Experience

The Guerrilla Marketing Society

• United States
• Advertising Services
• 1 - 100 Employee

• Member

  • Aug 2019 - Present

  Constructed a marketing plan for two companies called Waku and Breath well fitness by using SWOT, creating 2 target personas, analyzing data based on a survey and providing 3 Guerrilla marketing tactics to increase brand awareness. Constructed a marketing plan for two companies called Waku and Breath well fitness by using SWOT, creating 2 target personas, analyzing data based on a survey and providing 3 Guerrilla marketing tactics to increase brand awareness.



Boston University

• United States
• Higher Education
• 700 & Above Employee

• Telefund Caller

  • Jul 2021 - Present

  Contact Boston University alumni, parents, and friends to update information, share the latest news from campus, and solicit support of BU through phone calls. Persuasion and effective communication were two integral skills I learned from this experience. Contact Boston University alumni, parents, and friends to update information, share the latest news from campus, and solicit support of BU through phone calls. Persuasion and effective communication were two integral skills I learned from this experience.



humanID - One-Click Anonymous Sign On

• Marketing Intern

  • May 2021 - Present

  Working under the marketing outreach department and helping to devise marketing strategies to increase the company's brand awareness on several social media platforms such as Twitter, Linkedin and more. I am also heading the Instagram channel for the company. Working under the marketing outreach department and helping to devise marketing strategies to increase the company's brand awareness on several social media platforms such as Twitter, Linkedin and more. I am also heading the Instagram channel for the company.



Instagram

• Software Development
• 700 & Above Employee

• Food blogger

  • Feb 2021 - Present

  I launched a food page on Instagram, where I showcase different restaurants and food types. I also provide my followers with an insight into the ambience of a restaurant through Instagram reels. Moreover, I also give my opinion about the restaurant by providing ratings based on price, food quality, covid-safety, and ambience. This has led me to gain exposure to the field of digital marketing and content creation. It has also taught me valuable skills such as editing, strategy planning, analytics, and multi-tasking. Show less



Care Assist Limited

• United Kingdom
• Mental Health Care
• 1 - 100 Employee

• Mergers and Acquisition Intern

  • May 2020 - Present

  I analyzed the company’s target market by making use of Porter’s five force analysis alongside competitor analysis. I also assisted in devising a list of potential companies for acquisition, by conducting cost-benefit analysis, analyzing projected cash-flows, and examining organizational structure and goals. I analyzed the company’s target market by making use of Porter’s five force analysis alongside competitor analysis. I also assisted in devising a list of potential companies for acquisition, by conducting cost-benefit analysis, analyzing projected cash-flows, and examining organizational structure and goals.


Boston University PRSSA
• United States
• Public Relations and Communications Services
• 1 - 100 Employee
• Member

  • Aug 2019 - Present


The MBA Tour

• United States
• Higher Education
• 1 - 100 Employee

• Marketing Intern

  • May 2022 - Aug 2022

  In the summer of 2022, I interned for The MBA Tour. I designed and executed a marketing campaign that targeted professors of the east-coast universities to increase the registration of events by 13%. I also partnered with the sales and global marketing teams to track a $7000 Tiktok budget, that would advertise the MBA Tour events in Europe and USA. I further, analyzed the effectiveness of Instagram, LinkedIn, Tiktok, university channels, and partners in escalating registrations for the events. I also utilized pivot tables to report these findings to the senior leadership to define long-term strategy. Show less



Meraki

• India
• Apparel & Fashion
• 1 - 100 Employee

• Marketing Intern

  • May 2018 - Jul 2018

  I developed a Marketing strategy for the firm, as well as researched and conducted a SWOT and competitor analyses in order to understand the brand and its competition. I also identified and studied the firm’s target market and made recommendations for effective marketing techniques to the specific audience. I developed a Marketing strategy for the firm, as well as researched and conducted a SWOT and competitor analyses in order to understand the brand and its competition. I also identified and studied the firm’s target market and made recommendations for effective marketing techniques to the specific audience.