Experience

Intent IQ

• United States
• Internet Publishing
• 1 - 100 Employee

• Professional Services Team Lead

  • May 2023 - Present



FrontStory

• Israel
• Software Development
• 1 - 100 Employee

• Video Lead

  • Jun 2021 - May 2023

  • Establishing and managing the video monetization activity from scratch. • Recruiting and managing tier 1 SSP demand partners- presale, negotiating commercial terms, QBRs, account management, account operation, monitoring, and analyzing the performance of video and display ads. • Perform quality assurance checks and debug issues. • Document strategies and provide updates to the C-level management. • Identifying workflow inefficiencies and addressing ideas to improve process and user value. • Work closely with the R&D and product team to build infrastructure to support internal goals. Show less



Entravision Mobile Growth Solutions

• Spain
• Advertising Services
• 100 - 200 Employee

• Supply Manager

  • Jul 2019 - Jun 2021

  • Manage budget, development, and planning while monitoring key metrics and strategies to optimize performance. • Perform daily analysis according to campaign results. • Responsible for strategic growth by delivering and driving improvements towards department goals. • Obtain data to evaluate the effectiveness of marketing strategies, tactics, and measurement techniques. • Responsible for the process of signing and onboarding new partners, trading platforms, and tech providers. • Work closely with the demand team to achieve internal goals. Show less



Vidazoo by Perion

• Israel
• Advertising Services
• 1 - 100 Employee

• Senior Media Analyst

  • Mar 2015 - Apr 2019

  • Analyzing and optimizing day to day performance in order to increase the company's activity and revenues while maintaining high profitability. • Identify trends in real-time, expending overall success of campaigns. • Programmatic media buying through different Ad networks (RTB). • Business Analysis – Perform and implement changes according to business analysis for strategically growing and developing. • Analyzing and optimizing day to day performance in order to increase the company's activity and revenues while maintaining high profitability. • Identify trends in real-time, expending overall success of campaigns. • Programmatic media buying through different Ad networks (RTB). • Business Analysis – Perform and implement changes according to business analysis for strategically growing and developing.