Stacey Baldini

Lead Product Designer at BrainPOP
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Location
Winter Park, Florida, United States, US

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Joe Casalese

Stacey does amazing work! I can't begin to list the number of projects that Stacey did for us at MVP because did so much, but she truly brought imagination and creativity to everything she did. She is very detailed, very thoughtful, and hard working in all she does.

Samuel Jimenez

Stacey is a very talented Designer and Illustrator. During my 2 years of studying beside her in our design program at UCF I have observed a passion for the arts that very few could compare. I highly recommended Stacey for anything Creative.

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Experience

    • United States
    • E-Learning Providers
    • 200 - 300 Employee
    • Lead Product Designer
      • Sep 2022 - Present

      Individual Contributor- Creates user-centered designs that align with the needs of admins, teachers and students cross-functionally with learning designers, content design and UX writing- Prioritizes design work with Senior Product Manager, Director of Learning Design, and Lead Project Manager as informed by user research- Performs RITE-style usability testing on designsManagement - Delivers design feedback to 2 mid level designer - Responsible for career development of designers in the Point Solutions group- Plans and delegates day-to-day sprint workDesign Ops- Works with VP of Product Design and Lead Product Designer of K-8 product on streamlining documentation, organization and measuring design metrics of success Show less

    • Senior Product Designer
      • Jul 2021 - Sep 2022

      • Made usability improvements to the Science product within first month that lead to hefty increase in usage (% to come) of a key product feature• Uncovered insights through user research that lead to creation of a new, more widely used assessment feature • Improved design collaboration between developers and designers, leading to greater developer satisfaction and better design solutions• Collaborated with Director of Product Design, Senior Product Manager and Senior Learning Designer on prioritizing and understanding design problems• Co hosted and planned cross-functional design workshops with Director of Product Design• Collaborates with Lead Designer to ensure alignment of design patterns across the entire product suite, where applicable• Mentors mid level designer• Working on building out new design system for the Science product• Coordinates product design styles with branding Show less

    • United States
    • E-learning
    • 1 - 100 Employee
    • Product Designer
      • Feb 2017 - Jun 2021

      • Designed product sales pages & learning platform UI in an agile environment• Rapidly prototyped ideas using various mediums including Axure, Sketch, Figma, Adobe Photoshop, Leadpages & HTML/CSS/JavaScript• Conducted usability tests and user interviews • Built and maintained design system• Prioritized top product opportunities from continuous user research with Director of Product and CEO

    • Design Instructor
      • Jun 2015 - Feb 2017

      • Educated a diverse range of students new to web design and front end development by creating a fun and approachable learning environment via forums, email, chats and Google Hangouts • Topics taught included UX, web design, branding, HTML, CSS, JavaScript & jQuery• Created suggested fixes and updates to courses based on student feedback• Advised curriculum team from a student & instructor perspective

    • Independent Designer
      • May 2011 - Feb 2017

      Created branding, illustration and web presences for small to medium sized businesses in Central Florida. Notable clients included the Orlando Science Center and MVP Sports Clubs. Created branding, illustration and web presences for small to medium sized businesses in Central Florida. Notable clients included the Orlando Science Center and MVP Sports Clubs.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Creative Director
      • Jun 2015 - Jun 2016

      • Oversaw the creative voice of Ad 2 Orlando by working with creative committee to develop materials to promote events and Ad 2 Orlando initiatives. • Designed & customized Media Auction microsite via Wordpress • Designed new Wordpress web presence • Oversaw the creative voice of Ad 2 Orlando by working with creative committee to develop materials to promote events and Ad 2 Orlando initiatives. • Designed & customized Media Auction microsite via Wordpress • Designed new Wordpress web presence

    • United States
    • Wellness and Fitness Services
    • 100 - 200 Employee
    • Graphic Designer / Marketing Coordinator
      • Jun 2011 - Jul 2015

      • Designed print & digital marketing materials for 11 world class sports club facilities • Wrote content for monthly e-newsletters & developed a streamlined editorial calendar • Worked across teams to deliver quarterly Activity Guide • Assisted with implementing first in house project management system • Point of contact for vendors (freelance designers, photographers, printers) • Other creative duties as assigned (photography, promotional videos, etc) • Designed print & digital marketing materials for 11 world class sports club facilities • Wrote content for monthly e-newsletters & developed a streamlined editorial calendar • Worked across teams to deliver quarterly Activity Guide • Assisted with implementing first in house project management system • Point of contact for vendors (freelance designers, photographers, printers) • Other creative duties as assigned (photography, promotional videos, etc)

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graphic Designer / Marketing Assistant
      • May 2010 - Jun 2011

      • Created marketing materials for the Health Services department that appealed to a student audience of over 50,000 • Regularly attended student and parent orientations to promote Health Services • Implemented new social media strategies that increased Facebook page likes by 45% • Began bi-weekly meetings to organize and track marketing progress and workflow, resulting in better communication across teams • Created marketing materials for the Health Services department that appealed to a student audience of over 50,000 • Regularly attended student and parent orientations to promote Health Services • Implemented new social media strategies that increased Facebook page likes by 45% • Began bi-weekly meetings to organize and track marketing progress and workflow, resulting in better communication across teams

Education

  • University of Central Florida
    Bachelor of Fine Art, Graphic Design, Minor in Marketing
    2007 - 2011

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