Scott Addyman
President, Eolo Toys USA, Inc. at Eolo Toys- Claim this Profile
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Bio
Rob Bourriague
After an extensive VP Sales Search to head up our new LevelUp Gaming Accessory Division, we hired Scott. Scott joined LevelUp with the Passion, Energy, Strategy and Drive to win. From Day one, Scott made an immediate impact on the organization - He assessed our current go to market strategy and marketing materials, provided strategic direction to the Graphics, Pricing, Marketing and Account Management Teams to systematically go to Market. Scott proclaimed proudly during his interview that his office is the Customers Meeting Room - and he lived up to that statement - he hired a US and International Rep Network - experienced professionals who know how to get meetings, put together his pitch and went to work. Within 9 months we secured NEW business at Best Buy, Toys R Us, Gamestop, Kohls, Bed Bath & Beyond, D&H, and Sams Club and several more. Our CES booth was full of appointments. Scott knows how to open doors and drive revenue, while being mindful of margins and the presentation of the Brand. His experience as an Entrepreneur with P&L responsibility was something I appreciated - he is mindful of budgets and expenses, while communicating internally where money needed to be budgeted to drive overall program success. I travelled often with Scott, he is memorable, professional, and kind. His energy is infectious, and his road warrior travel habits are ones I have integrated into my business travel. Working out, Eating Healthy, and simply being a mentor and real person to co-workers, vendors and customers is something he brings to the table that is fun to watch and be a part of. Scott is a Sales Exec who makes things happen.
LinkedIn User
Scott is, hands-down, the finest sales executive I have ever worked with. He didn't just take our company to the next level, he took it to the next 3 levels. He is a dynamic leader, a meticulous planner, and a consummate professional. Scott came to Destineer with an ambitious plan. he was able to coordinate with all parts of the business (development, manufacturing, operations) to make sure that his plan was executed to perfection. He simply exceeded all expectations. I've met very few people who can rival Scott's talent and enthusiasm. He is not only a great team player, but a great team leader. There is no one I would recommend more highly than Scott.
Rob Bourriague
After an extensive VP Sales Search to head up our new LevelUp Gaming Accessory Division, we hired Scott. Scott joined LevelUp with the Passion, Energy, Strategy and Drive to win. From Day one, Scott made an immediate impact on the organization - He assessed our current go to market strategy and marketing materials, provided strategic direction to the Graphics, Pricing, Marketing and Account Management Teams to systematically go to Market. Scott proclaimed proudly during his interview that his office is the Customers Meeting Room - and he lived up to that statement - he hired a US and International Rep Network - experienced professionals who know how to get meetings, put together his pitch and went to work. Within 9 months we secured NEW business at Best Buy, Toys R Us, Gamestop, Kohls, Bed Bath & Beyond, D&H, and Sams Club and several more. Our CES booth was full of appointments. Scott knows how to open doors and drive revenue, while being mindful of margins and the presentation of the Brand. His experience as an Entrepreneur with P&L responsibility was something I appreciated - he is mindful of budgets and expenses, while communicating internally where money needed to be budgeted to drive overall program success. I travelled often with Scott, he is memorable, professional, and kind. His energy is infectious, and his road warrior travel habits are ones I have integrated into my business travel. Working out, Eating Healthy, and simply being a mentor and real person to co-workers, vendors and customers is something he brings to the table that is fun to watch and be a part of. Scott is a Sales Exec who makes things happen.
LinkedIn User
Scott is, hands-down, the finest sales executive I have ever worked with. He didn't just take our company to the next level, he took it to the next 3 levels. He is a dynamic leader, a meticulous planner, and a consummate professional. Scott came to Destineer with an ambitious plan. he was able to coordinate with all parts of the business (development, manufacturing, operations) to make sure that his plan was executed to perfection. He simply exceeded all expectations. I've met very few people who can rival Scott's talent and enthusiasm. He is not only a great team player, but a great team leader. There is no one I would recommend more highly than Scott.
