Sebastian Westbrook
Business Development Manager at SCG I Allianz Stadium Hospitality- Claim this Profile
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Bio
Experience
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SCG I Allianz Stadium Hospitality
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Australia
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Hospitality
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1 - 100 Employee
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Business Development Manager
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Nov 2021 - Present
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Delaware North, Australia & New Zealand
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Australia
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Hospitality
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100 - 200 Employee
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Corporate Operations Manager
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Nov 2017 - Oct 2021
Managing food, beverage & service delivery for the SCG & Allianz stadiums inc.; - corporate match day suites & boxes and functions for up to 3,000 guests per event - Non event day functions including special events, conferences, gala lunches & dinners & meetings for between 10 to 1,000 guests Oversee sales & marketing for non event day functions Key achievements; - Successful delivery of catering for major sporting events including the Ashes, Rugby 7's, NRL & AFL finals, & international cricket - Exceeded revenue budget for corporate department for match days and non event days from 2018-2020 - Leading corporate team to deliver significantly improved guest experience for internal & external clients
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The Fresh Collective
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Australia
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Hospitality
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100 - 200 Employee
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Director Of Events
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Oct 2013 - Oct 2017
Responsibilities included overseeing the events team & company stylist & florist including;- Exclusive venues (MCA roof top venues, Government House, NSW Parliament, Sydney Living Museum venues, Sydney Theatre Company (bar at end of the wharf), Carriageworks & Museum of Queensland)- Outside catering clients included blue chip corporate clients, PCO's and event companies (Macquarie Bank, NSW Premier Department, Arinex & GPJ)- Major events including Handa Opera on Sydney Harbour, JP Morgan Corporate Challenge, Polo in the City series (Sydney & Brisbane) and Polo by the Sea series (Palm Beach & Gold Coast)Key achievements:- Development of key client & stakeholder relationships- Significant increase in Fresh Catering function & event revenues & event profitability whilst maintaining reputation for catering excellence- Expansion of Fresh Catering interstate with Polo series (Brisbane & Gold Coast) and launch of Museum of Queensland
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MCA Catering Manager
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Jul 2011 - Sep 2013
Responsibilities included:- Launch of MCA roof top venues from pre-opening (Harbourside Room, Quayside Room & Sculpture Terrace/MCA Café)- Oversee planning & event delivery for all MCA events- Management of liquor license for MCA CaféKey achievements:- Leading & establishing reputation for MCA roof top venues with the MCA venue & AV1 as the premium event space in Sydney with exceptional standard for catering & events- Achieving record revenue growth & high degree of client satisfaction- Awarded NSW Wedding Caterer of Year (Restaurant & Catering Association)
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The Fresh Collective
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Australia
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Hospitality
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100 - 200 Employee
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Event Department Manager
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2007 - 2011
Responsibilities included; - Overseeing event planning & delivery for all Fresh Catering outside catering events - Ensuring high level of client satisfaction - Developing client relationships including PCO's, event companies and corporate clients Achievements: - Planned & led Fresh Catering awarded NSW Caterer of Year & National Caterer of Year (Finalist) in 2011 by Restaurant & Catering Association - Delivery of AJC (Australian Turf Club) Melbourne Cup carnival corporate client marquees & spring carnival parties - Successful re- launch and operation of Vaucluse House Tea Rooms café & function venue
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Sydney Convention and Exhibition Centre
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Australia
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Events Services
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1 - 100 Employee
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Event Manager & Bayside Lounge Manager
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2003 - 2007
- Promoted to Bayside Lounge Manager (senior catering manager role) to open and manage the Bayside Lounge (restaurant & cafe for over 200 guests, business lounge & executive boardroom) from 2005 to 2007 - Event Manager from 2003-2005 planning & delivering events for 100 to 2,000 guests including Hair Expo, Filex & CPA National Congress - Promoted to Bayside Lounge Manager (senior catering manager role) to open and manage the Bayside Lounge (restaurant & cafe for over 200 guests, business lounge & executive boardroom) from 2005 to 2007 - Event Manager from 2003-2005 planning & delivering events for 100 to 2,000 guests including Hair Expo, Filex & CPA National Congress
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Spotless Group
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Australia
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Facilities Services
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700 & Above Employee
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Service Manager Mode Catering
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Jul 1999 - Jul 2003
- Service Manager Sydney Town Hall 2000 - 2003 responsible for delivery of all events at Sydney Town Hall & outside catering and management of Treasury Club bar & cafe - Beverage Manager Mode Catering 2001 - 2003 responsible for beverage lists and beverage cost control for Sydney Town Hall, Outside Catering, AGNSW, Taronga Zoo & ANMM. - Assistant Service Manager 1999 - 2000 responsible for supervising and assisting delivery of all functions in Sydney Town Hall & outside catering Key achievements included: - Successful delivery of all events at Sydney Town Hall & Qantas Lounge for Sydney Olympics - Awarded NSW Venue Caterer of Year 2001 Sydney Town Hall (Restaurant & Catering Association)
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Education
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University of Western Sydney
Bachelor of Commerce (B.Com.), Marketing -
University of Sydney
Bachelor of Arts (B.A.), Political Science and Government -
Sydney Boys High
Higher School Certificate