Selma Braquessac

Fondatrice at Casa Pipa
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Contact Information
us****@****om
(386) 825-5501
Location
FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Professional working proficiency
  • Espagnol Professional working proficiency

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Séverine Chevalier

Selma est une collaboratrice très engagée dans ses missions, elle s'implique a 100% dans le développement du projet Shelblock : benchmark, gestion de projet ainsi qu'au développement et suivi marketing de celui-ci. La plus grande qualité de Selma réside dans sa capacité à collaborer et communiquer avec les différentes membres d'un projet afin que celui-ci se déroule dans les meilleures conditions et délais. Selma a su rapidement monter en compétence à la fois sur l'analyse statistiques et sur les enjeux UX en proposant des wireframe et landing page toujours plus adaptés pour les utilisateurs en adéquation avec les objectifs de conversion.

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Experience

    • Internet Marketplace Platforms
    • 1 - 100 Employee
    • Fondatrice
      • Aug 2021 - Present

      Casa Pipa est un site de e-commerce destiné à la découverte de l'artisanat portugais à travers l'art de la table. Casa Pipa est un site de e-commerce destiné à la découverte de l'artisanat portugais à travers l'art de la table.

    • France
    • Software Development
    • Digital Project Manager
      • Aug 2019 - Aug 2021

      • Gathered requirements and wrote user stories • Identified and prioritized the most relevant features to improve the user experience • Wrote functional specifications for the project • Managed bugs, improvements, and feature additions • Defined marketing strategy: social media, blog, press, partnerships, advertising • Organized meetings and internal testing phases • Led creativity workshops and brainstorming sessions • Monitored project progress and managed the development schedule • Supervised, coordinated, and supported team dynamics • Analyzed statistics • Conducted technology and strategic monitoring Show less

    • France
    • Software Development
    • Product Manager
      • Sep 2016 - Aug 2019

      • Wrote prerequisites, product testing, and design templates for mobile and PC applications • Audited hospital processes and customized the application based on user needs • Managed application installations and user training • Monitored the market and competition • Built marketing strategy, communication plan, and implemented communication actions (created and managed website, animated social networks, PR, organized and participated in trade shows...). • Created communication and sales support tools • Managed the distribution network and participated in prospecting. Show less

    • Communication and Partnership Manager
      • Oct 2015 - Sep 2016

      ❋ Business development • Construction of sales pitches • Creation of sales support tools • BtoB prospecting (+6 partners) ❋ Marketing & communication • Improvement of the loyalty program • Creation of the newsletter • Community management • Creation of communication tools ❋ Business development • Construction of sales pitches • Creation of sales support tools • BtoB prospecting (+6 partners) ❋ Marketing & communication • Improvement of the loyalty program • Creation of the newsletter • Community management • Creation of communication tools

    • France
    • Cosmetics
    • 1 - 100 Employee
    • Export Assistant
      • Sep 2014 - Jul 2015

      • Creation of export communication tools • Creation of a database of international prospects • International prospecting (+3 geographical openings) • Creation of export communication tools • Creation of a database of international prospects • International prospecting (+3 geographical openings)

    • France
    • Wholesale
    • 1 - 100 Employee
    • Export Assistant
      • Oct 2013 - Oct 2013

      Export mission carried out in São Paulo as part of the Grand Prix Export awarded by the Aquitaine Committee of French Foreign Trade Advisors. Export mission carried out in São Paulo as part of the Grand Prix Export awarded by the Aquitaine Committee of French Foreign Trade Advisors.

    • Belgium
    • Performing Arts
    • International Marketing Assistant
      • Apr 2013 - Jun 2013

Education

  • iaelyon School of Management
    Master in Strategic and Operationnal Marketing, Marketing
    2015 - 2017
  • Université Montesquieu-Bordeaux IV
    Licence professionnelle Management des Projets Commerciaux à l'International en alternance, Mention
    2014 - 2015
  • Jean Condorcet
    BTS, Commerce international
    2012 - 2014

Community

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