Rob Bourriague
After an extensive VP Sales Search to head up our new LevelUp Gaming Accessory Division, we hired Scott. Scott joined LevelUp with the Passion, Energy, Strategy and Drive to win. From Day one, Scott made an immediate impact on the organization - He assessed our current go to market strategy and marketing materials, provided strategic direction to the Graphics, Pricing, Marketing and Account Management Teams to systematically go to Market. Scott proclaimed proudly during his interview that his office is the Customers Meeting Room - and he lived up to that statement - he hired a US and International Rep Network - experienced professionals who know how to get meetings, put together his pitch and went to work. Within 9 months we secured NEW business at Best Buy, Toys R Us, Gamestop, Kohls, Bed Bath & Beyond, D&H, and Sams Club and several more. Our CES booth was full of appointments. Scott knows how to open doors and drive revenue, while being mindful of margins and the presentation of the Brand. His experience as an Entrepreneur with P&L responsibility was something I appreciated - he is mindful of budgets and expenses, while communicating internally where money needed to be budgeted to drive overall program success. I travelled often with Scott, he is memorable, professional, and kind. His energy is infectious, and his road warrior travel habits are ones I have integrated into my business travel. Working out, Eating Healthy, and simply being a mentor and real person to co-workers, vendors and customers is something he brings to the table that is fun to watch and be a part of. Scott is a Sales Exec who makes things happen.
LinkedIn User
Scott is, hands-down, the finest sales executive I have ever worked with. He didn't just take our company to the next level, he took it to the next 3 levels. He is a dynamic leader, a meticulous planner, and a consummate professional. Scott came to Destineer with an ambitious plan. he was able to coordinate with all parts of the business (development, manufacturing, operations) to make sure that his plan was executed to perfection. He simply exceeded all expectations. I've met very few people who can rival Scott's talent and enthusiasm. He is not only a great team player, but a great team leader. There is no one I would recommend more highly than Scott.
Rob Bourriague
After an extensive VP Sales Search to head up our new LevelUp Gaming Accessory Division, we hired Scott. Scott joined LevelUp with the Passion, Energy, Strategy and Drive to win. From Day one, Scott made an immediate impact on the organization - He assessed our current go to market strategy and marketing materials, provided strategic direction to the Graphics, Pricing, Marketing and Account Management Teams to systematically go to Market. Scott proclaimed proudly during his interview that his office is the Customers Meeting Room - and he lived up to that statement - he hired a US and International Rep Network - experienced professionals who know how to get meetings, put together his pitch and went to work. Within 9 months we secured NEW business at Best Buy, Toys R Us, Gamestop, Kohls, Bed Bath & Beyond, D&H, and Sams Club and several more. Our CES booth was full of appointments. Scott knows how to open doors and drive revenue, while being mindful of margins and the presentation of the Brand. His experience as an Entrepreneur with P&L responsibility was something I appreciated - he is mindful of budgets and expenses, while communicating internally where money needed to be budgeted to drive overall program success. I travelled often with Scott, he is memorable, professional, and kind. His energy is infectious, and his road warrior travel habits are ones I have integrated into my business travel. Working out, Eating Healthy, and simply being a mentor and real person to co-workers, vendors and customers is something he brings to the table that is fun to watch and be a part of. Scott is a Sales Exec who makes things happen.
LinkedIn User
Scott is, hands-down, the finest sales executive I have ever worked with. He didn't just take our company to the next level, he took it to the next 3 levels. He is a dynamic leader, a meticulous planner, and a consummate professional. Scott came to Destineer with an ambitious plan. he was able to coordinate with all parts of the business (development, manufacturing, operations) to make sure that his plan was executed to perfection. He simply exceeded all expectations. I've met very few people who can rival Scott's talent and enthusiasm. He is not only a great team player, but a great team leader. There is no one I would recommend more highly than Scott.
Experience
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Eolo Toys
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Hong Kong
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Manufacturing
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1 - 100 Employee
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President, Eolo Toys USA, Inc.
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Jun 2019 - Present
Eolo designs and manufactures indoor and outdoor toys for children aged 2 to 12 with a traditional essence but created from an imaginative point of view. With over 40 years in business, Eolo has major customers in 55 countries and over 33,000 storefronts where you can find our innovative, creative toys, and brands. Eolo designs and manufactures indoor and outdoor toys for children aged 2 to 12 with a traditional essence but created from an imaginative point of view. With over 40 years in business, Eolo has major customers in 55 countries and over 33,000 storefronts where you can find our innovative, creative toys, and brands.
