Shahbaz Niazi

Strategic Advisor at ShobiSolutions.com
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Contact Information
us****@****om
(386) 825-5501
Location
Belfast, Northern Ireland, United Kingdom, UK

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5.0

/5.0
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Anam S.

I could recommend Shahbaz Khan Niazi as a person who has profound knowledge and great abilities of advanced business solutions. He is very thorough in everything he does and can be depended upon to get the job done. Excellent and result driven. Works towards maximal customer satisfaction. He was always able to successfully complete any tasks with favorable results despite deadline pressure. On account of his mature approach to his responsibilities, I often thought of Shahbaz Khan Niazi as a professional I could always rely upon to get the job done. He is an asset to any organisation.

Subhana Yasin

It's been wonderful working with Shahbaz. He possesses great leadership skills which make him a wonderful manager to work for as well. He is a result driven, experienced and efficient team player. Working with him has been a pleasure and I've got to learn a lot due to his guidance. Really looking forward to working together on future projects!

Manal Waqar

It has been wonderful working with Shahbaz! A true professional with great knowledge and experience, especially in customer relations and dealing. His proactive approach and problem solving attitude has enabled projects to run smoothly and in the most efficient manner. Given the opportunity again, i’d love to work with him again on various projects! :)

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Credentials

  • Entrepreneurship Bootcamp
    Infinitum Education
    May, 2022
    - Nov, 2024
  • Advertising with Meta
    Meta
    Apr, 2022
    - Nov, 2024
  • Business Analysis & Process Management
    Coursera
    Apr, 2022
    - Nov, 2024
  • Fundamentals of Social Media Advertising
    Meta
    Apr, 2022
    - Nov, 2024
  • Social Media Management
    Meta
    Apr, 2022
    - Nov, 2024
  • Introduction to Business Analysis Using Spreadsheets: Basics
    Coursera
    Mar, 2022
    - Nov, 2024
  • Create a Google Ads Search Campaign
    Coursera
    Feb, 2022
    - Nov, 2024
  • IBM Data Analyst
    IBM
    Feb, 2022
    - Nov, 2024
  • Approve Social Media Posts with Zapier and Trello
    Coursera
    Jan, 2022
    - Nov, 2024
  • Automate Blog Advertisements with Zapier
    Zapier
    Jan, 2022
    - Nov, 2024
  • Create a Custom Marketing Analytics Dashboard in Data Studio
    Coursera
    Jan, 2022
    - Nov, 2024
  • Google Ads for Beginners
    Coursera
    Jan, 2022
    - Nov, 2024
  • Increase SEO Traffic with WordPress
    WordPress
    Jan, 2022
    - Nov, 2024
  • Python Project for Data Science
    Credly
    Jan, 2022
    - Nov, 2024
  • Automating Sales Tasks with Zapier
    Zapier
    Oct, 2021
    - Nov, 2024
  • Create a Google Ads Video Campaign
    Google AdSense
    Oct, 2021
    - Nov, 2024
  • Create an A/B web page marketing test with Google Optimize
    Google
    Oct, 2021
    - Nov, 2024
  • Improve Efficiency in Asana for Project Managers
    Asana
    Oct, 2021
    - Nov, 2024
  • Manage web spam in Google Analytics
    Google Analytics for Business
    Oct, 2021
    - Nov, 2024
  • Analyzing and Visualizing Data with Microsoft Excel
    IBM
    Aug, 2021
    - Nov, 2024
  • Digital Marketing
    HubSpot Academy
    Jul, 2021
    - Nov, 2024
  • Artificial Intelligence in Marketing
    University of Virginia
    Jan, 2021
    - Nov, 2024
  • Introduction to Social Media Marketing
    Facebook
    Jan, 2021
    - Nov, 2024
  • Business Metrics for Data-Driven Companies
    Duke University
    Oct, 2020
    - Nov, 2024
  • Certified Marketing Analyst (MCP)
    University of Virginia
    Oct, 2020
    - Nov, 2024
  • Project Management Professional (PMP)
    University of Virginia
    Oct, 2020
    - Nov, 2024
  • Project Management Professional (PMP)
    University of California, Irvine
    Oct, 2020
    - Nov, 2024
  • Digital Analytics for Marketing Professionals: Marketing Analytics in Theory
    University of Illinois at Urbana-Champaign
    Sep, 2020
    - Nov, 2024
  • Google Analyst
    Google
    Sep, 2020
    - Nov, 2024
  • Certification in Negotiation: Essential Strategies and Skills
    University of Michigan
    Apr, 2020
    - Nov, 2024
  • Introduction to Search Engine Optimization
    University of California, Davis
    Apr, 2020
    - Nov, 2024
  • Search Ads 360 Certification Exam
    Google
    Jun, 2022
    - Nov, 2024
  • Competitive Analysis and Keyword Research Test
    Semrush
    Sep, 2021
    - Nov, 2024
  • Link Building Test
    Semrush
    Sep, 2021
    - Nov, 2024
  • Mobile, International, and Local SEO Test
    Semrush
    Sep, 2021
    - Nov, 2024
  • Rank Tracking Test
    Semrush
    Sep, 2021
    - Nov, 2024
  • link building test
    Semrush
    Sep, 2021
    - Nov, 2024
  • Semrush for Digital Agencies
    Semrush
    Aug, 2021
    - Nov, 2024
  • Seo semrush toolkit advance level
    Semrush
    Aug, 2021
    - Nov, 2024
  • semrush SEO tool kit exam
    Semrush
    Aug, 2021
    - Nov, 2024
  • Entrepreneurship
    Infinitum Education

Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Strategic Advisor
      • Jan 2022 - Present

      Thrilled to announce that Shobi has raised an investment of $70,000 at its Pre-Seed funding from a private retailing company named Classico Window Covering based in Brooklyn, New York. Secondly, visiting The University of Oxford this summer has been a privilege ever since. Meeting new mentors, learning organic strategies and building awesome connections with the Shobi (Spectre) Team and VCs around the globe. A Web3.0 Blockchain company helping the Web 3 community in building smart AI Digital Marketing campaigns. Spectre, product of Shobi solutions, is an Edtech Blockchain company that specializes in helping fresh tech savvy person find their dream job in the Web 3.0 space. This allows developers to work remotely with top Web 3.0 companies.The goal of the company is to schedule 2M developers and 200,000 web 3 companies in the next year.Mt tasks:✔️Communicate with the team and ensure all members are on board with delegated tasks✔️Managing stakeholders' interests, maintaining partnerships between the company and brands✔️Customer support in different regions Show less

    • Digital Marketing Executive
      • Jun 2021 - Apr 2022

      Currently working as a Digital Marketing Project Manager; my tasks are related to; ✔️Develop a detailed project plan and monitor progress✔️Collaborate with internal teams (developer, designers & customer support) to design, develop and implement digital projects✔️Develop support documentation including risk logs and requirement specifications✔️Monitor and report on Google Analytics metrics✔️ Updating CRMs and ERPsSoftware worked on:- nimbuzz - typito -flexclip - canva - semrush - hubspot - trello - screaming frog - localviking- jarvis - brightlocal - clipmunch - clickup - missingletter - frase - apollo - Wordpress - editorx Show less

