Experience

TogoRun

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Supervisor

  • May 2016 - Oct 2019



PR Pundit Havas Red

• India
• Public Relations and Communications Services
• 100 - 200 Employee

• Consultant

  • Aug 2014 - May 2015

  •Formulated and executed a vigorous communications strategy for Estee Lauder (India) achieving the highest PR return on investment achieved since its India launch in 2007 •Spearheaded a robust strategy for The Hans Foundation - a non profit organization for human welfare and healthcare rights in Northern India - encompassing social media activities and brand development tactics •Pioneered customer specific promotional tools to introduce Officine Panerai watches to the women’s segment in… Show more •Formulated and executed a vigorous communications strategy for Estee Lauder (India) achieving the highest PR return on investment achieved since its India launch in 2007 •Spearheaded a robust strategy for The Hans Foundation - a non profit organization for human welfare and healthcare rights in Northern India - encompassing social media activities and brand development tactics •Pioneered customer specific promotional tools to introduce Officine Panerai watches to the women’s segment in India •Launched an innovative social media strategy for Sigvaris compression stockings in India looking beyond the healthcare industry to increase consumer awareness Show less •Formulated and executed a vigorous communications strategy for Estee Lauder (India) achieving the highest PR return on investment achieved since its India launch in 2007 •Spearheaded a robust strategy for The Hans Foundation - a non profit organization for human welfare and healthcare rights in Northern India - encompassing social media activities and brand development tactics •Pioneered customer specific promotional tools to introduce Officine Panerai watches to the women’s segment in… Show more •Formulated and executed a vigorous communications strategy for Estee Lauder (India) achieving the highest PR return on investment achieved since its India launch in 2007 •Spearheaded a robust strategy for The Hans Foundation - a non profit organization for human welfare and healthcare rights in Northern India - encompassing social media activities and brand development tactics •Pioneered customer specific promotional tools to introduce Officine Panerai watches to the women’s segment in India •Launched an innovative social media strategy for Sigvaris compression stockings in India looking beyond the healthcare industry to increase consumer awareness Show less



Parekhplast India Ltd.

• Mumbai

• Corporate Communications & Marketing Specialist

  • Apr 2013 - Mar 2014

  • Conceived and implemented year round calendar for inter and intra departmental communication; increased awareness about Parekhplast by defined, goal oriented interactions through the company website, digital platforms to the relevant stakeholders • Led a team associates for all exhibitions; created promotional materials, coordinated vendor negotiations for exhibits resulting in a 25% decrease in vendor costs to company • Conceived and implemented year round calendar for inter and intra departmental communication; increased awareness about Parekhplast by defined, goal oriented interactions through the company website, digital platforms to the relevant stakeholders • Led a team associates for all exhibitions; created promotional materials, coordinated vendor negotiations for exhibits resulting in a 25% decrease in vendor costs to company



Gucci

• Italy
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Communications Coordinator

  • Jul 2011 - Apr 2013

  • Part of the India press sample buying strategy and publication campaign which resulted in Gucci being highly ranked in India for product visibility among luxury fashion brands • Liaised closely with the international strategy team to devise a market centric media and in-store communication plan highlighting Gucci’s product offering • Worked in a cross functional team to coordinate international photo shoots • Developed and executed creative concepts for inaugural media and… Show more • Part of the India press sample buying strategy and publication campaign which resulted in Gucci being highly ranked in India for product visibility among luxury fashion brands • Liaised closely with the international strategy team to devise a market centric media and in-store communication plan highlighting Gucci’s product offering • Worked in a cross functional team to coordinate international photo shoots • Developed and executed creative concepts for inaugural media and celebrity driven events for flagship store launches Show less • Part of the India press sample buying strategy and publication campaign which resulted in Gucci being highly ranked in India for product visibility among luxury fashion brands • Liaised closely with the international strategy team to devise a market centric media and in-store communication plan highlighting Gucci’s product offering • Worked in a cross functional team to coordinate international photo shoots • Developed and executed creative concepts for inaugural media and… Show more • Part of the India press sample buying strategy and publication campaign which resulted in Gucci being highly ranked in India for product visibility among luxury fashion brands • Liaised closely with the international strategy team to devise a market centric media and in-store communication plan highlighting Gucci’s product offering • Worked in a cross functional team to coordinate international photo shoots • Developed and executed creative concepts for inaugural media and celebrity driven events for flagship store launches Show less



Wizcraft International Entertainment Pvt. Ltd.

• India
• Events Services
• 400 - 500 Employee

• Events Executive

  • Jul 2009 - Apr 2010

  Supported brand strategies by the conception and execution of events and promotions. Events successfully executed for companies such as Audi, Italian Embassy, Yahoo! and Standard Chartered. Supported brand strategies by the conception and execution of events and promotions. Events successfully executed for companies such as Audi, Italian Embassy, Yahoo! and Standard Chartered.