Sebastian Boyle

Senior Advisor – Digital Communications, 2023 Census at Stats NZ
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Contact Information
us****@****om
(386) 825-5501
Location
Canterbury, New Zealand, NZ

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Bio

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Credentials

  • Google My Business Basics
    Google
    Mar, 2020
    - Nov, 2024
  • Audience Insights
    Facebook
    Aug, 2019
    - Nov, 2024
  • Google Analytics Individual Qualification
    Google
    Oct, 2021
    - Nov, 2024
  • Google Ads - Measurement Certification
    Google Ads
    Mar, 2020
    - Nov, 2024
  • Google Ads Display Certification
    Google Ads
    Mar, 2020
    - Nov, 2024
  • Google Ads Search Certification
    Google Ads
    Mar, 2020
    - Nov, 2024
  • Google Shopping Ads Certification
    Google Ads
    Mar, 2020
    - Nov, 2024

Experience

    • New Zealand
    • Information Services
    • 700 & Above Employee
    • Senior Advisor – Digital Communications, 2023 Census
      • Jan 2022 - Present

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Strategy and Content Director
      • May 2021 - Jan 2022

    • Strategy Director
      • Feb 2020 - May 2021

    • Content Strategist
      • Jan 2019 - Feb 2020

    • Content Manager
      • Dec 2017 - Jan 2019

    • New Zealand
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing and Communications Manager
      • Jan 2016 - Dec 2017

    • New Zealand
    • Government Administration
    • 1 - 100 Employee
    • Communications Advisor
      • Apr 2014 - Jan 2016

      I contributed to communications direction and wrote and implemented plans and strategies for complex projects in a fast-paced environment, working with a variety of stakeholders internally and externally. I coordinated teams to deliver communications projects. I contributed regularly to or created published material including news stories, case studies, talking points, posters, electronic presentations, newsletters, websites and social media. I served as a regular MC for internal events (professional and social).

    • Writer
      • Apr 2013 - Apr 2014

      I wrote and pitched satirical news articles and opinion pieces for this popular website, receiving significant positive feedback through social media and traditional media. I wrote and pitched satirical news articles and opinion pieces for this popular website, receiving significant positive feedback through social media and traditional media.

    • New Zealand
    • Higher Education
    • 700 & Above Employee
    • Internal Communications Officer
      • Nov 2011 - Apr 2014

      I provided internal communications support to a range of university initiatives, engaging with staff and student audiences. My portfolios included ICT, library, facilities, digital media, engineering, student support and student success, amongst others. Channels regularly used included social media, email, web, digital signage, print, and video. I also occasionally MCed events and interviewed students for video segments. I provided internal communications support to a range of university initiatives, engaging with staff and student audiences. My portfolios included ICT, library, facilities, digital media, engineering, student support and student success, amongst others. Channels regularly used included social media, email, web, digital signage, print, and video. I also occasionally MCed events and interviewed students for video segments.

    • New Zealand
    • Higher Education
    • 1 - 100 Employee
    • Coordinating Editor
      • Nov 2009 - Nov 2011

      I edited the University of Canterbury's weekly 32-page student magazine, Canta. Working to strict and frequent deadlines, I provided editorial direction; managed a large team of volunteer contributors; edited copy; advised on design; and wrote a large number of features, columns, reviews, editorials, news items, and advertorial. In addition, I supported our related communications, events, and support service teams. I also reviewed cake from time to time.

    • Website Administrator and Developer
      • Sep 2008 - Nov 2009

      I designed and maintained the Association's websites and organised its web presence, including administering social media outlets. I also worked at student events and provided general support to the communications and support service teams.

    • New Zealand
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Campaign Designer
      • Jun 2009 - Jul 2009

      After winning Student Job Search's national “Big Idea” advertising competition 2009, I developed a concept for a national print, radio, ambient, and online advertising campaign targeted at businesses and students to promote greater awareness of tertiary students’ unique strengths and talents. This concept was then realised by an agency.http://osocio.org/message/employ_student_employ_future/http://www.voxy.co.nz/national/student-job-search-taps-its-best-resource-search-039big-idea039/5/20567

Education

  • University of Canterbury
    Bachelor of Laws (Hons)
    2005 - 2009
  • University of Canterbury
    Bachelor of Arts, Political Science
    2005 - 2009

Community

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