Shabrina Lathifia Apriliana

Senior Business Development Manager at Leverate Group
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Contact Information
us****@****om
(386) 825-5501
Location
Jakarta, Jakarta, Indonesia, ID
Languages
  • English Professional working proficiency
  • Indonesian Native or bilingual proficiency

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Reza Mardian

Shabrina is a wild animal in a sense that she's resourceful, ambitious, and risk-taker. Working with Shabrina has been a very interesting and enjoyable voyage. She could make her surrounding to be as positive as her. Her knowledge in the marketing campaign is also something that you should take into consideration. when hiring her.

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Credentials

  • Meta Certified Media Planning Professional
    Meta
    Dec, 2022
    - Nov, 2024
  • Tiktok Agency Acceleration Kit (Auction Ads)
    TikTok
    May, 2022
    - Nov, 2024
  • Google Ads Measurement Certification
    Google
    May, 2022
    - Nov, 2024
  • Google Ads Search Certification
    Google
    May, 2022
    - Nov, 2024
  • Google Ads Video Certification
    Google
    May, 2022
    - Nov, 2024

Experience

    • Indonesia
    • Advertising Services
    • 100 - 200 Employee
    • Senior Business Development Manager
      • Feb 2023 - Present

    • Business Development Manager
      • Apr 2021 - Feb 2023

      Building and growing Leverate Group including its entities Leverate Media Asia, B-Univate & Scaling Services, as an award-winning, independent full-service integrated agency by maximizing profit, providing and generating new sales leads, negotiating best pricing, and forecasting sales revenue, while also proving marketing consultancy for clients with her experience and knowledge in fully integrated digital and offline marketing strategy to brands throughout industries.She is able to acquire new businesses for Leverate Group such as Bank BRI, Bank BTN, Generali Insurance, BNI Syariah, Generali Insurance, Xiaomi, ERHA, Mundipharma, GSK (for Sensodyne & Panadol), Mundipharma Group of Brands, HM Sampoerna, Ariston, MAP Brands, Canon, PFI Mega Life Insurance, Lembaga Penjamin Simpanan and many more. Show less

    • Business Development Associate
      • Nov 2018 - Apr 2021

      Leverate Media Asia part of Leverate Media Group is a Germany-based global performance-driven 360 marketing agency for digital and offline advertising, ATL, creative communication strategy, content management, and public relation. Headquartered in Berlin and spread across UK, US, Bangkok, Singapore, and Jakarta as the biggest operational office.The roles: • Seeking new business and opportunity in terms of online & offline advertising, content management, creative marketing strategy, etc. • Conducting market, audience and competitor insight for a brand • Identify target audience include analyzing their behavior, characteristic, and media habits• Developing an integrated and tailor-made plan across marketing platforms• Pitch the prospect our proposed marketing campaign for their business• Assisting client to improve their marketing strategy and help them grow their business Show less

    • Australia
    • Advertising Services
    • 1 - 100 Employee
    • Sales Development Representative
      • May 2018 - Nov 2018

      Salespond is a Sydney-based lead generating company that provides the business opportunity for our clients most of whom are from IT industries in APAC. Proven lead nurturing and marketing automation processes to enhance business existing marketing and sales efforts and maximize results. My main responsibilities as Sales Development Representative are researching potential prospects for our clients' campaign, assisting prospects' circumstances and needs for their IT related matter. ensuring that the prospects' are looking for our clients' products, pitch the prospect about our clients' product and generate that as a lead and then present the lead back to the client for them to convert it as business opportunity. Show less

    • Indonesia
    • Airlines and Aviation
    • 700 & Above Employee
    • Marketing Media Internship
      • Jun 2017 - Aug 2017

      Garuda Indonesia - Indonesia's flag carrier airline - currently serves more than 90 destinations around the world and various exotic locations in Indonesia. Garuda Indonesia managed to record a number of international recognition including the achievement of "The Worlds Best Economy Class" from the TripAdvisor Travelers Choice Awards, "Five Star / 5-Star Airline" since 2014, "Top 10 World's Best Airline" Skytrax 2017, The World's Best Cabin Crew "for five consecutive years since 2014. My Main Responsibilities: - Making a year plan of media planning focusing on conventional media for Ad Placements of Garuda Indonesia in the year of 2018 directed by the manager of CMMJKTGA Unit. - Cooperating with Marketing Analyst of CMM Unit to calculate the KPI Target that has already been done for Ad Placements in several events and promotion/marketing communication. - Managing Ratecards of Ad Placements from several medias. - Analyzing incoming proposal of ad placement from different clients to be approved or suggested to be declined and hand the result to the manager and analyst to be more discussed. - Attending several meetings with media clients. - Making newspaper monitoring from different competitor to monitor their advertisement activity and filed it to be presented. - Receiving dummies of Inflight Magazine of Garuda Indonesia “Colours” and check all of the editorials before going up on the publisher. Show less

    • Indonesia
    • Education Administration Programs
    • 700 & Above Employee
    • English Tutor
      • Jan 2015 - Jan 2017

      Teaching students of Telkom University English subject such as listening, speaking and writing to support their ability in English language in class. Teaching students of Telkom University English subject such as listening, speaking and writing to support their ability in English language in class.

Education

  • Telkom University
    Bachelor's degree, Marketing Communication
    2014 - 2018

Community

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