership skills rivaling those twice his age and continually facilitated a supportive and welcoming working environment for us younger members of the team. Apart from his professional skillset and infectious positive outlook, Shane led the company's professional and personal development programming, "Grow Strong" and planned well-attended in-person and virtual events for internal teams to grow and learn together. He truly led the way for the rest of us on the team! Any team would be lucky to have Shane.
Credentials
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Marketing Foundations: Automation
LinkedInMay, 2023- Nov, 2024 -
CrossFit Running Course
CrossFit, LLCMar, 2020- Nov, 2024 -
CrossFit Level 1
CrossFit, LLCDec, 2019- Nov, 2024
Experience
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CPA.com
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United States
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Accounting
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100 - 200 Employee
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Communications Manager
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Jul 2023 - Present
I'm responsible for the management and execution of content and communications activities largely focused on corporate and thought leadership activities, including the AICPA Town Hall. I also provide communications team support for PR, social media and other related activities. I'm responsible for the management and execution of content and communications activities largely focused on corporate and thought leadership activities, including the AICPA Town Hall. I also provide communications team support for PR, social media and other related activities.
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CrossFit Knightdale
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Knightdale, North Carolina, United States
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CF-L1 Trainer
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Jan 2021 - Present
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CrossComm
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United States
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Software Development
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1 - 100 Employee
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Sales And Marketing Associate
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Sep 2022 - May 2023
As a sales associate for a custom software agency and consultant shop, I found creative ways to connect with prospective clients across several industries such as healthcare, academia, education, and more. Through LinkedIn, CRM, trade shows, and content marketing I helped connect innovative disrupters with the developers and creatives who can help bring their vision to life. I shifted to this role out of a content position and in my short time I exponentially increased the amount of outreach to prospects as well as the number of face-to-face sales meetings for our CEO. Show less
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Content Marketing Associate
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May 2021 - Oct 2022
As a storyteller for a custom software agency, I had the chance to creatively tell the journey of our innovative clients and our talented software team. Produced video content for several channelsWrote and managed social media contentDeveloped SEO optimized web content for company blogCompiled case studies and client testimonialsWorked YouTube, Anchor/podcast, Contentful, Mailchimp, Get Response, and across all social media platforms.
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G&S Business Communications
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United States
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Public Relations and Communications Services
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100 - 200 Employee
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Senior Account Executive
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Jan 2019 - May 2021
-Lead media relations efforts for a division of an international client.-Shoot, produce and host a client video series that aired on a national cable network.-Generate social media content to drive traffic and interaction with a national audience.-Construct talking points, presentation and planning materials for clients.-Manage planning, budget and execution of internal health and wellness initiative.-3 Best of NAMA Entries: 2 Chapter Firsts, 2 Region Merits
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Account Executive
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Jan 2017 - May 2021
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FanSided
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United States
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Spectator Sports
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400 - 500 Employee
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Paid Contributor
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May 2020 - Sep 2020
Paid contributor for CatCrave.com, FanSided's Carolina Panthers site: developing articles and blog posts on a freelance basis about the Carolina's NFL franchise. Paid contributor for CatCrave.com, FanSided's Carolina Panthers site: developing articles and blog posts on a freelance basis about the Carolina's NFL franchise.
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CBS 17 (WNCN)
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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News Content Producer
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May 2014 - Jan 2017
Implemented a new weekend morning newscast. Managed a diverse team of technical, creative staff to plan and execute daily newscasts. Multi-tasked to write, edit, and coordinate news stories under tight deadlines in a demanding environment. Devised and communicated creative solutions during breaking news situations. Collaborated with the digital and marketing teams to promote special projects and special reports. Implemented a new weekend morning newscast. Managed a diverse team of technical, creative staff to plan and execute daily newscasts. Multi-tasked to write, edit, and coordinate news stories under tight deadlines in a demanding environment. Devised and communicated creative solutions during breaking news situations. Collaborated with the digital and marketing teams to promote special projects and special reports.
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WBTW News13
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Germany
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Business Consulting and Services
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1 - 100 Employee
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Digital Journalist
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Aug 2012 - May 2014
Responsible for writing and creatively telling stories through video. Researched and planned quarterly special reports. Self-produced and anchored multiple newscasts. Responsible for writing and creatively telling stories through video. Researched and planned quarterly special reports. Self-produced and anchored multiple newscasts.
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Coastal Carolina University
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United States
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Higher Education
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700 & Above Employee
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Ran Men's Track & Field
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Aug 2008 - Jun 2012
Ran Division I indoor and outdoor Track & FieldRepresented the team for 2 years on the Student Athlete Advisory CouncilTeam captain Senior YearRecord-holder in the 110m Shuttle Hurdle Relay
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Editor In Chief, The Chanticleer
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Jun 2011 - May 2012
Editor in Chief of Coastal Carolina's student newspaper, The Chanticleer. Ran weekly assignment meetingsEdited articlesPlanned layoutWrote articles and EditorialsManaged a staff of around 15
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Education
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2008 - 2012
Coastal Carolina University
Bachelor of Arts (B.A.), Communication, Journalism, and Related Programs
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