    • Digital Marketing Manager
      • Feb 2020 - Jun 2021

      As a digital marketing project manager, my DTD tasks are working on marketing analytics with SMEs and FMCGs (such as Real Estate, Airlines, Food beverages & Ed-Tech). My job is to formulate website ranking strategies & business growth using applications and tools on both social media and websites to get them ranked on search engines..✅Proven work experience as a Digital project manager✔️Using SA 360 to manage multiple Ads on different search campaigns ie Gemini, Yahoo, Bing, Google, Baidn, duck duck go✔️ Manage Keyword coverage & ad copy✔️ Inventory management using SA 360✔️ longtail & niche keywords ✔️ Auction time biding, budget bid strategy✔️ Using Floodlight to measure web purchases & transactions✔️Familiarity with Content Management systems and HTML/CSS✔️Understanding of SEO and Google Analytics✔️Using Social Media Advertising; segmenting a core audience, Pixel retargeting, maintaining successful KPIs, maintaining quarterly ROAS/ROI, production of different types of campaigns, budgeting Cost/Result, ✔️ A/B testing on different Social Media using; CRMs. Managed DV 360 & SA 360✔️ Checking ad effectiveness using; Holdout tests & Brand Survey test✔️ Checking user performance on SMM or Website using SDKs, APIs & Pixels✔️ Presenting Data in a well-structured and presentable form for clients & team to understand ✔️ Worked on; Data Studio, Excel, Cogno, Powerbi, Google Analytics Show less

    • Search Engine Optimization Specialist
      • Jul 2017 - Feb 2020

      As a Search Engine Optimizer I;✔️Develop and execute successful SEO strategies✔️Manage a team of SEO Specialists✔️Conduct keyword research to guide content teams✔️Review technical SEO issues and recommend fixes✔️Optimize website content, landing pages and paid search copy✔️Direct off-page optimization projects (e.g. link-building)✔️Collect data and report on traffic, rankings and other SEO aspects✔️Work with social media and PPC teams to optimize campaigns✔️Keep abreast of SEO and integrated marketing trends✔️ Technical SEO Audit on both ON & OFF pageMy crucial responsibilities are;✔️to work as SEO Manager, SEM Manager✔️Knowledge of standard and current SEO practices✔️ Nontechnical knowledge of HTML/CSS✔️Experience with SEO reporting✔️Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)Softwares worked on:1. SEM RUSH2. SPYFU3. Google Analytics4. Screaming Frog Show less

    • Computer Games
    • 1 - 100 Employee
    • Marketing Director
      • Dec 2022 - Aug 2023

      Divinity Worlds is a multimedia company that is at the forefront of the emerging world of Web3 and blockchain gaming. We are dedicated to creating an immersive and unforgettable experience for our users by leveraging the power of blockchain technology to enable true ownership of in-game assets and the creation of unique, player-driven economies. Our goal is to establish a legacy brand in the world of blockchain gaming by creating a diverse ecosystem of games, fantasy novels, comics, cinematics, and collectibles that are all interconnected and built on a foundation of trust, transparency, and decentralization. Join us on this exciting journey as we redefine the boundaries of what is possible in the world of gaming. https://divinityworlds.com/ Show less

    • United States
    • Investment Management
    • 1 - 100 Employee
    • Search Engine Optimization Specialist
      • Oct 2021 - Aug 2023

      AKRU is a real estate prop-tech blockchain company based in Ohio Cincinnati USA; the goal of the company is to democratize real estate investments with a minimum of $1000 requirement. . Proposing the concept of Real Estate Investment Trusts (REITs) in the USA for the first time using high-end technology such as BlockChain has made the investment accessible to not just top 1% but to everyone working on such secure investments. . I am responsible for analyzing, reviewing, and implementing websites that are optimized to be picked up by search engines. As per my job description, my role is to; . 1. Analyzing Socials | SERP | Market research in real estate sector 2. Performing ongoing keyword research including discovery and expansion of keyword opportunities | 3. Researching and implementing content recommendations for organic SEO success | 4. Familiarization Google analytics | Hubspot | Data Studio 5. Experience with website optimization tools | 6. Track, report, and analyze website analytics and PPC initiatives and campaigns | Google Analytics 7. Manage campaign expenses, stay on budget, estimate monthly costs, and reconcile discrepancies | 8. Optimize copy and landing pages for search engine marketing | Perform ongoing keyword discovery, expansion and optimization | 9. Research and implement search engine optimization recommendations | 10. Research and analyze competitor advertising links | Develop and implement link building strategy | 11. Building a solid community on socials and creating a sudden brand image for the company. Software worked on: ⚫ hubspot ⚫ jira ⚫ retro ⚫ Data studio ⚫ Google search console ⚫ Google Analytics ⚫ Semrush 👉 www.akru.co Show less

