Seham El Naggar
Chief Marketing Officer at White Investment- Claim this Profile
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Bio
Experience
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White Investment
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Egypt
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Real Estate
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1 - 100 Employee
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Chief Marketing Officer
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Sep 2022 - Present
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Head Of Communications
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Jul 2020 - Present
The National Expo • Planning & executing offline strategy to The National Expo when it comes to The Address consultancy and sales team plan and the operations of the expo itself. • Sponsorship plan • Developers onboarding plan and floorplan allocation • Choosing the venue depends on The Expo objective • Working closely with the board to implement the marketing and communication plans. • Build up the expo and making sure that all developers are set in their booths and following up on all internal points inside the expo • Following up on the registration with the operation team Exclusive projects • Planning exclusive communication with the developers objectives, positioning, target and vision • Marketing objective to fulfil the sales team to achieve the target • Setting roles for our team inside the developers • Making sure that the environment fulfills the objective of our team • Communicating all plan with the developer's operations team and our team • Planning the entrance and the exit plan of the company and the developers • Preparing the launch with the developer when it comes to venue, communication message and the date • Building creative branding plan for the new project with the marketing team The Address consultancy • Working with the CEO on how to push the company to the right objective by checking what's missing in each department and to fill the gap • Haunting the right caliber to fulfill need to of the team • Communications with all departments weekly to discuss the weekly plans • Creating good vibes in the company because getting all team player feels like home and working in a healthy environment is the key to success • Maintaining good relationships with the developers • Pushing sales team to follow all rules of CRM and planning the circulation of leads within franchises and sales team with heads • Onboarding new franchises and planning new ideas for their franchise Show less
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Taj Misr Developments
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Egypt
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Real Estate
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200 - 300 Employee
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Marketing Manager
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Apr 2022 - Oct 2022
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Aqarmap.com
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Egypt
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Real Estate
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200 - 300 Employee
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Business Development Manager
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Nov 2019 - Jun 2020
• Create and improve proposals for our existing and new clients • Consult which marketing channel, campaign, strategy is the best for the client. • Develop and deliver pitches for potential clients • Sell our listing and advertising products to the clients. • Having an in-depth knowledge of business products and value proposition • Effectively communicate the value proposition through proposals and presentations. • Identifying and mapping business strengths and customer needs • Following industry trends locally and internationally • Establish and adjust selling prices and come up with new products by monitoring costs, competition and supply and demand. • Work with internal teams on behalf of clients to ensure the highest level of leads. • Monitor the quality of marketing and sales information and define data improvement programs. Show less
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La Reina
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Egypt
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Technology, Information and Internet
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1 - 100 Employee
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Partnerships Marketing Manager
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May 2018 - Nov 2019
• Creating strategy to fulfil yearly objectives.• Design plan for each activation• Prepare budgets and ensure adherence, managing branding and communication• Prepare PR campaigns.• Giveaways yearly plan• Developed and managed the community outreach and advertising activities.• Pitched potential partners to have massive growth with no budget• Collaborate with senior management and other marketing teammates to align our internal goals with new and existing partner relationship• Keep a great ongoing relationships with current partners and offer new ways to grow the partnership Show less
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Social Media Manager
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May 2018 - Dec 2018
• Create persona, tone of voice, frequently asked questions and customer journey• Identify the right target (segment, age and gender) and time of placement ads for Social Media Ads and Google AdWords.• Create editorial theme to serve social media objective• Collaboration with MissBasket, Hijabi Bloggers, The bridal club, Surviving Hijabi and Rahet Baly community pages.• Tracking UTM’s of the campaign to know the results on Google Analytics and push online sales.
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AWstreams
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Egypt
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Advertising Services
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1 - 100 Employee
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Senior Account Manager
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Jun 2017 - Jan 2018
• Meeting clients to discuss their advertising needs • Working with account planners to devise a campaign that meets the client’s brief and budget. • Presenting campaign ideas and costing to clients • Briefing the creative team who will produce the adverts • Negotiating with clients, solving any problems and making sure deadlines are met • Checking and reporting on the campaign's progress • Keeping in contact with the client at all stages of the campaign • Managing the account's budget and invoicing the client • Making 'pitches' to win new business • Moderating the page when the Community Manager is not available Show less
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Eu Study
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Egypt
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Senior Marketing Specialist
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Nov 2016 - May 2017
•Create Social Media Strategy •Create Marketing research •Pitching International Arbitration Professors. •Create full conference plan (Budget-Accommodation-Airline Tickets-Visa-Program-Entertainment) •Organizing (International Arbitration Course) in Genève. • Building website, logo creation, brand identity, customer persona and tone of voice •Create Social Media Strategy •Create Marketing research •Pitching International Arbitration Professors. •Create full conference plan (Budget-Accommodation-Airline Tickets-Visa-Program-Entertainment) •Organizing (International Arbitration Course) in Genève. • Building website, logo creation, brand identity, customer persona and tone of voice
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Jumia Egypt
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Egypt
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Retail
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700 & Above Employee
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Community Manager
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Sep 2014 - May 2016
• Handling customers inquires via Chat , Email and Facebook • Coordinate between suppliers & other departments to source products. • Creation of tone of voice, frequently asked question and template creation. • Design customer journey on website and any online channel for engagement. • NPS and survey creation • Handling customers inquires via Chat , Email and Facebook • Coordinate between suppliers & other departments to source products. • Creation of tone of voice, frequently asked question and template creation. • Design customer journey on website and any online channel for engagement. • NPS and survey creation
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Nosco Logistics company
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Egypt
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Personal Assistant for GM
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Jul 2013 - Aug 2014
-Responsible for sending all emails -Creating tenders and price list -Creating new contracts and checking terms and conditions -Booking tickets and hotels -Responsible for sending all emails -Creating tenders and price list -Creating new contracts and checking terms and conditions -Booking tickets and hotels
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Advertising Sales Executive
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2011 - 2012
-Pitching new leads -Increasing Sales opportunities with existing clients. -Coming up with ideas that would attract new clients or expand the advertising space of existing client. -Managing the magazine advertising plan of a number of accounts. -Monitoring the ad campaigns in different other magazines and media. -Brainstorming with the editorial team to come up with creative ideas for the magazine content. -Pitching new leads -Increasing Sales opportunities with existing clients. -Coming up with ideas that would attract new clients or expand the advertising space of existing client. -Managing the magazine advertising plan of a number of accounts. -Monitoring the ad campaigns in different other magazines and media. -Brainstorming with the editorial team to come up with creative ideas for the magazine content.
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Education
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Faculty of Arts and Literature Ein Shams University
Bachelor's degree, Arts and Literature