Shane Marshall Brown
Co President at The Press Room NYC- Claim this Profile
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Bio
Isaac Hurwitz
Having worked with Shane previously as a publicist at David Gersten & Associates, I hired Shane to supervise our marketing and sponsorship efforts in-house for the 2010 New York Musical Theatre Festival. He exceeded expectations across the board, consistently bringing new, outside-the-box ideas to the table; tenaciously following up on leads until we found the right partners for the festival and an overwhelming array of special events; and providing positive leadership to a team of marketing interns. Shane's positivity, genuine friendliness, and concern for the entire NYMF staff made him a valuable team member.
Jack Thomas
Shane is one of the best young press agents it's been my pleasure to encounter. In summer 2009 I produced a show at the NY Fringe Festival, which offers over 200 productions occurring simultaneously - and all seeking exposure. Shane managed a rare trifecta. he got the show, THE 49 PROJECT by Mary Adkins, featured in the NY Times in advance of our performances. He got the show reviewed by the NY Times, which less than 10% of shows can manage. And he got us selected as one of the 6 Shows To Watch For in the NY Post advance coverage. With our photo as the sole selected image to accompany this last article. As a result, all of the other mentions of our show in other media cited the high buzz quotient for THE 49 PROJECT. We sold out every performance, with waiting lists, lines for cancellations - the best one can hope. Shane did a wonderful job, was a joy to have as a colleague. He's thoughtful, engaging, delightful, and a great person. I have already hired him again, for another small project, and recommended him to another professional colleague. I would recommend Shane to anyone. Jack Thomas, Producer Bulldog Theatrical
Isaac Hurwitz
Having worked with Shane previously as a publicist at David Gersten & Associates, I hired Shane to supervise our marketing and sponsorship efforts in-house for the 2010 New York Musical Theatre Festival. He exceeded expectations across the board, consistently bringing new, outside-the-box ideas to the table; tenaciously following up on leads until we found the right partners for the festival and an overwhelming array of special events; and providing positive leadership to a team of marketing interns. Shane's positivity, genuine friendliness, and concern for the entire NYMF staff made him a valuable team member.
Jack Thomas
Shane is one of the best young press agents it's been my pleasure to encounter. In summer 2009 I produced a show at the NY Fringe Festival, which offers over 200 productions occurring simultaneously - and all seeking exposure. Shane managed a rare trifecta. he got the show, THE 49 PROJECT by Mary Adkins, featured in the NY Times in advance of our performances. He got the show reviewed by the NY Times, which less than 10% of shows can manage. And he got us selected as one of the 6 Shows To Watch For in the NY Post advance coverage. With our photo as the sole selected image to accompany this last article. As a result, all of the other mentions of our show in other media cited the high buzz quotient for THE 49 PROJECT. We sold out every performance, with waiting lists, lines for cancellations - the best one can hope. Shane did a wonderful job, was a joy to have as a colleague. He's thoughtful, engaging, delightful, and a great person. I have already hired him again, for another small project, and recommended him to another professional colleague. I would recommend Shane to anyone. Jack Thomas, Producer Bulldog Theatrical
Isaac Hurwitz
Having worked with Shane previously as a publicist at David Gersten & Associates, I hired Shane to supervise our marketing and sponsorship efforts in-house for the 2010 New York Musical Theatre Festival. He exceeded expectations across the board, consistently bringing new, outside-the-box ideas to the table; tenaciously following up on leads until we found the right partners for the festival and an overwhelming array of special events; and providing positive leadership to a team of marketing interns. Shane's positivity, genuine friendliness, and concern for the entire NYMF staff made him a valuable team member.