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Vice President Of Retail, Head of Sales & Marketing North America
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Feb 2012 - Jul 2018
RECRUITED BY CEO to LAUNCH PayAnywhere® into North American Retail Channels. ★SECURED RETAIL PLACEMENT IN 24K+ STOREFRONTS★ ★ Developed and Directed Entire Retail and Wholesale Distribution Business Strategy and Plan, Go-To-Market, Product Launch, Sales, and National Retail Accounts Strategies., Developed Marketing Collateral, Packaging, Retail Channel Pricing, Programs. Created best-in-class Sales Organization, established Scalable Operational Processes, Negotiated Vendor Contracts. Responsible for Hiring, Sales Training, Compensation Plans, Policies, and Key Performance Assessment Metrics. ★ Owner of Entire Sales & Sales Support Team activity and ALL National & Key Accounts Sales Presentations. ★ Developed and Executed Sales Plans for: | Apple | Best Buy | Staples | Office Depot/OMax | Target | Wal-Mart | Amazon | Sam’s Club | Costco | BJ’s | The Home Depot | Lowe’s | Menard’s | Bed Bath & Beyond | InMotion | Kohl’s | CVS | Walgreens | Sears | Kmart | Meijer’s | Fred Meyer | Auto Zone | Advance Auto Parts | Pep Boys | AAFES | Fry's | AT&T | Verizon | Micro Center | BrandsMart… more *DISTRIBUTORS | D&H | Petra | Ingram | Wynit | BrightStar | TechData ★ Reported directly to EVP & CEO and lead all business planning for National and Key Accounts, managed Account Managers, manufacturer representative agencies, and supervised the planning processes with retail channel teams. ★ Acquired deep knowledge of the category, competitors, market trends, and consumer dynamics to create the division’s strategic direction while establishing executive relationships at retail account levels in order to influence and execute. ★ Collaborated cross-functionally with Finance, Brand Marketing, Product Development, and Retailer Merchandising Teams to ensure marketing activities, collateral, displays, product portfolio, and sales efforts were aligned with company initiatives and brand strategies: Products, Placement, Pricing, Positioning, Promotions and Financial Results. Show less
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Whalen Furniture
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United States
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Furniture and Home Furnishings Manufacturing
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1 - 100 Employee
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Vice President of Retail - Head Of Sales, LevelUp®
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Jun 2010 - Feb 2012
Enlisted to create and execute worldwide Sales and Channel strategies for LevelUp®, a newly launched division of Whalen Manufacturing offering innovative gaming accessories and storage products. ★ BUILT DIVISION FROM UNDER $2 MILLION TO OVER $27 MILLION IN 2 YEARS ★ ★ Overhauled entire go-to-market strategy, built a best-in-class global sales team and transformed all marketing collateral and retail packaging to reflect state-of-the-art design trends and diverse customer demographics. ✭ Delivered $15 million in revenue within first year in role – 7.5 times the company projections. ✭ Nearly doubled revenue in second year by securing new key accounts with United States. Mexico & Canadian Major Retailers and International Distributors: | Best Buy | Wal-Mart | Target | Amazon | Kohl’s | Office Max | BonTon | Toys-r-Us | GameStop | Staples | JC Penny's | Bed Bath & Beyond | Sam's Club | Radio Shack | Costco | Fred Meyer | Fry's | Bluestem Brands | Big Lots | QVC | Wal-Mart Canada | Canadian Tire | Toys-r-Us Canada | Best Buy Canada | Nexcom | AAFES | Marine Corp Supply | Eurpac | D&H | Mexico: Sam's | Walmart | Best Buy, and dozens more. ✭ Generated $8 million in new 2011 revenue by establishing new European distribution channels, expanding key retail accounts to include Dixons, Tesco, Game, Argos, and FNAC. ✭ Formed strategic retailer alliances that generated $2.4 million in first-year, value-added revenue; designed three custom console gaming storage towers for Wii, PlayStation, and XBOX available exclusively at GameStop and Walmart. ✭ Positioned the #1 TOP selling item on Black Friday at Bed, Bath & Beyond, Best Buy, JC Penny's, and Kohl’s by gaining key Black Friday ad placement and Power Island in stores for Wii and Xbox storage towers in 2010. Show less
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Vice President Retail - Head Of Sales
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Jun 2003 - May 2010