    • Pakistan
    • Computer Games
    • 1 - 100 Employee
    • Project Manager
      • Sep 2022 - Mar 2023

      Digital Marketing Saleforce automation Defining scope of work Completing timelines Human Resources Technical recruiting Appraisals Human Resource Information Systems Digital Marketing Saleforce automation Defining scope of work Completing timelines Human Resources Technical recruiting Appraisals Human Resource Information Systems

    • Pakistan
    • Marketing Services
    • 1 - 100 Employee
    • Training Manager
      • Apr 2022 - Feb 2023

      Training & mentoring Creating communication among the team members Helping team manage website and internal relationships 👉 www.madhouse.pk 🚀 Training & mentoring Creating communication among the team members Helping team manage website and internal relationships 👉 www.madhouse.pk 🚀

    • Pakistan
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Marketing Associate
      • Jul 2020 - Feb 2023

      Powered by National Incubation Center Pakistan. Focusing mainly on producing more jobs and high employment for future generations to come. . Working with industry gurus, including preparation and fieldwork; identifies students with progression problems and recommends interventions; devises program planning in collaboration with director and faculty, and with other programs. . Worked with Fatima Mazhar [Keep Truckin]. Mr. Shaban Butt on Human Resource Metrics. Working on a small project with Aamir Ibrahim and under his supervision was truly altruistic. Then working with the CEO of Engroenfrashare was truly motivating and enthusiastic. . 1. Working on a day to day tasks such as Google Analytics | Kissmetrics | Neilpatel.org | R-software | SEM rush 2. Helping our clients with daily problems faced in SEO 3. Helping them rank in Google with proper On-page/Off-page SEO 4. Analysing best strategy for the platform/forum 5. Making well and suitable benefits using Acquisition cost, PPC, CPC 6. Quality Assurance (A/B Testing, Timekeeping, Maintaining & Rendering CMS) 7. Hands-on experiences with project management software, like MS Project and AtTask, Asana, Trello & Zappier 8. Coordinate and develop a communications program in support of the Website server for freelancers and VAs to deliver improved stakeholder engagement and customer service to enhance communication with key stakeholders and service users Show less

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2022 - Sep 2022

      A Blockchain & Fintech software development company, Block360 uses peer-to-peer technology innovations in order to build disruptive solutions for startups and enterprises around the globe. Block360 is a USA based startup with a group of passionate developers who are dedicated to designing and developing enterprise grade apps. Block360 strives for quality, performance & simplicity in all we do. Block360 is helping 15+ startups and enterprises in financial services, capital markets, public sector & ESG's with their cutting edge fintech expertise! With is specialization in; 1. NFTs 2. DeFi 3. Enterprise 4. Audit 5. Exchange Here is what I do; 🔵In-depth market research and analysis of core blockchain companies globally 🔵 Lead Generation using Sales Core Navigator, design landing pages, 🔵 Email marketing 🔵 Social media updating and posting 🔵 SEO, copywriting content for web display 🔵 Webflow SEO 🔵 Product Service Experience insight analytics ✔️ Designing drip emails - newsletters - community engagement ✔️ Outbound - Inbound marketing ✔️ Cold outreach using Inmail and drip email Softwares worked on: - hotjar - webflow - Meta Business Suite - Sales core navigator (Advance level) - Zapier - Asana - Hubspot 👉www.block360.io Show less