Jack Thomas
Shane is one of the best young press agents it's been my pleasure to encounter. In summer 2009 I produced a show at the NY Fringe Festival, which offers over 200 productions occurring simultaneously - and all seeking exposure. Shane managed a rare trifecta. he got the show, THE 49 PROJECT by Mary Adkins, featured in the NY Times in advance of our performances. He got the show reviewed by the NY Times, which less than 10% of shows can manage. And he got us selected as one of the 6 Shows To Watch For in the NY Post advance coverage. With our photo as the sole selected image to accompany this last article. As a result, all of the other mentions of our show in other media cited the high buzz quotient for THE 49 PROJECT. We sold out every performance, with waiting lists, lines for cancellations - the best one can hope. Shane did a wonderful job, was a joy to have as a colleague. He's thoughtful, engaging, delightful, and a great person. I have already hired him again, for another small project, and recommended him to another professional colleague. I would recommend Shane to anyone. Jack Thomas, Producer Bulldog Theatrical
Isaac Hurwitz
Having worked with Shane previously as a publicist at David Gersten & Associates, I hired Shane to supervise our marketing and sponsorship efforts in-house for the 2010 New York Musical Theatre Festival. He exceeded expectations across the board, consistently bringing new, outside-the-box ideas to the table; tenaciously following up on leads until we found the right partners for the festival and an overwhelming array of special events; and providing positive leadership to a team of marketing interns. Shane's positivity, genuine friendliness, and concern for the entire NYMF staff made him a valuable team member.
Jack Thomas
Shane is one of the best young press agents it's been my pleasure to encounter. In summer 2009 I produced a show at the NY Fringe Festival, which offers over 200 productions occurring simultaneously - and all seeking exposure. Shane managed a rare trifecta. he got the show, THE 49 PROJECT by Mary Adkins, featured in the NY Times in advance of our performances. He got the show reviewed by the NY Times, which less than 10% of shows can manage. And he got us selected as one of the 6 Shows To Watch For in the NY Post advance coverage. With our photo as the sole selected image to accompany this last article. As a result, all of the other mentions of our show in other media cited the high buzz quotient for THE 49 PROJECT. We sold out every performance, with waiting lists, lines for cancellations - the best one can hope. Shane did a wonderful job, was a joy to have as a colleague. He's thoughtful, engaging, delightful, and a great person. I have already hired him again, for another small project, and recommended him to another professional colleague. I would recommend Shane to anyone. Jack Thomas, Producer Bulldog Theatrical
Experience
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The Press Room NYC
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United States
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Public Relations and Communications Services
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1 - 100 Employee
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Co President
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Oct 2018 - Present
Veteran Broadway press agents Jim Byk and Shane Marshall Brown are pleased to announce The Press Room, a new theatrical and entertainment publicity office in New York City. Founders Byk and Brown are joined by Kelly Guiod, who serves as Vice President for the company. Current clients include Kenneth Lonergan’s The Waverly Gallery, The Book of Mormon, Gloria: A Life, King Lear with Glenda Jackson, Jessica Dickey’s The Convent, The Wooster Group, New York Classical Theatre’s 20th Anniversary Season, Shakespeare’s Globe, and The Royal Opera House’s US Cinema Series for Trafalgar Releasing. Recent clients have included Edward Albee’s Three Tall Women; Farinelli and the King starring Mark Rylance; Vitaly: An Evening of Wonders; Hunter Theater Project’s Uncle Vanya; Michael Morpurgo’s Private Peaceful; The Unsilent Picture starring Bill Irwin; The Wooster Group’s The B-Side, Early Shaker Spirituals, and A Pink Chair (In Place of a Fake Antique); The Chekhov Project’s I Am A Seagull; Shakespeare Globe’s The Merchant of Venice starring Jonathan Pryce; and the Australian premiere of The Book of Mormon. Collectively, the team has represented over 100 Broadway and 150 Off-Broadway shows for Boneau/Bryan-Brown and Sam Rudy Media Relations, including the Tony Award-winning productions of Hamilton; The Book of Mormon; Harry Potter and the Cursed Child; The Curious Incident of the Dog in the Night-Time; Death of a Salesman (2012); Red; Fences with Denzel Washington; La Cage aux Folles (2010); The Norman Conquests; God of Carnage; The History Boys; Doubt; Avenue Q, and Proof. Show less
