Scott Gentry
Vice President Events and Digital at Sustainable Brands- Claim this Profile
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Bio
Armand Der-Hacobian
I worked with Scott for six years. We spent a considerable amount of time flying and driving cross country to visit clients and agencies, attending US and international trade shows to generate revenue for a publishing franchise (web site, trade show and magazines) that was last in terms of market share and contributions and ended up #1 in both market share and contributions under Scott's leadership. Scott has the whole game: he is very creative and has a knack for conceptualizing businesses and executing the concepts. He has rare talent for budgeting and financial analysis. His presentations (whether to a board or to a client) have been the best I've seen in my career. Scott has a great mind for technology and has a thorough understanding of the web, e-commerce, digital content creation, software, databases etc...He also has a thorough understanding of magazine and web site publishing, conferences and events, circulation and sales & marketing. Finally, Scott is a lot of fun to work with and being able to regularly laugh on the job is priceless.
Craig Yanagi
Scott has the unique experience of professionally managing the editorial for a major industry publication at the height of its distribution and then proceed to work for a leading manufacturer to market their product line. The fact that he has been able to utilize his knowledge and experience towards both sides of the profession is an immeasurable asset. I've known Scott in each of his positions over the course of over 18 years and have always seen him as a accomplished professional.
Armand Der-Hacobian
I worked with Scott for six years. We spent a considerable amount of time flying and driving cross country to visit clients and agencies, attending US and international trade shows to generate revenue for a publishing franchise (web site, trade show and magazines) that was last in terms of market share and contributions and ended up #1 in both market share and contributions under Scott's leadership. Scott has the whole game: he is very creative and has a knack for conceptualizing businesses and executing the concepts. He has rare talent for budgeting and financial analysis. His presentations (whether to a board or to a client) have been the best I've seen in my career. Scott has a great mind for technology and has a thorough understanding of the web, e-commerce, digital content creation, software, databases etc...He also has a thorough understanding of magazine and web site publishing, conferences and events, circulation and sales & marketing. Finally, Scott is a lot of fun to work with and being able to regularly laugh on the job is priceless.
Craig Yanagi
Scott has the unique experience of professionally managing the editorial for a major industry publication at the height of its distribution and then proceed to work for a leading manufacturer to market their product line. The fact that he has been able to utilize his knowledge and experience towards both sides of the profession is an immeasurable asset. I've known Scott in each of his positions over the course of over 18 years and have always seen him as a accomplished professional.
Armand Der-Hacobian
I worked with Scott for six years. We spent a considerable amount of time flying and driving cross country to visit clients and agencies, attending US and international trade shows to generate revenue for a publishing franchise (web site, trade show and magazines) that was last in terms of market share and contributions and ended up #1 in both market share and contributions under Scott's leadership. Scott has the whole game: he is very creative and has a knack for conceptualizing businesses and executing the concepts. He has rare talent for budgeting and financial analysis. His presentations (whether to a board or to a client) have been the best I've seen in my career. Scott has a great mind for technology and has a thorough understanding of the web, e-commerce, digital content creation, software, databases etc...He also has a thorough understanding of magazine and web site publishing, conferences and events, circulation and sales & marketing. Finally, Scott is a lot of fun to work with and being able to regularly laugh on the job is priceless.
Craig Yanagi
Scott has the unique experience of professionally managing the editorial for a major industry publication at the height of its distribution and then proceed to work for a leading manufacturer to market their product line. The fact that he has been able to utilize his knowledge and experience towards both sides of the profession is an immeasurable asset. I've known Scott in each of his positions over the course of over 18 years and have always seen him as a accomplished professional.
Armand Der-Hacobian
I worked with Scott for six years. We spent a considerable amount of time flying and driving cross country to visit clients and agencies, attending US and international trade shows to generate revenue for a publishing franchise (web site, trade show and magazines) that was last in terms of market share and contributions and ended up #1 in both market share and contributions under Scott's leadership. Scott has the whole game: he is very creative and has a knack for conceptualizing businesses and executing the concepts. He has rare talent for budgeting and financial analysis. His presentations (whether to a board or to a client) have been the best I've seen in my career. Scott has a great mind for technology and has a thorough understanding of the web, e-commerce, digital content creation, software, databases etc...He also has a thorough understanding of magazine and web site publishing, conferences and events, circulation and sales & marketing. Finally, Scott is a lot of fun to work with and being able to regularly laugh on the job is priceless.
Craig Yanagi
Scott has the unique experience of professionally managing the editorial for a major industry publication at the height of its distribution and then proceed to work for a leading manufacturer to market their product line. The fact that he has been able to utilize his knowledge and experience towards both sides of the profession is an immeasurable asset. I've known Scott in each of his positions over the course of over 18 years and have always seen him as a accomplished professional.
Experience
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Sustainable Brands
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United States
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Technology, Information and Media
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1 - 100 Employee
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Vice President Events and Digital
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Aug 2023 - Present
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PenFed Credit Union
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United States
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Financial Services
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700 & Above Employee
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Digital Experience and Content Marketing Consultant
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Apr 2020 - Aug 2023
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Sustainable Brands
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United States
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Technology, Information and Media
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1 - 100 Employee
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Vice President, Chief Marketing Officer, Head of Sales
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Oct 2019 - Feb 2021
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USAA
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United States
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Financial Services
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700 & Above Employee
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Executive Director, Marketing Acquisition / Content Marketing Strategy
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Nov 2016 - Jul 2019
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NewTek - now Vizrt
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Norway
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Software Development
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100 - 200 Employee
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Vice President Marketing, Digital and Video
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Oct 2014 - Jul 2016
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Access Intelligence
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United States
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Events Services
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100 - 200 Employee
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Vice President, General Manager Digital & Events
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Aug 2012 - Oct 2014
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ProVideo Coalition
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Movies, Videos, and Sound
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1 - 100 Employee
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Founder / CEO of Media Company
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Jul 2007 - Jun 2011
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Access Intelligence
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United States
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Events Services
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100 - 200 Employee
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Vice President, Group Publisher Digital & Events
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Jul 2004 - Jul 2007
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Miller Freeman
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Book and Periodical Publishing
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1 - 100 Employee
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Group Publisher/Show Director/Online Publisher
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1994 - 2004
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CSK Publishing Co
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United States
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Writing and Editing
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Advertising Director
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1990 - 1994
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Bozell
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United States
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Advertising Services
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1 - 100 Employee
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Account Executive
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1989 - 1990
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Disney General Entertainment Content
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United States
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Entertainment Providers
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700 & Above Employee
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Production Associate - All My Children
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1987 - 1988
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Child Actor SAG - AFTRA
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1970 - 1988
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