Experience

Scentido Luxury Perfumerie

• United Arab Emirates
• Personal Care Product Manufacturing
• 1 - 100 Employee

• Sales Manager

  • Nov 2021 - Present

  Some of my main current responsibilities are as follows: • Identify new business opportunities in retail and wholesale markets through market research, customer needs analysis, and strategic partnerships. • Demonstrate strong capabilities in sales forecasting and business planning to drive maximum revenue and profit for luxury fragrance products. • Involve in directing the brand development process with proven expertise in brand positioning, new product launch, competitive analysis, pricing strategies, etc. • Administer the fiscal activities of the business through P&L management, cash flow management, budgeting, forecasting and cost control strategies. • Manage the entire sales performance by implementing effective sales strategies to achieve established goals and objectives. • Enhance the overall customer relationship process to expand market share, as well as create customer loyalty and improve customer satisfaction. • Supervise highly functional teams to ensure maximum productivity and achievement of assigned sales targets.



Coty

• Netherlands
• Personal Care Product Manufacturing
• 700 & Above Employee

• Sales Manager – Traditional Business

  • Jan 2016 - Oct 2021

  Some of my main current responsibilities were as follows: • Accelerate sales performance through data-driven analytics to drive maximum revenue, penetrate new markets and expand customer base. • Execute go-to-market strategies to optimize sales and operational efficiency, as well as increase competitive advantage and enhance partner leverage. • Carry out market research and competitive analysis to find gaps in the market, understand competitors, and adopt the most effective strategies to succeed. • Enhance sales pipeline and forecast management to ensure accurate management reporting and improve the overall revenue and profitability. • Assess the performance of distribution channels, identify gaps and make corrective actions, as well as strategic turnaround in performance. • Demonstrate expertise in new product rollouts, key account management, customer relationship development, contract negotiations, and order fulfilment. • Stay abreast with market developments to develop best practices, improve marketing efforts, and come up with better business decisions. BRANDS: Coty portfolio includes illustrious brands such as Alexander McQueen, Bottega Veneta, Burberry, Calvin Klein, Chloé, Davidoff, Gucci, Hugo Boss, Kylie Skin, Marc Jacobs, Miu Miu and Tiffany & Co. MAJOR ACCOUNTS HANDLED: • Safeer Group • Al Mukhallat Perfumes • Exiquite • V Perfumes • Karji Group • Big Brands • Al Hajis Perfumes • Bellissimo



Chalhoub Group

• United Arab Emirates
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Sales Supervisor

  • Feb 2012 - Dec 2015

  Some of my main current responsibilities were as follows:• Establish sustainable relationships with retailers and relevant partners across Dubai and Northern Emirates to improve the overall sales of luxury fragrance products. • Oversee all aspects of the sales process including Prospecting, Qualification, Presentation, Objection Handling, Negotiation, Closing, and Follow-up.• Recommend effective sales and marketing strategies to improve customer loyalty, stay ahead over competitors and attract new clients.• Strong abilities in Inventory Management, Product Merchandising, Competitive Analysis, Product Launches, Brand Development and Client Handling.• Offer support to the sales team to understand the challenges in day-to-day sales operations while providing feasible solutions and recommendations.BRANDS: Calvin Klein, Davidoff, Lancaster, Jennifer Lopez, David Beckham, Marc Jacobs, Roberto Cavalli, Chloe, Guess, Lady Gaga. Anne Geddes, Best Brand New York, Bodycology, Body Fantasies, Cantu, Clear, Clean, Delta Green, Le Parfum, Nunu, Barbapapa, Paradise, Police Mass, Scent Story, Tabac, Ulric De Varens, Ushuaia, Vitalia, etc.MAJOR ACCOUNTS HANDLED:• Paris Gallery• Wojooh Faces• Harvey Nichols• Debenhams• Galeries Lafayette• Areej• Sephora• Bloomingdale's

• Sales Representative

  • Jan 2004 - Jan 2012

  Some of my main current responsibilities were as follows:• Accountable for formulating strategic plans to improve the sales of luxury perfume brands through effective product merchandising and promotions.• Conduct analysis on competitors’ activities to understand how they market their business and innovative ways to penetrate new markets.• Hands-on experience in managing inventory to ensure that right products are available at the right time to meet customer demand.• Ensure that product displays are visually appealing to customers and highlights the perfume's key selling point.• Directly report to the Brand Manager and Division Manager by preparing and submitting periodic sales updates.• Improve the overall business in assigned malls and retail outlets through strategic planning and implementation of sales and marketing initiatives.• Proven capabilities to deliver exceptional customer experience by understanding their needs and addressing their complaints in a professional manner.BRANDS:Brand portfolio includes Lancôme, Helena Rubinstein, Giorgio Armani, Ralph Lauren, Cacharel, Paloma Picassso, Guy Laroche, Biotherm, and Viktor & Rolph, Diesel.



Scientechnic (Easa Saleh Al Gurg Group)

• Dubai, United Arab Emirates

• Sales Officer

  • Jan 2001 - Dec 2003



Rashid Al Majid Trading (PHILCO USA)

• Dubai, United Arab Emirates

• Business Development Executive

  • Oct 1999 - Jan 2001



GPS Products (Business Associate of Hutchison Max Telcom Pvt. Ltd.)

• Bombay, India

• Senior Marketing Executive

  • Jan 1998 - Feb 1999



BPL - Sanyo Utilities & Appliance Ltd.

• Bombay, India

• Sales Executive

  • Apr 1997 - Dec 1997