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SMB Productions
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United States
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Technology, Information and Internet
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1 - 100 Employee
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Producer, Publicist, and Marketer
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2008 - Present
Current Productions I Want To Be Evil by David Brind Directed by Will Frears Project: Lohan by D'Arcy Drollinger Directed by Ben Rimalower Previous Producing Credits Broadway A Life in the Theatre by David Mamet Starring Patrick Stewart and TR Knight Off Broadway Paper Dolls by Patrick Huguenin Directed by Gaye Taylor Upchurch Minor Gods by Charles Forbes Directed by Gaye Taylor Upchuch Current Productions I Want To Be Evil by David Brind Directed by Will Frears Project: Lohan by D'Arcy Drollinger Directed by Ben Rimalower Previous Producing Credits Broadway A Life in the Theatre by David Mamet Starring Patrick Stewart and TR Knight Off Broadway Paper Dolls by Patrick Huguenin Directed by Gaye Taylor Upchurch Minor Gods by Charles Forbes Directed by Gaye Taylor Upchuch
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Senior Press Agent
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Apr 2012 - Oct 2018
Currently representing: HAMILTON - Broadway INDECENT - BROADWAY Avenue Q - New World Stages Vineyard Theatre Upcoming: WORKING GIRL - BROADWAY Previous BROADWAY THE LAST SHIP Rodgers + Hammerstein's CINDERELLA THE PERFORMERS THE LYONS Currently representing: HAMILTON - Broadway INDECENT - BROADWAY Avenue Q - New World Stages Vineyard Theatre Upcoming: WORKING GIRL - BROADWAY Previous BROADWAY THE LAST SHIP Rodgers + Hammerstein's CINDERELLA THE PERFORMERS THE LYONS
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AKA Advertising
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United States
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Advertising Services
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100 - 200 Employee
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Marketing and Partnerships
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Apr 2011 - Apr 2012
Securing marketing and partnerships for over ten Broadway productions. Established in London fifteen years ago, aka has a team of over 100 of the industry’s best minds delivering effective and innovative theatrical marketing, sales and advertising solutions across three continents. aka New York opened in 2008 and delivers overall campaign management and the full spectrum of marketing, promotional and sales services. Securing marketing and partnerships for over ten Broadway productions. Established in London fifteen years ago, aka has a team of over 100 of the industry’s best minds delivering effective and innovative theatrical marketing, sales and advertising solutions across three continents. aka New York opened in 2008 and delivers overall campaign management and the full spectrum of marketing, promotional and sales services.
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Marketing & Sponsorship
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May 2010 - Nov 2010
Responsible for maintaining current corporate funding and recruiting new sponsors for the largest annual musical theater event in the world. Secured partnership with MGM Home Entertainment that brought director Baz Luhrmann as honorary host of the festival for an appearance, along with a substantial monetary contribution. Secured partnership with American Eagle that allowed NYMF to utilize the largest electronic billboard in Times Square for hourly moving images. Responsible for maintaining current corporate funding and recruiting new sponsors for the largest annual musical theater event in the world. Secured partnership with MGM Home Entertainment that brought director Baz Luhrmann as honorary host of the festival for an appearance, along with a substantial monetary contribution. Secured partnership with American Eagle that allowed NYMF to utilize the largest electronic billboard in Times Square for hourly moving images.
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Account Press Representative
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Mar 2008 - May 2010
Conceived and executed successful media campaigns for over 25 clients including Altar Boyz, Bash’d and New World Stages. Secured client appearances on “Today Show,” “Regis & Kelly,” “Good Day New York,” and both NASDAQ and NYSE opening and closing bells. Crafted unique story angles that garnered local, regional and national news coverage. Conceived and executed successful media campaigns for over 25 clients including Altar Boyz, Bash’d and New World Stages. Secured client appearances on “Today Show,” “Regis & Kelly,” “Good Day New York,” and both NASDAQ and NYSE opening and closing bells. Crafted unique story angles that garnered local, regional and national news coverage.