    • E-Learning Providers
    • Course Instructor
      • Aug 2021 - May 2022

      Bringing the best in my students, so they are all aware of the best genre of the digital world. Either it is an MNC or a complete tech startup. So, the student is fully aware of all strategies and genres in the world of marketing and management. . Here is what I teach, and you also can join me. 1. Seo (on/off/technical) 2. Google Analytics 3. Web Audit, Web Grading, (blackhat, white hat) 4. WordPress block building, basic HTML | CSS 5. Friendly plugins 6. Enterprise resource planning management | CRM buildup 7. Social media management 8. Adsense, Adwords, keyword building, backing gap check, backlinking strategy, PPC, CPC, cat 9. Designing marketing and implementing a marketing strategy 10. Marketing research 11. Digital Advertising Campaign manager, SA 360, SMM, SMM analyst . As part of Spectre projects, I work at Air school creating online guided projects in a virtual machine environment to teach tech and business skills. . Check me here @ shobisolutions.airschool.com. Show less

    • Pakistan
    • Non-profit Organizations
    • 1 - 100 Employee
    • Business Analyst
      • Aug 2019 - Dec 2019

      My job & learning at ICCI was; . 1. Make use of quantitative procedures to analyze and give suggestions with regards to diverse business matters, such as optimization, customer segmentation, credit risk management, and customer profitability. . 2. Evaluate user operation inquiries and carry out interviews on data gathering. . 3. Connect with diverse business units to outline solutions to business needs and document business details. . 4. Outline business specifications. . 5. Write out thorough design requirements and conduct specifications evaluation. . 6. Act as a connection between internal and external technology personnel. . 7. Carry out user acceptance tests such as creating detailed test plans and test cases. . 8. Complete test plans and test cases by carrying out tests; assessing and documenting reports; settling issues and ascertaining all correlated procedures; and ensuring documentation is updated. Show less

    • Pakistan
    • Chemical Manufacturing
    • 300 - 400 Employee
    • Finance Manager
      • Jun 2019 - Aug 2019

      Prepared financial reports after studying the details about various financial transactions being made by the company. This was done under the guidance of a senior finance executive or finance supervisor. Assisted the accountants in reviewing the financial statements and cross-checking it to ensure accuracy. Provided information about the same to the accountants so that it may be rectified. Reviewed the accounting ledgers prepared by the accountants and ensure that these are correct. Worked in budgeting, financial reporting, local credit department, foreign exchange department. Show less

    • United Kingdom
    • Banking
    • 700 & Above Employee
    • Operations Manager
      • Jun 2018 - Aug 2018

      This Department deals with the basic paying and receiving of funds into the Bank, for the clients. They transfer, or wire money abroad as well as locally through TT or SWIFT, etc. ... It is the Remittance Department, which also issues monthly salaries both locally and internationally for some of their clients This Department deals with the basic paying and receiving of funds into the Bank, for the clients. They transfer, or wire money abroad as well as locally through TT or SWIFT, etc. ... It is the Remittance Department, which also issues monthly salaries both locally and internationally for some of their clients

    • Pakistan
    • Banking
    • 700 & Above Employee
    • Operations Manager
      • Jun 2017 - Aug 2017

      International Trade Specialist is responsible for coordinating credit and financial activities and obtaining payments for import/export operations. Acts as an advisor on matters of tariffs, markets, and federal and foreign regulations. International Trade Specialist is responsible for coordinating credit and financial activities and obtaining payments for import/export operations. Acts as an advisor on matters of tariffs, markets, and federal and foreign regulations.

Education

  • Queen's University Belfast
    Master's degree, Business Analytics
    2023 - 2024
  • National University of Computer and Emerging Sciences
    Master of Business Administration - MBA, Marketing/Marketing Management, General
    2020 - 2022
  • National University of Computer and Emerging Sciences
    Bachelor of Business Administration (B.B.A.), Business Administration and Management, General
    2016 - 2020
  • Army Public School - (APSACS)
    Engineer's degree, Computer Engineering
    2013 - 2015
  • Army Public School - (APSACS)
    matric, Computer and Information Sciences and Support Services
    2011 - 2013

Community

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