Sergei Zakharov
Team Lead Client Services at WakeApp- Claim this Profile
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Bio
Experience
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WakeApp
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Cyprus
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Advertising Services
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1 - 100 Employee
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Team Lead Client Services
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Jan 2022 - Present
- Set KPI and department performance review; - Responsible for planning and running projects; - Plan and coordinate marketing and promotional activities; - Analyze and report departmental income, business trends, and employee statistics on a weekly basis; - Actively participate in team and departmental meetings by providing feedback on current activity and insight towards resolution; - Assistance in business processes development; - Analyze and improve process of the department; - Communicate with key customers to understand quality and support issues, and enhanced professional service offerings. Show less
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Senior Account Manager
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Jan 2020 - Jan 2022
- Communicating with clients on a daily basis and building long-term, mutually beneficial relationships- Reporting on the current state of advertising campaigns- Creating new commercial offers for clients- Supervising client's KPI achievement- Assessment of advertising campaigns effectiveness- Assist in organising the workflow for each project for the operations and back-office teams- Conducting internal project meetings on a weekly basis- Working with various analytics systems such as AppsFlyer, Adjust, Kochava, Impact, Interceptd etc.- Clients competitor analysis- Working with apps and web products - Dealing with various traffic sources - in-app networks, DSP, social media; suggesting to clients the best combination of traffic sources to test based on experience and client requirements- Negotiating the terms of cooperation with the client, from discussing the payment model to approving creative approaches Show less
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