Seema Kapoor

Corporate Engagement Manager at Canada's 2SLGBTQI+ Chamber of Commerce (CGLCC)
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Contact Information
us****@****om
(386) 825-5501
Location
Brampton, Ontario, Canada, CA

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Experience

    • Canada
    • Non-profit Organizations
    • 1 - 100 Employee
    • Corporate Engagement Manager
      • Oct 2023 - Present

    • Canada
    • Financial Services
    • 700 & Above Employee
    • Strategic Communications Advisor
      • Oct 2022 - May 2023

      Establish and maintain strong and enduring relationships with customers across the KPMG network, ensuring that they are successful in adopting Global L&D product. These include L&D professionals, function SMEs / leaders, talent, corporate affairs at global, regional and member firm level. Provide customers with product education, training and engagement strategy and tactics to ensure successful adoption of product within region and member firm. Using key data and analytics from the Power BI dashboard to help customers visualize and tell stories about the learner journey to help increase adoption / engagement / share leading practice and influence leaders to support the program. Conduct regular check-in’s with customers to identify issues or concerns and mitigate challenges to increase customer interaction, adoption and sustained usage. Develop and implement effective communications strategies, campaigns and products that support the agile approach to delivering the program’s objectives. Advise and assist regional and member firm L&D leadership on communication matters, including internal and external plans, messaging and customer engagement. Develop and distribute creative and engaging content for a variety of internal channels, including Sharepoint/OI portals, email, MS Teams CoP, and other marketing materials. Create visual designs and graphics for digital media including presentations, workshops, posters, banners, and other internal marketing initiatives. Collaborate with customers, IDs, DMLS, Deployment, web teams, and other stakeholders/internal teams to deliver high-quality, on-brand design solutions. Working with Marketing & Communications to develop, maintain and evolve a consistent brand identity across all communications channels for DDF. Stay up to date with industry trends and leading practices within technology, communications, marketing, design, L&D and financial services. Show less

    • Canada
    • Hospitals and Health Care
    • 100 - 200 Employee
    • Marketing Communications Assistant
      • Feb 2022 - Aug 2022

      Create, plan, schedule, execute and track (using Hootsuite, etc) all social media content on Facebook, Twitter and LinkedIn (both written and visuals) using Canva and other design tools/technology (content is in both English and French) Draft, edit and post SEO friendly blogs for various foundational initiatives centralizing special projects (COVID-19), major events (Annual FMF Conference), etc. Maintain Communications and Social Media calendars to provide at-a-glance visibility into various campaigns and projects for all senior management team. Gather requirements to create, own, and see a communication campaign through to completion. Administrative coordinator for the Honours and Awards committee and co-manage the foundation’s mailbox and field requests, concerns, questions and escalations as appropriate (English and French). Use several pieces of fundraising, marketing and database technology and software such as iMIS, TimedRight, Raiser’s Edge NXT, etc to execute several streamlined communications pieces for different audiences. Collaborate with peers and executive teams to develop cross-organizational relationships and promoting inclusion and synergy of communications as a critical project component. Show less

    • United States
    • Computers and Electronics Manufacturing
    • 700 & Above Employee
    • Communications Lead
      • Oct 2020 - May 2021

      Event coordination, ideation and execution, including (but not limited to):- Managed events calendar and project management systems for leadership team- Created schedules for leadership, as needed, for each event- Curated content for each event (i.e. agenda, keynotes, etc)- Hosted and moderated each event as well as any additional participation and engagement from - participants- Conducted trouble-shooting throughout event to ensure smooth execution and enjoyment for all parties involvedAdvocate of the values of inclusivity and diversity by being a subject matter expert in anti-racist social activism, equity, and community/social justice by integrating the pillars of I&D into all internal and external digital communications.Created, curated and dissipated messaging and communications to the membership/company wide using Canva, in a creative and engaging way to connect all members to monthly activations, events, panel discussions, workshops, virtual seminars, using a host of technology such as Webex, MS Teams, Adobe Connect, etcConnected and collaborated with other groups across Apple via Slack to come up with innovative ways to spread awareness, create events and increase participation, passion and enthusiasm for inclusivity and diversity throughout corporate business units and retail store teams. Show less

    • Digital Support Specialist/Mentor
      • Oct 2020 - May 2021

      Supported multiple markets/demographics by providing multi-faceted solutions for complex problems regarding their online purchases, sales transactions, shipping/delivery investigations, issue escalations, fraud prevention issues, etc.Ranked first in team 15 for highest volume of calls per hour, week and month, top 5 in customer satisfaction feedback and ranked in top 5 for repeat customer calls.Trained and coached new recruits that have been ‘beamed up’ to the online/virtual retail experiences in customer service, order support, sales and technical services.Regularly coached team members to update their skills on how to increase efficiency, quality of calls and other metrics to dramatically improve internal statistics, customer experiences and for personal development. Show less

    • Line Manager/Specialist
      • Oct 2019 - Oct 2020

      Exceeded expectations on all store metrics while in the store and maintained the ‘go-to’ person during 6 months of store shutdown for product updates, pivoting the markers for success in the store and ensuring all staff adhered to vision going forward.Collaborated with leadership and cross functional teams to create solutions that help navigate customers through ‘pandemic-proof’ experiences.Managed all queues (genius bar, product zone, back of house, operations) to ensure the protection of customer experience, customer escalations and conflict resolution, loss prevention management, genius bar and product zone appointment management, delegating and training staff on line management duties and best practices. Show less

    • Canada
    • Retail
    • 700 & Above Employee
    • Senior Marketing Manager
      • Apr 2017 - Mar 2018

      Organized, planned and executed Marketing campaigns and media plans for the WIRELESSWAVE brand.Monitored and tracked Marketing trends and activities to make sure that brand is relevant, remains exciting and top of mind for target audiences.Created quarterly competitive analysis and insights for senior leadership team to ensure an edge and awareness of not only present markets, but always looked to enter new and innovative markets.Updated and sustained brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.Managed and adhered to Marketing, event, promotional and media budgets.Managed a team comprising of a production coordinator, Marketing intern and graphic designer as well as several vendors and agencies to ensure all creative, both print and online, is on brand, delivered on time and within scope. Show less

    • Senior Business Analyst
      • Nov 2014 - Apr 2017

      Liaison between carrier partners, cross functional teams and sales teams to ensure all stakeholders’ expectations are met, on time and within scope.Lead, planned and executed new operations and promotional retail initiatives for over 200 stores.Collaborated and coded with POS team to create a system to track, create and present key findings to senior leadership and CFO to provide insight on:• Temperature check on how new initiatives were doing in the stores• Staff feedback (collected and summarized all qualitative via bi-weekly surveys)• Recommendations on how to improve store operations, including training processes andprocedures for management and sales staff• Sales and operational tools and documents to ensure (but limited to) timely transactions withcustomers, a ‘no money left on the table’ approach when executing promotional techniques, etc Show less

Education

  • George Brown College
    Marketing Management, Business/Commerce, General
    2007 - 2010

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