Experience

iSwim.me

• United Arab Emirates
• Spectator Sports
• 1 - 100 Employee

• Data Analytics Specialist

  • Sep 2021 - Present

  ● Created and maintained the company's client database, providing analysis on employee performance, client diversity, and company growth indicators using charts and visualizations.● Contributed to a 1.5x increase in clientele over the last 4 months through effective database management and data analysis.● Compiled and analyzed data for the company's digital marketing activities, using tools such as Excel and Tableau.● Created Excel worksheets with formulas to calculate key performance indicators (KPIs) such as email open rates, click rates, and cost per ad click.● Developed Excel charts to compare advertising results from different media channels and ad campaigns.● Designed PowerPoint presentations to summarize the company's digital marketing performance and website analytics.● Developed targeted mailing lists for direct marketing campaigns, resulting in a 15% increase in email open rates and a 10% increase in click rates.● Communicated with sales and customers daily to ensure that all enquiries were processed accurately and in a timely manner, achieving 100% customer satisfaction. Show less

• Marketing Specialist

  • Apr 2021 - Present

  ● Developed and executed the company’s content strategy, creating weekly content plans with engaging text and graphics and scheduling posts across Instagram, Facebook, and TikTok.● Managed media content for all social media platforms, including on-site photography and video filming, graphic design using Canva and Photoshop, video editing using mobile apps, and copywriting.● Revamped the company's social media marketing plans and increased Instagram engagement rate by 38% through the implementation of a targeted social media strategy.● Oversaw the email marketing department, responsible for strategizing, developing, segmenting, scheduling, and sending email campaigns for all clients.● Managed and executed several Facebook, Instagram, and Google Ads campaigns that resulted in the acquisition of 200 new clients in September 2022.● Designed and enhanced the company’s main website, resulting in a 25% increase in website traffic within the first month. Show less



Russian House in Barcelona

• Barcelona, Catalonia, Spain

• Marketing Specialist

  • Jul 2021 - Sep 2021

  ● Collaborated with the marketing team to develop and implement social media strategies, creating engaging content that increased brand awareness and engagement. ● Developed a social media strategy, resulting in a 25% increase in website traffic and a 15% increase in lead generation. ● Contributed to internal company marketing efforts by publishing social media posts and writing blog posts that aligned with the company's content strategy, resulting in a 50% increase in followers and a 30% increase in engagement. ● Remotely managed various cultural offline projects aimed at spreading awareness of Russian culture in Barcelona and across Europe, successfully planning and executing events and increasing social media coverage. ● Created a series of cultural video reports, resulting in a 30% increase in website traffic and a 20% increase in engagement on social media platforms. ● Conducted market research and competitor analysis, resulting in the development of new marketing initiatives and a 10% increase in overall revenue. Show less



Alfa-Bank

• Russian Federation
• Banking
• 700 & Above Employee

• Intern

  • Aug 2020 - Sep 2020