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Jeffrey Richads Associates
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United States
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Entertainment Providers
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1 - 100 Employee
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Account Press Representative & Marketing Consultant
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Jan 2009 - May 2009
Hired by producer and publicity guru Jeffrey Richards, currently listed as Broadway’s 15th most powerful person, to represent Broadway plays Blithe Spirit, Will Ferrell’s You’re Welcome America, Desire Under the Elms, and Reasons To Be Pretty. Secured reviews and feature stories in over 500 media outlets including New York Times, Associated Press, Wall Street Journal, New York Daily News, New York Post, New Yorker, and New York Magazine, and television coverage on NBC, ABC, CBS, Fox, CNN, and NY1. As marketing consultant for Reasons To Be Pretty, forged partnerships with Yelp.com and Gen Art to secure an early tastemaker audience imperative during previews. Show less
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Springer Associates PR
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United States
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Real Estate
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Press Associate
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Jan 2007 - Mar 2008
Responsible for securing, negotiating, and overseeing new clients, including the top selling musical of the New York Fringe Festival, Williamsburg!. Worked with the senior press agent on the revival of A Cat on a Hot Tin Roof starring Terrence Howard, James Earl Jones, and Phyilcia Rashad. The unprecedented production recouped its 2.5 million investment shortly after opening and saw a profit of more than one million dollars by its closing night. Responsible for securing, negotiating, and overseeing new clients, including the top selling musical of the New York Fringe Festival, Williamsburg!. Worked with the senior press agent on the revival of A Cat on a Hot Tin Roof starring Terrence Howard, James Earl Jones, and Phyilcia Rashad. The unprecedented production recouped its 2.5 million investment shortly after opening and saw a profit of more than one million dollars by its closing night.
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Pete Sanders Group
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United States
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Entertainment
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Account Press Representative
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Jan 2004 - Jan 2007
Handled the account for the long running Broadway show Chicago that included a rotating cast of major celebrities including Usher, Brook Shields, Robin Givens, Huey Lewis. Managed the account for Sarah Jones’ Tony Award winning Bridge and Tunnel in addition to many off-Broadway plays including Sandra Bernhard: Everything Bad and Beautiful. Handled the account for the long running Broadway show Chicago that included a rotating cast of major celebrities including Usher, Brook Shields, Robin Givens, Huey Lewis. Managed the account for Sarah Jones’ Tony Award winning Bridge and Tunnel in addition to many off-Broadway plays including Sandra Bernhard: Everything Bad and Beautiful.
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Williamstown Theater Festival
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United States
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Performing Arts
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1 - 100 Employee
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Seasonal Publicity and Marketing Director
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Jun 2005 - Aug 2005
As the seasonal Publicity and Marketing Director for Roger Rees inaugural year as Artistic Director of the Williamstown Theater Festival, I oversaw a staff of nine that included photographers, graphic designers and junior publicist. Created and pitched local and national press with unique angles that introduced Rees vision and plan for his tenure. Supervised budget and placement of advertising for both online and print media. Wrote and placed PSA that was recorded by festival talent. As the seasonal Publicity and Marketing Director for Roger Rees inaugural year as Artistic Director of the Williamstown Theater Festival, I oversaw a staff of nine that included photographers, graphic designers and junior publicist. Created and pitched local and national press with unique angles that introduced Rees vision and plan for his tenure. Supervised budget and placement of advertising for both online and print media. Wrote and placed PSA that was recorded by festival talent.
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Education
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1998 - 2002
Savannah College of Art and Design
Bachelor of Fine Arts (BFA), Arts, Entertainment, and Media Management
Community
