Experience

EAT CLEAN MATE

• Australia
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Business Operator

  • Mar 2022 - Present

  A Sunshine Coast local business produces innovative wholefood plant-based options that meet the protein needs for all. We are dedicated to showing the Aussie market & the world that our food choices can be healthy & delicious, whilst having a positive impact on our planet. Each bag of our unpasteurised fresh organic tempe(h) is fermented in bioplastic bags made from renewable cellulose fibre. It is certified biodegradable by Australian Standards AS 5810 & can be composted at home. So, you do your bit to keep our planet clean from plastic. Food safety and quality assurance procedures are adhered to throughout all preparation and packaging operations to achieve the highest levels of hygiene and food safety. We have a home-based food business Licence and adhere to all FSANZ food manufacturing requirements. Our legumes & grains are sourced in Australia & they are ACO Certified Organic (ACO Cert. No. 11909).



Nusatrip

• Indonesia
• Technology, Information and Internet
• 1 - 100 Employee

• Senior Marketing Manager

  • Mar 2013 - May 2020

  Capacities and responsibilities: Seeking strategic partnerships to offer added value to partners’ product/services for their customers (for eg. airlines, banking, telco, retail, e-commerce, tourism board, print & online media). Seeking B2B affiliates marketing and developing the commission structure for both flights & hotels (for eg. Involve Asia, The Affiliate Gateway, ShopBack, ATA Tour, Dive Into Ambon, Gogonesia). Managing marketing, social media & design teams to follow the marketing strategies & achieve the goals of the company. Developing promotion programs – in house and external. This includes creating marketing collateral. Establishing and developing brand awareness strategy through an advertising campaign with a variety of media – online media, mobile platform, tvc, billboard, radio, advertising on transportation, magazine. Establishing sponsorship opportunities (for eg. Herbalife Bali International Triathlon 2015 & 2016, Electronic City 15th Anniversary, 2016) Recruiting and training new team members in the marketing department. Working on business development to expand sales channels with mini-mart (for e.g Alfamart group, Indomart, Seven Eleven).



KLIKTODAY.com

• Head of Advertising & Promotions

  • Mar 2012 - Feb 2013

  Capacities and responsibilities: Building the Advertising & Promotions Department’s systems, media kit, and advertising agreement. Recruiting and managing the Advertising and Promotions Department’s team. Developing the Advertising & Promotions Department’s sales & promotions strategy and implementing it for web banners, Google Ads (SEM) & SEO. Creating the company’s branding strategy to increase the brand visibility through media partnerships. Developing a media plan to allocate & schedule publicity with relevant media (digital, print, radio) Coordinating with the Creative & Social Media Departments in creating advertisements, web banners, advertorials, adlibs and tvc. Working on business development including building a ticketing system and affiliating with a content provider website. Working closely with other Heads of Department and regularly reporting to the CFO and COO.



BeritaSatu Media Holdings

• Event Manager - Marketing Communication

  • Oct 2011 - Feb 2012

  Capacities and responsibilities: Managing events for external clients and in-house publications (Globe Asia Magazine, Jakarta Globe, Investor Daily, Investor Magazine) Developing media plans for in-house publications campaign. Management and promotion of events to public and to all invitees. Pre events organization including: liaise with creative department to design promotional printing materials, planning media placement, managing marketing communication team members, coordination of event database. Provide support in seeking potential sponsorship opportunities for events. Liaise with clients and vendors regarding event details. Supporting the Director of Marketing and General Manager in day-to-day activities.



Kabar Media

• Indonesia
• Book and Periodical Publishing
• 1 - 100 Employee

• Business Development Manager

  • Jun 2008 - Jul 2011

  Capacities and responsibilities: Support the Principal/Director in generating revenue through advertising sales and custom publishing. Seeking partnership opportunities for the Kabar Indonesia & Expat Indonesia magazines (sponsorship, events, distributor and other media). Support and managing the sales team on advertising and communicating our services to prospective clients. Managing distribution for the magazines (Kabar Indonesia, Expat Indonesia & Bali Savvy) as well as maintaining a good relationship with distributors. Involved in the production of magazines, books, brochures or other marketing materials for clients. Develop personal contact database and maintaining existing clients as well as maintaining a good relationship with prospect clients. Analyzing business data such as sales revenue by products, advertising sales, as well as operational and production costs in order to support decision making. Providing a report of advertising revenue, operational and production costs to Principal/Director. Providing sales strategy development to Principal/Director. Advising to Project Development Manager for prospect business to be executed which based on previous communication with prospect clients.



Essence Gourmet Kitchen

• Sales & Marketing Executive

  • Jun 2007 - Jun 2008

  Capacities and responsibilities: Looking for new clients (corporate & individual) and maintaining existing clients such as keeping them update on our new products/recipes. Create marketing plans and action plans (weekly & monthly) for one of our outlet at Embassy Club Jakarta. Responsible on controlling quality products especially for an event. Working together with the Executive Chef on pricing for an event. Working together with the Chefs as a food taster for the event/clients, to give a feedback. Working together with an event organizer to make sure the event goes successfully. Working together with the finance department on invoicing clients.



Odysseus Fitness & Spa at Aryaduta Hotel, Jakarta

• Sales & Marketing Executive

  • 2004 - 2005

  Capacities and responsibilities: Create periodically sales & promotion planning. Working together with the Club Manager in evaluating the progress of sales & promotion. Maintaining good relationship with existing members as well as selling membership to prospect member (corporate & individual). Assisting the Club Manager in managing the club such as controlling the cleanliness of the equipments, facilities and the club as a whole. Working together with the trainer in assisting members to achieve their goals. Working together with selected media in promoting the club towards corporate & individual client. Working with the Club Manager on making work schedule for Receptionist Department, Instructor & Attendant.



Odysseus Fitness & Spa at Nikko Hotel, Jakarta

• Sales & Marketing

  • 2003 - 2004

  Capacities and responsibilities: Working together with the Club Manager in creating sales & promotion planning. Maintaining good relationship with existing members as well as selling membership to prospect member (corporate & individual). Working together with the trainer in assisting members to achieve their goals. Working together with selected media in promoting the club towards corporate & individual client. Assisting the Club Manager in managing the cleanliness of the club equipment and facilities.



PT. HM. Sampoerna, Tbk

• Team Leader for Sales & Promotion

  • Sep 2000 - Aug 2001

  Capacities and responsibilities: Leading sales promotion teams in selling and promoting new products. Create monthly sales & promotion planning. Make weekly report to Area Marketing Manager. Capacities and responsibilities: Leading sales promotion teams in selling and promoting new products. Create monthly sales & promotion planning. Make weekly report to Area Marketing Manager.