Shahza Ali

Senior Influencer Marketing Executive at By Niggi
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Location
Dubai, United Arab Emirates, AE

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Experience

    • United Arab Emirates
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Influencer Marketing Executive
      • Jul 2023 - Present

    • Influencer Marketing Executive
      • Jun 2022 - Jul 2023

    • United Arab Emirates
    • Advertising Services
    • 1 - 100 Employee
    • Head of Customer Success
      • Mar 2021 - Aug 2022
    • United Arab Emirates
    • Advertising Services
    • 1 - 100 Employee
    • CRM / Sales Executive
      • Mar 2018 - Jan 2019

      Worked on a new app called Expin which is a mobile application connecting social media Influencers with hospitality and F&B brands so that they can book, attend and review experiences. The roles i have carried out are: - Developed and assisted in implementing sales, marketing plans and the department strategy for the launch of Expin mobile app. - Contacted, liaised and built relationships with a vast number of management level clients in the hospitality, F&B industries as well as prominent PR agencies . - Conducted cold calls with potential clients and set up meetings on a daily basis - Contacted, liaised and built relationships with Influencers. - Grew, maintained and organized a list of 2500 companies on the CRM database in a span of a few months. - Planned, supervised, and coordinated daily activity of 2 interns - Managed freelancers and assisted in content writing, website and app development. Show less

    • India
    • Plastics Manufacturing
    • Strategy Development Executive
      • Oct 2017 - Dec 2017

      - Develop and assist in strategic initiatives to boost growth - Make templates for optimizing sales team activities- Assist in developing CRM activities- Development, Administration and Analysis of Employee Satisfaction Survey- Assisting in digital marketing initiatives - Developing databases for enabling better structure within company

    • Trainee- Strategy Development
      • Jul 2017 - Oct 2017

    • Bahrain
    • Human Resources Services
    • Market Research Coordinator
      • May 2016 - Nov 2016

      - Helped Identify potential customers - Facilitated in development of business plan - Analyzed and Interpreted various types of data such as demographics, preferences etc. - Monitored and reported industry statistics and trends - Helped Identify potential customers - Facilitated in development of business plan - Analyzed and Interpreted various types of data such as demographics, preferences etc. - Monitored and reported industry statistics and trends

Education

  • Heriot-Watt University
    Postgraduate Diploma, Business Psychology
    2014 - 2015
  • University of Nottingham
    Bachelor’s Degree, Psychology
    2011 - 2014

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