Invited to join the founding executive team of start-up developer / publisher of casual video games for consoles and hand-held game devices. Crafted and executed Go-to-Market Sales Strategies to attain placement in national and regional retailers. Developed sales, margin, and profit plans for North American retail partners and national distributors. ★ GREW REVENUE FROM $0 TO $43 MILLION OVER 7 YEARS ★ ✭ Consistently exceeded sales targets by 125-300% ✭ Drove first-year revenues to $7 million, followed by 140% of second year projections at $23 million. ✭ Added $7 million in non-projected revenue by envisioning and seizing market opportunity for publishing agreement that launched a Wii value line in 2009. ✭ Exceeded business plan by $13 million in 2009 by adding two top 10 retailers. ✭ Reduced Market Development Fund (MDF) expenditures by 1% while gaining product placement and exposure. ✭ Doubled projected launch quantities through innovative partnership strategies and sell-in techniques in 2009. ✭ Added $1 million+ to international profits by forging new partnerships with global publishers and distributors. ✭ Increased revenue by $4.5 million in 2008 and $20 million in 2009 by boosting prominent product placement in Best Buy, Target, and Wal-Mart. ✭ Developed and achieved sales, margin, and profit plans for retail partners in North America including: Amazon | Apple | Best Buy | Costco | GameStop | Office Depot | Sam’s | Target | Toys-r-Us | Wal-Mart | AFEES | Eurpac | Meijers | Fry's | Cokem International. Show less
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Chief Executive Officer
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1991 - 2003
Leader of the world’s first “Value” or “Casual Games” consumer software publisher of entertainment software designed for video game retailers and mass merchants, igniting the casual games category and exploding onto retail shelfs at Target, GameStop, Best Buy, Wal-Mart, Toys-r-Us and Sam's Club. ★ GREW REVENUES FROM $0 TO $52 MILLION over 5 YEARS ★ ✭ Achieved EBITA of $7 Million in final year before sale of company to to GT Interactive (later a division of Atari). ✭ Negotiated unique, first time licensing agreements with industry leading publishers: Activision, Electronic Arts, Microsoft, Ubi Soft, Disney, Sony, Sega Entertainment, Blizzard, Eidos, Bethesda Soft Works, Interplay, and dozens more. ✭ Negotiated the first ever direct vendor agreement for entertainment software at Target. ✭ Launched “Show & Go” casual games assortment with exclusive Father’s Day launch agreement with Target. ✭ Recruited, hired and managed top national account directors. ✭ DIRECTLY SUPERVISED ALL SALES AND ATTENDED ALL MAJOR PRESENTATIONS TO KEY RETAIL ACCOUNTS: Target | Wal-Mart | Sears | Sam’s Club | Best Buy Company | Musicland | Costco | Office Depot | Radio Shack | Fry’s | Toys “R” Us | Circuit City | GameStop | Amazon.com | Babbage’s | Computer City | Comp USA | Electronics Boutique | K-Mart | Ingram-Micro D | Navarre | Lieberman Entertainment | Handelman | Hills | Bradley's | Eckerd Drug | Good Guys | Bradlee's | Caldor | Blockbuster | Hollywood Video | KB Toys | Ames Dept Stores | Venture Stores Show less
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President
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1985 - 1995
★ BUILT COMPANY TO BECOME ONE OF THE LARGEST INDEPENDENT MANUFACTURER'S REPRESENTATIVE AGENCIES IN THE TWIN CITIES ★ ✭ Represented over 75 consumer electronics product lines, reaching over $100 million in annual sales of video games & peripherals, mobile devices and peripherals, computer & console accessories, PC’s, digital music devices, home-entertainment components, gaming accessories, wireless devices, flash and memory products, office electronics and video game software publishers. ✭ Launched some of today’s most established brands (Ubi Soft, Electronic Arts, Activision, Nintendo, Fellowes, Encyclopedia Britannica …) at Target, Best Buy, GameStop, Musicland, and other national retailers. ★ Awarded “MANUFACTURER'S REPRESENTATIVE OF THE YEAR” for 10 consecutive years. ★ Show less
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Education
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2000 - 2002
University of St. Thomas - Opus College of Business
Master of Business Administration - MBA, Business Administration -
1980 - 1982
University of Minnesota-Twin Cities
Bachelor's degree, Business Administration -
1978 - 1980
Winona State University
Bachelor's degree, Business Administration and Management, General
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