Shaden Ali

Social Media Associate (UNV) at WHO Regional Office for the Eastern Mediterranean (EMRO)
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Contact Information
us****@****om
(386) 825-5501
Location
Giza, Al Jizah, Egypt, EG
Languages
  • English Professional working proficiency
  • French Elementary proficiency

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Bio

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Experience

    • Social Media Associate (UNV)
      • Mar 2023 - Present

      - Creating public health awareness campaigns across the social media platforms (Twitter, Facebook, Instagram and LinkedIn) - Designing social media cards for the posts - Creating content strategies for campaigns - Liaising with Technical Communication Officers to create accurate social media content - Creating a weekly social media analytics report - Capturing photos and videos for the on-site events - Creating public health awareness campaigns across the social media platforms (Twitter, Facebook, Instagram and LinkedIn) - Designing social media cards for the posts - Creating content strategies for campaigns - Liaising with Technical Communication Officers to create accurate social media content - Creating a weekly social media analytics report - Capturing photos and videos for the on-site events

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Creative Copywriter
      • Feb 2022 - Feb 2023

      - Conceptualizing creative concepts for campaigns - Creating slogans, descriptors and write-ups - Naming new products - Writing brand books, coffee books and brochures - Proofreading and editing content - Scriptwriting for documentaries - Writing engaging quarterly newsletter content - Writing press releases - Conceptualizing creative concepts for campaigns - Creating slogans, descriptors and write-ups - Naming new products - Writing brand books, coffee books and brochures - Proofreading and editing content - Scriptwriting for documentaries - Writing engaging quarterly newsletter content - Writing press releases

    • Freelance English and Arabic Copywriter
      • May 2021 - Jan 2023

      - I wrote the English and Arabic company profile of DAO Derma Clinic - I created the Arabic social media captions for DAO Derma's Instagram content - I wrote the English and Arabic company profile of DAO Derma Clinic - I created the Arabic social media captions for DAO Derma's Instagram content

    • United Arab Emirates
    • Advertising Services
    • 1 - 100 Employee
    • Digital Copywriter and Content Creator
      • Mar 2020 - Feb 2022

      • Led the content team in YouTube SEO optimization to achieve x1.5 views within 1.5 months • Created content calendars and strategies • Wrote and translated video scripts • Led the content team in YouTube SEO optimization to achieve x1.5 views within 1.5 months • Created content calendars and strategies • Wrote and translated video scripts

    • Egypt
    • Education
    • 1 - 100 Employee
    • Social Media Specialist
      • Dec 2019 - Jan 2020

      - Writing the success stories of the female entrepreneurs in an engaging way - Creating engaging social media content for Entreprenelle and She Can pages - Moderating the comments and messages on the social media pages and Facebook groups - Writing the success stories of the female entrepreneurs in an engaging way - Creating engaging social media content for Entreprenelle and She Can pages - Moderating the comments and messages on the social media pages and Facebook groups

    • Egypt
    • Advertising Services
    • 1 - 100 Employee
    • Project-based Arabic Translator and Editor
      • Oct 2019 - Nov 2019

      I translated episodes of a TV series in addition to its treatment, synopsis, and writer's statement. The translation was from informal Arabic into English. Also, I edited the script to make sure of its consistency and unity. This project was presented at the ScreenBuzz script development workshop at the Cairo International Film Festival 2019. I translated episodes of a TV series in addition to its treatment, synopsis, and writer's statement. The translation was from informal Arabic into English. Also, I edited the script to make sure of its consistency and unity. This project was presented at the ScreenBuzz script development workshop at the Cairo International Film Festival 2019.

    • Egypt
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Specialist
      • Aug 2018 - May 2019

      • Conceptualized campaign ideas and tag lines • Wrote engaging content plans, even for the highly technical content of the B2B clients • Created content strategies • Created monthly performance reports for digital accounts • Moderated about 50 replies per hour • Conceptualized campaign ideas and tag lines • Wrote engaging content plans, even for the highly technical content of the B2B clients • Created content strategies • Created monthly performance reports for digital accounts • Moderated about 50 replies per hour

    • Egypt
    • Business Consulting and Services
    • 1 - 100 Employee
    • Marketing Communication Intern
      • Jul 2018 - Aug 2018

      - Created social media content for Helm NGO, which helped with debunking the stereotypes and stigma regarding People With Disabilities (PWDs) - Connected the PWDs with potential employers to help them to find suitable jobs - I moderated the social media pages - Created social media content for Helm NGO, which helped with debunking the stereotypes and stigma regarding People With Disabilities (PWDs) - Connected the PWDs with potential employers to help them to find suitable jobs - I moderated the social media pages

    • Egypt
    • Wellness and Fitness Services
    • Arabic Writer, Translator and Reviewer
      • Feb 2018 - Apr 2018

      - I created engaging yet informative lifestyle articles from ideation to editing - I translated articles from the English section into Arabic - I pitched creative article ideas to the Managing Editor - I reached out to relationship experts, nutritionists and psychologists to contribute with articles - I created engaging yet informative lifestyle articles from ideation to editing - I translated articles from the English section into Arabic - I pitched creative article ideas to the Managing Editor - I reached out to relationship experts, nutritionists and psychologists to contribute with articles

    • Egypt
    • Wellness and Fitness Services
    • English Copywriter
      • Jan 2018 - Mar 2018

      • Wrote sustainability and motherhood related articles • Wrote sustainability and motherhood related articles

    • Egypt
    • Advertising Services
    • 1 - 100 Employee
    • Community Manager
      • Jan 2018 - Feb 2018

    • Documentary filmmaking trainee
      • May 2017 - Nov 2017

    • Egypt
    • Information Services
    • 1 - 100 Employee
    • Creative Content Writer
      • Jun 2017 - Aug 2017

      - Wrote, edited, translated, and published online articles about the entrepreneurship, innovation and technology ecosystem in Egypt - Interviewed entrepreneurs - Reported on-site business events - Proofread and edited the content - Wrote, edited, translated, and published online articles about the entrepreneurship, innovation and technology ecosystem in Egypt - Interviewed entrepreneurs - Reported on-site business events - Proofread and edited the content

    • Newspaper Publishing
    • 1 - 100 Employee
    • Feature Writing Intern
      • Sep 2016 - Sep 2016

      - Wrote rigid Arabic features in simple and light formats to ensure smooth flow and easy understanding - Wrote rigid Arabic features in simple and light formats to ensure smooth flow and easy understanding

    • Bahrain
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Reporter (What Lies Beyond - special reporting program for undergraduates)
      • Sep 2015 - Dec 2015

      - Published an in-depth report online and in the newspaper - Reported news stories - Conducted phone interviews with the sources to add credibility to the news stories and the in-depth report - Published an in-depth report online and in the newspaper - Reported news stories - Conducted phone interviews with the sources to add credibility to the news stories and the in-depth report

    • Egypt
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Online Feature Writer
      • Jan 2015 - Feb 2015

    • Egypt
    • Media Production
    • 1 - 100 Employee
    • Intern
      • Aug 2014 - Sep 2014

Education

  • Modern Sciences and Arts University
    Bachelor of Mass Communication, Journalism
    2012 - 2016
  • Manor House School (British section - IGCSE)
    91%
    2010 - 2012

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