Sheheryar Khan

Marketing Communications Manager at KAISPE
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Location
Karāchi, Sindh, Pakistan, PK

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Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Marketing Communications Manager
      • May 2023 - Present

      Karāchi, Sindh, Pakistan Key Responsibilities: Branding Strategy: Spearheading the development and execution of comprehensive branding strategies for KAISPE and our AI-based products to enhance our market presence and reputation. Microsoft Ecosystem Mastery: Continuously deepening my expertise in the Microsoft Ecosystem to leverage our Gold certification and align our offerings with the latest industry trends and best practices. Event Coordination: Orchestrating the participation of KAISPE in… Show more Key Responsibilities: Branding Strategy: Spearheading the development and execution of comprehensive branding strategies for KAISPE and our AI-based products to enhance our market presence and reputation. Microsoft Ecosystem Mastery: Continuously deepening my expertise in the Microsoft Ecosystem to leverage our Gold certification and align our offerings with the latest industry trends and best practices. Event Coordination: Orchestrating the participation of KAISPE in prominent industry events, such as ITCN Asia 2023 and GITEX Global 2023, to showcase our solutions and foster networking opportunities. Community Engagement: Actively engaging with partner communities and utilizing various communication channels to establish and nurture relationships, driving engagement and promoting our services and products. Key Skills Utilized: Branding and Marketing Strategy Microsoft Ecosystem Expertise Event Planning and Management Partner Engagement and Relationship Building Communication and Channel Marketing I am passionate about driving KAISPE's growth through effective marketing communications and partner engagement strategies. Feel free to connect with me to explore collaboration opportunities or discuss industry trends in AI and technology. Show less

    • Pakistan
    • Outsourcing/Offshoring
    • 300 - 400 Employee
    • Manager e-Commerce and Digital Marketing
      • May 2022 - May 2023

      Karāchi, Sindh, Pakistan My responsibilities include creating brand awareness for their local Grocery related startup TheCart.pk and their online pharmacy TheChemist.pk, increasing their online sales, and acquiring more customers through different online mediums. Also, I am looking after their other ventures based in the United States named Kanekt365, Sunrise Digital, Ezra AI, etc.

    • United States
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Head Of Digital
      • May 2021 - May 2022

      Karāchi, Sindh, Pakistan I was heading their digital marketing & content teams and creating a roadmap to increase productivity & other challenges and also exploring several ways to expand their business into other domains. Looking out to find different lead acquisition methods to increase revenues & cut costs.

    • United States
    • Software Development
    • 100 - 200 Employee
    • Marketing Coordinator
      • Aug 2020 - Apr 2021

      United States It's one of the biggest DevOps firms in the world & I was working there as a Marketing Coordinator and maintaining the organic social presence for 03 of their brands Travis CI, Kiuwan & Assembla. I used to attract & increase their followers, working to increase the engagement factors and likes with the help of different content & engagement strategies.

    • China
    • Telecommunications
    • 1 - 100 Employee
    • Head of Marketing
      • Jan 2019 - Aug 2020

      Pakistan We're acquiring customers for top-notch firms in the US & I am building their Digital Marketing Department. Responsibilities included increasing their sales via Google Ads (Previously Adwords), Bing Ads, Facebook Marketing, Instagram Sponsored Content, Yellow Pages Marketing, Search Engine Optimization, etc.

    • Isle of Man
    • Maritime Transportation
    • Head Of Digital
      • Jan 2020 - Mar 2020

      Karāchi, Sindh, Pakistan Started their digital marketing department & helped them build their overall business. Assist them to become an authorized dealer with the ISPs, opened their virtual office in the US & built the team but unfortunately, the company closed in March due to COVID-19.

    • United Kingdom
    • E-Learning Providers
    • Digital Marketing Manager
      • Sep 2018 - Jan 2019

      Federal Capial &AJK, Pakistan I have worked with them as a Digital Marketing Manager they used to provide online tutoring services in the UK.

    • Digital Marketing Manager
      • Sep 2012 - May 2018

      Karachi, Pakistan I've started their search engine optimization department & increased revenue by up to 200% within 12 months through organic mediums. Implemented an overarching eCommerce strategy to increase web sales. As a result, revenue from the organic medium grew 3 times within 2 years. Leading a team of fifty people which includes: Web Developers, Web Designers, Content Marketers, SEO Team Leads, Link Builders & Social Media Executives.

    • Pakistan
    • E-Learning Providers
    • Ebusiness Consultant
      • Mar 2012 - Aug 2012

      Karachi, Pakistan Increased traffic to their e-learning portal which eventually leads to more paid subscriptions to their online quantitative finance courses. I was providing the consultancy over there. Due to my extraordinary performance, the owner referred me to DGS. http://bit.ly/2DJjK3q

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Nov 2009 - Aug 2011

      Karachi, Pakistan. Increased sales of their online consumer electronics store up to 50% within 3 months. Increased their search result rankings & the store was ranking on the SERPs next to TigerDirect, Home Depot, Target & Newegg at that time. Also started promoted their online healthcare business which was related to Electronic Medical Records. In the similar role, I also worked with Pfizer’s U.S. veterinary division to promote their eCommerce website & increase sales from digital mediums.

    • Digital Marketing Manager
      • Aug 2008 - Nov 2009

      Karachi, Pakistan Increased traffic to their newly launched 100 plus travelogues which eventually led towards an increase in sales of their e-ticketing business. Also worked on several other projects related to car rental, matrimonial, City Guides, etc.

    • Pakistan
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • SEO Executive
      • Feb 2008 - Jul 2008

      Karachi, Pakistan Improved traffic to their websites related to online thesis writing and dissertation writing. I was the topper amongst other SEO executives for several projects.

    • Pakistan
    • IT Services and IT Consulting
    • 300 - 400 Employee
    • SEO & Customer Support Executive
      • Jan 2007 - Jan 2008

      Karachi, Pakistan Started as an SEO executive & successfully completed different projects. Also identified potential paid subscribers which lead towards an increase in potential revenue. After that, I was transferred to their Customer Support (Online Fraud) department, where I successfully resolved 90% of their cases within 1 month.

Education

  • Virtual University of Pakistan
    Master of Business Administration (M.B.A.), Marketing
    2015 - 2018
  • University of Sindh
    Bachelor of Commerce (B.Com.), Economics
    2005 - 2007
  • Arena Multimedia
    Certificate of Web Designing, Web Page, Digital/Multimedia and Information Resources Design
    2011 - 2012
  • Bahria University
    BS, Software Engineering
    2001 - 2005

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