Experience

JetClass.com

• Austria
• Airlines and Aviation
• 1 - 100 Employee

• Digital Marketing Manager

  • Jul 2022 - Present

  Dubai, United Arab Emirates



VOLTRO by Falkenherz

• United Arab Emirates
• IT Services and IT Consulting
• 1 - 100 Employee

• Head of Digital Marketing

  • Feb 2021 - Present

  Dubai, United Arab Emirates Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Contributes to marketing effectiveness by identifying short-term and long-range issues that must be… Show more Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition. Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence. Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed. Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs). Identifies trends and insights, and optimizes spend and performance based on the insights. Brainstorms new and creative growth strategies through digital marketing. Plans, executes, and measures experiments and conversion tests. Collaborates with internal teams to create landing pages and optimize user experience. Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points. Identifies critical conversion points and drop off points and optimizes user funnels. Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results. Maintains digital marketing staff by recruiting, selecting, orienting, and training employees. Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results. Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities. Show less



Healthwire

• Public Relations and Communications Services
• 1 - 100 Employee

• Digital Marketing Manager

  • Mar 2020 - Feb 2021

  Lahore, Punjab, Pakistan • Generating leads and sales using Facebook Ads • Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs. • Craft landing pages and lead generation forms for our content to distribute through relevant paid programs. • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying. • Testing… Show more • Generating leads and sales using Facebook Ads • Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs. • Craft landing pages and lead generation forms for our content to distribute through relevant paid programs. • Stay up-to-date with digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing, attribution, and programmatic media buying. • Testing variations of ads to determine best performing • Continuous monitoring of results and improving of ads • Reporting of results of Facebook Campaigns • Manage the strategy and setup of all paid campaigns. • Measure and optimize our paid marketing using vendor-specific dashboards, Google Analytics, and marketing analytics reports. • Developing Content Strategy For Social Campaign • Budgeting Planning For Social Channel • Persona Building • Developing the monthly, quarterly & yearly brand strategy & content strategy. • Managing & executing marketing campaigns. • Track and analyze brand and competitor data to create weekly and monthly reports. • Maintaining the monthly content calendar for brands. Show less



Four Brothers Agro-Sevices

• Digital Marketing Specialist

  • Mar 2018 - Feb 2020

  Lahore, Pakistan • Open discussions on the social media platforms on the lead brands of Company as per Crop requirements; • Strengths of Crops by supporting our brands of pesticides. • Strengths of our Cotton Varieties Seeds. • Strength of our Field Meetings. • Development, improvement and maintenance of all official Web pages. • Content creation, Development, Improvement and Maintenance of all official pages and portals of Pakistan Engineering Council including WhatsApp Groups. • Develop and… Show more • Open discussions on the social media platforms on the lead brands of Company as per Crop requirements; • Strengths of Crops by supporting our brands of pesticides. • Strengths of our Cotton Varieties Seeds. • Strength of our Field Meetings. • Development, improvement and maintenance of all official Web pages. • Content creation, Development, Improvement and Maintenance of all official pages and portals of Pakistan Engineering Council including WhatsApp Groups. • Develop and expand community and influence outreach efforts for “PEC” through all medium of social media. • Post creation, improvement & development of awareness and online reputation. • WhatsApp Management & Marketing * Extraction of Field data and Farmer meetings *Sharing of Product posts and other important posts • Run Whole Political campaign of Jawed Salim Qureshi (Chairman PEC 2018) Show less



PakWheels.com

• Pakistan
• IT Services and IT Consulting
• 200 - 300 Employee

• Digital Marketing Executive

  • Jun 2016 - Aug 2018

  lahore • Community Growth (Increase Audience of Social Channels Facebook, Twitter, Pinterest, You Tube, Stumble Upon and Google Plus etc • Sessions (Diversion of Traffic from Social Media to Web) • Email Marketing • Push Notifications (App Push, Web Push) • Have a good command on working with different soft wares i.eHootsuit, Sandy, OptinMonster, Dreamweaver • Develops engaging, creative, innovative content for regularly scheduled posts • Enlighten audiences and promote… Show more • Community Growth (Increase Audience of Social Channels Facebook, Twitter, Pinterest, You Tube, Stumble Upon and Google Plus etc • Sessions (Diversion of Traffic from Social Media to Web) • Email Marketing • Push Notifications (App Push, Web Push) • Have a good command on working with different soft wares i.eHootsuit, Sandy, OptinMonster, Dreamweaver • Develops engaging, creative, innovative content for regularly scheduled posts • Enlighten audiences and promote brand-focused messages • Manages social media team members, including content creators by overseeing it • Analyses social media campaigns with tracking systems to gather visitor data and determine areas for social media campaign improvement • Interviews, hires, and trains social media team members • Assist with the planning of marketing strategies to help drive traffic and engagement to the website • Develop a social media strategy and set goals to increase brand awareness and increase engagement • Manage all social media channels such as Facebook, Twitter, Pinterest, Google + and Instagram • Plan content and delivery and use tools like Hootsuite and Asana to manage multiple social media channels • Develop and manage competitions and campaigns that promote your organisation and brand • Create engaging multimedia content such as videos, and/or outsource this effectively • Manage and facilitate social media communities by responding to social media posts and developing discussions • Monitor and report on performance on social media platforms using tools such as Google Analytics, • Manage junior staff such as a social media executive or assistant • Educate other staff on the use of social media and promote its use within your company (in-house roles) Show less