Experience

Mercury Global Partners

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Content Director

  • Jun 2022 - Present

  San Francisco Bay Area



Red Flag Media

• Book and Periodical Publishing
• 1 - 100 Employee

• Staff Writer

  • Aug 2007 - Present

  Philadelphia Monthly contributions to Decibel Magazine, including features, reviews and multiple cover stories.



Resonance AI

• United States
• Software Development

• Content Marketing Director

  • Feb 2019 - Feb 2022

  Seattle Resonance AI, a Techcrunch Top Pick at Disrupt 2020, was a pioneer in cutting-edge artificial intelligence for video. The Platform combined viewer performance data with the most advanced machine learning available, determining the elements within video content that truly engaged audiences. Insights were delivered with an unmatched efficiency and accuracy for every industry using video (networks, studios, broadcasters, streaming platforms), and grew audience for content owners, distributors and… Show more Resonance AI, a Techcrunch Top Pick at Disrupt 2020, was a pioneer in cutting-edge artificial intelligence for video. The Platform combined viewer performance data with the most advanced machine learning available, determining the elements within video content that truly engaged audiences. Insights were delivered with an unmatched efficiency and accuracy for every industry using video (networks, studios, broadcasters, streaming platforms), and grew audience for content owners, distributors and creators. - Created all B2B/B2C messaging and sales materials - Helped build a dynamic website, wrote weekly, relevant blogs and shaped social media strategies that led to a following of almost 13,000 on Twitter - Edited and narrated ten videos that helped secure bridge funding of over $2 million - Created all assets (video, audio and pitch content) and crafted the strategy that led to a Top Pick designation at Disrupt 2020 - Presented on sales calls, and onboarded clients that included The Weather Channel, NBCU and Sinclair Broadcasting - Produced, hosted and edited an in-depth, 32-episode podcast on the future of media Show less



Upside Commerce, Inc.

• Content Marketing Director

  • Jan 2018 - Nov 2018

  Greater Seattle Area Spearheaded a top-down overhaul of the consumer product app, starting with brand voice and social messaging. Then designed and implemented a major, innovative campaign centered around healthy, purpose-drive brands that brought in a new client base and massively grew partner relationships. Collaborated with the Creative Director, developers and UX designers to create a simple, intuitive user experience for launch. - Led content strategy aimed at investors, leading to over $1 million in… Show more Spearheaded a top-down overhaul of the consumer product app, starting with brand voice and social messaging. Then designed and implemented a major, innovative campaign centered around healthy, purpose-drive brands that brought in a new client base and massively grew partner relationships. Collaborated with the Creative Director, developers and UX designers to create a simple, intuitive user experience for launch. - Led content strategy aimed at investors, leading to over $1 million in funding - Created or reviewed all digital assets, daily website content, bi-weekly email campaigns and monthly video content - Oversaw the implementation of a customer rewards program that included events and giveaways totaling over $150,000 - Presented on partner calls and onboarded multiple brands including Pacha Soap, Kill Cliff, The Good Crisp Company and Country Archer Provisions - Collaborated with the Creative Director, developers and UX designers to create engaging, intuitive user experiences. - Conducted member surveys and multivariate testing both in-app and through social media to streamline processes and develop new marketing initiatives. Show less



KNKX Public Radio

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Producer at Sound Effect

  • Sep 2017 - Dec 2017

  Seattle Researched local, compelling human interest stories; screened guests; recorded and edited audio; and prepared for air on continuous deadlines.



KUOW Public Radio

• United States
• Broadcast Media Production and Distribution
• 1 - 100 Employee

• Producer

  • Jul 2016 - Sep 2017

  Seattle

• Co-Creator: How's Your Day?

  • Feb 2016 - Apr 2017

  Co-created a nine-episode podcast, consisting of original interviews and archival footage, with nearly 100,000 downloads



Seattle Central College

• Education

• Advisor at Seattle Central College

  • Mar 2015 - Sep 2016

  Interviewed and hired a staff of 12 for SCC’s student-run newspaper, appointing positions such as Editor-In-Chief Created a curriculum for incoming staff on ethics, research, interview best practices, story structure and AP style Worked with each staff member individually, offering guidance on their articles from pitches to print Completely restructured the paper to encourage more democratic processes and greater student participation



Fisher Communications

• United States
• Construction

• Chief Editor

  • Mar 2011 - May 2013

  Seattle Co-created and managed three lifestyle websites for Fisher Communications with 10 editorial employees. Implemented a house style and content roadmap while managing expectations for tone and standards of journalism. Rapidly increased pageviews and audience engagement via social media. Managed all freelance pay, budgeting, payroll, marketing and SEO implementation.


Go2 Networks
• United Kingdom
• Movies, Videos, and Sound
• Managing Editor

  • Apr 2007 - Feb 2011