Social Media Officer

• Feb 2023 - Present

Marketing Associate

• Oct 2022 - Jan 2023

As the Marketing lead, I was responsible for driving the company marketing efforts. Some key achievements in this role include: 🎯 Developing and implementing a comprehensive digital marketing strategy that resulted in a 25% increase in website traffic. 🎯 Lead the rebranding effort for the company, including the creation of a new brand identity and messaging. 🎯 Utilized data-driven insights to optimize marketing efforts. 🎯 Launched successful social media campaigns, that helped to drive brand awareness and customer engagement. Show less

Digital and Social Media Marketing Assistant

• Jun 2021 - Oct 2022

🎯 Managed the day-to-day handling of all the social media pages, such as: Facebook, Twitter, Instagram, LinkedIn, TikTok & YouTube. Adapt content to suit the different channels while providing trend analysis and strategy recommendations to aid in content creation.🎯 Managed the University's website content by maintaining intuitive, user & search engine friendly web pages. Update all website content and structure in coordination the Marketing team and other departments.🎯 Worked closely with the Group, Digital and Social Media Manager on implementing the University's digital marketing strategy and meeting Key Performance Indicators (KPIs).🎯 Liaised with external partners/agencies to enhance the University's digital platforms and coordinate various digital marketing efforts. Show less

Digital and Social Media Marketing Intern

• Nov 2020 - May 2021

🎯 Assisted the Group Digital and Social Media Manager with implementing the company's digital marketing strategy.🎯 Worked with the Group Social Media Manager on Social Media related activities.🎯 Assisted with managing the University's website content.