Experience

LocalizeOS

• United States
• Software Development
• 100 - 200 Employee

• Head of Marketing Israel

  • Dec 2018 - Present



EL AL Israel Airlines

• Airlines and Aviation
• 700 & Above Employee

• Director of Communications and Marketing Strategy

  • May 2010 - Present

  - Management of EL AL brand and its values ​​on various platforms.- Conducting the annual marketing and communications strategy. (Marketing budget of 75 Million NIS).- Development and Marketing of aviation products in diverse segments.- Head of the Marketing communications system: research and measurement of effectiveness for marketing processes, advertising planning in various media channels (Offline and Online).- Creating marketing collaborations and sponsorships, managing and planning events.- Managing the digital arena in a variety of platforms: social network management, E-commerce, search engine optimization and content.- Team Management (8 Employees). Show less

• Director of Communications and Marketing Strategy

  • May 2010 - Present

• Director of Advertising Department

  • May 2010 - Apr 2016

  - Management of advertising and marketing budget.- Marketing and advertising management of projects in the field of service, technology and innovation in aviation.- Creation of international advertising campaigns in cooperation with the EL AL Representations worldwide.- Team management - 3 advertising coordinators. Recruitment, training and management of teamwork.



Gitam BBDO

• Israel
• Advertising Services
• 100 - 200 Employee

• Account Supervisor

  • 2007 - 2010

  - Corporate budget management in the consumer goods and cosmetics sectors: Tnuva, Loreal and the IDB Group, etc... - Planning and managing strategic projects and creation of online / offline advertising campaigns. - Continuous work with a variety of inter-organizational interfaces departments: media, production, printing, etc.). - Corporate budget management in the consumer goods and cosmetics sectors: Tnuva, Loreal and the IDB Group, etc... - Planning and managing strategic projects and creation of online / offline advertising campaigns. - Continuous work with a variety of inter-organizational interfaces departments: media, production, printing, etc.).



BBR Saatchi & Saatchi

• Israel
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • 2006 - 2007