Regional Marketing Director, META

• May 2017 - Present

Regional Marketing Brand Manager

• Aug 2013 - May 2017

Delivering best-in-class strategic planning for 9 Brands across 20 MENA countries. Duties and Responsibilities include:  To develop and implement a regional marketing strategy for product positioning, market penetration in line with the company’s overall objectives, to meet the established sales and market share target  To develop the marketing plans for 20 markets across the region, tailored to the market needs  To design, deliver and implement the company training programs  To design, deliver and implement the regional CME and scientific symposia  Design and execution of regional marketing plans for 9 brands across 20 countries including both the private and governmental market sectors  Design and implement one medical and marketing campaign per brand per quarter including producing visual detailing aids (Detail aids, drop cards, patient awareness campaigns, banners, reference packs and medical reprints as ad hoc strategy) including  To conduct Joint field visits for each market to implement the training tips and to sharpen the sales team’s skills.  Liaise with countries operational leads in terms of in market marketing, Team coaching, Medical and CME support.  Working with cross functional teams to develop product Strategies, Plans, marketing concepts & materials  Actively leading the Field Force Deployment/ SFE/ CRM project to improve targeting and therapeutic area focus  OTC campaigns and pharmacy retail space advertising – planning and execution  Analyzing competitor activity, Market Share, Sales & develop counteractive strategies  Helping to Set and validate annual sales budgets and long term plan for assigned products  Providing constant recommendations to ensure profitability of the company is achieved  Initiating S&OP meetings to help improve stock management and forecasting Show less

Market Access Manager

• Apr 2009 - Sep 2013

This job is responsible for: • Achieve sales budgets and objectives • Implementation of marketing messages, strategies & programs • Continuous Segmentation, targeting and updating of customer database • Territory Management & Account Management • Key scientific / opinion leader (KOL) development • Monitoring of market trends and competitor activity • Plan, organize the territory to achieve optimal outcome. • Planning & Reporting • Conduct a group customer meeting and presentations Show less

Key Accounts Manager

• Dec 2005 - Apr 2009