Sean York, MBA

Marketing Manager at Pineapple Express
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Contact Information
Location
US

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Credentials

  • Google Analytics Platform Principles Certified
    -
    Mar, 2014
    - Oct, 2024
  • Google Analytics Certified
    -
    Oct, 2013
    - Oct, 2024
  • HootSuite Certified Professional
    HootSuite University
    Feb, 2013
    - Oct, 2024

Experience

    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2023 - Present
    • United States
    • Retail
    • 1 - 100 Employee
    • Marketing Director
      • Feb 2022 - Jan 2023
    • United States
    • Alternative Medicine
    • 1 - 100 Employee
    • Marketing Director
      • Feb 2022 - Jan 2023
    • United States
    • Consumer Services
    • 1 - 100 Employee
    • Marketing Director
      • May 2021 - Jan 2022
    • United States
    • Senior Brand Manager
      • Apr 2020 - Jan 2021
    • United States
    • Alternative Medicine
    • 1 - 100 Employee
    • Senior Product Marketing Manager
      • Jul 2019 - Jan 2020
    • United States
    • Software Development
    • 700 & Above Employee
    • Senior Operations Manager, Google Play
      • Oct 2017 - Jul 2019
    • United States
    • Information Technology & Services
    • VP of Growth
      • Sep 2017 - Dec 2017
    • United States
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Senior Operations Project Manager
      • Jul 2016 - May 2017
    • United States
    • Software Development
    • 700 & Above Employee
    • Senior Product Manager
      • May 2016 - Jul 2016

    • Marketing Manager
      • Jul 2015 - Jul 2016

    • United States
    • Motor Vehicle Manufacturing
    • 700 & Above Employee
    • Marketing & Sales Intern
      • May 2014 - Aug 2014

      Created a web platform all 535 Ford dealerships and 1000+ Ford Authorized parts distributors to bid on municipality contracts. Traveled with the Ford Fleet department and educated many city purchasing managers and lead mechanics on Ford vehicles and fleet programs. discussed concerns with city managers, mechanics, dealership managers, and warehouse managers in regards to the current bidding process. Identified $5 million of new opportunity of growth for the Ford fleet department. Discussed and assisted FCSD with the execution of parts & services incentive programs.

    • Switzerland
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Specialist
      • Aug 2013 - Sep 2013

      Identified, evaluated and monitored relevant social media channels increased social media klout through Facebook, Twitter, and Instagram. Coordinated strategies for using social media channels for marketing purposes to increase business by 30%. Established relationships with online communities by identifying key influencers in entertainment, music, fashion, and sports. Managed social media properties such as Facebook, Twitter, and Instagram increased followers by 20%. Identified, evaluated and monitored relevant social media channels increased social media klout through Facebook, Twitter, and Instagram. Coordinated strategies for using social media channels for marketing purposes to increase business by 30%. Established relationships with online communities by identifying key influencers in entertainment, music, fashion, and sports. Managed social media properties such as Facebook, Twitter, and Instagram increased followers by 20%.

    • Business Consulting and Services
    • 1 - 100 Employee
    • Brand Manager/Event Marketing Specialist
      • Oct 2012 - Feb 2013

      Developed and implemented the brand strategy of a product or service. Planned and executed brand marketing and advertising programs to raise brand awareness and value. Supported the marketing of existing and new products and services. Oversaw event budgets, timelines, ordering, and logistics. Researched and selected venues, vendors and other resources. As well as coordinated advertising, marketing communications, and public relations efforts. Developed and implemented the brand strategy of a product or service. Planned and executed brand marketing and advertising programs to raise brand awareness and value. Supported the marketing of existing and new products and services. Oversaw event budgets, timelines, ordering, and logistics. Researched and selected venues, vendors and other resources. As well as coordinated advertising, marketing communications, and public relations efforts.

    • Marketing Intern
      • Jun 2012 - Aug 2012

      Developed marketing plans for the sports apparel line that was presented to current Buffalo Bills running back Bryce Brown. Increased brand equity by developing marketing plans for new beverages to be presented in front of investors.Developed advertising campaigns for new beverage product launch. Developed marketing plans for the sports apparel line that was presented to current Buffalo Bills running back Bryce Brown. Increased brand equity by developing marketing plans for new beverages to be presented in front of investors.Developed advertising campaigns for new beverage product launch.

    • Marketing Intern
      • Jun 2011 - Aug 2011

      Conducted market research of the fragrance industry. Developed and implemented strategy for where to sell fragrance and sold 45% of inventory the first week of sales. Coordinated events for actress Pilar Sanders. Conducted market research of the fragrance industry. Developed and implemented strategy for where to sell fragrance and sold 45% of inventory the first week of sales. Coordinated events for actress Pilar Sanders.

Education

  • Clark Atlanta University
    Master of Business Administration (MBA), Marketing
    2013 - 2015
  • Morehouse College
    Bachelor of Arts (B.A.), Marketing
    2009 - 2013

Community

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