Experience

Battle and Associates Inc

• United States
• Packaging and Containers Manufacturing
• 1 - 100 Employee

• Director of Sales

  • Jan 2019 - Present

  Battle & Associates is a beverage packaging distributor that provides innovative packaging, labeling & logistical solutions to Craft beer, RTD, Non-Alcoholic Beverage market. We are increasing focused within the Can & Bottle market and provide a wide range of labeling & sleeving options to customers through the US & Canada. My primary focus is to drive our Aluminum Can sales and to increase our footprint throughout North America. As well containers, we are a heavy distributor of Paktechs and Corrugated products throughout the Southeast and can provide a wide range of filling solutions for any type of Beverage Launch. Show less



Union Beer Distributors

• United States
• Wholesale
• 100 - 200 Employee

• Brand manager - Von Trapp Brewing & Original Sin Ciders

  • Oct 2016 - Dec 2018

  • Built, fostered & strategically increased the current brand portfolio throughout the NYC market while increasing sales by over 250% • Rebranded, updated & introduced additional SKU’s for Original Sin Ciders resulting in an unprecedented turnaround for the brand • Gained 475 new points of distribution both On and Off Premise by building in depth relationships with our Internal Sales Representatives • Managed Key Accounts and continued further brand education by completing in depth retailor staff trainings • Negotiated CPC budgets as well as pricing strategies to increase profitability • Managed Inventory and ordering to ensure the highest quality standards throughout the NYC market Show less



MedPrep Consulting Group LLC

• United States
• Events Services
• 1 - 100 Employee

• Event Consultant - Tough Mudder, Lifetime Fitness

  • Jun 2016 - Sep 2016

  • Developed, implemented & executed medical activations at large scale endurance sporting events throughout the U.S. • Led logistical strategy while bringing in best of class onsite execution & event management • Utilized previous relationships to acquire additional contracts throughout the Triathlon Industry while increasing revenue • Built, hired, & managed teams of up to 50 medical contractor’s per event to ensure safety during events while building & fostering regional relationships for continued success within the field Show less



Publicis Hawkeye

• United States
• Advertising Services
• 100 - 200 Employee

• • Jan 2013 - May 2016

  • Developed, implemented & executed over 180 Michelob ULTRA sponsored event activations nationwide, utilizing Michelob ULTRA’s experiential marketing and sponsorship assets with an emphasis in the sports marketing content channel• Activations include: LA Marathon, Amgen Tour of California, Anheuser Busch National Convention, and UCI World Cycling Championships• Led logistical strategy, transportation, onsite execution & event management for all Michelob ULTRA branded content activations • Created & delivered unique event evaluations for the brand to further build event concepts, ideate opportunities and further realize sponsorship goals throughout the endurance sports industry• Supervised managing event staff, as well as local brand ambassadors in each market while producing large scale product sampling activations with the goal of sampling 1 million consumers annually• Managed and built positive and lasting relationships with the brand managers, wholesalers & event producers throughout the U.S. for continued success on future sponsorship opportunities• Negotiated activation sponsorship details with local vendors and wholesalers • Lead onsite liaison between local wholesalers, series event partners & all VIP consumers in attendance for all Michelob ULTRA branded events while establishing goals brought fourth by key stakeholders at Anheuser Busch• Created Department of Transportation processes and audit systems while navigating successfully through an ever-changing regulatory environment of multiday, large-scale activations throughout the U.S. Show less

• • Jan 2012 - Dec 2012

  • Assisted in the formation & implementation of Michelob ULTRA’s first successful year of sponsorship activations for the Rock & Roll Marathon Series (CGI), which has seen continued success and growth of their events series throughout the world• Managed logistical planning, transportation, execution of experiential marketing operations of 28 Michelob ULTRA brand activations throughout the United States & Canada, focusing within the sports marketing content channel• Supervised managing staff at each event, as well as local brand staff in each market, while producing successful product sampling activations • Acted as the main onsite liaison between local wholesalers, series event partners & all consumers in attendance• Advisor of logistics and SET activation with focus on utilizing local wholesaler assets to increase market presence within each specific region Show less



Lohr Distributing Company

• Wholesale
• 1 - 100 Employee

• Special Events Team Leader

  • Sep 2007 - Jan 2012

  • Collaborated with team members to build, implement, and manage Anheuser Busch sponsored events throughout the Saint Louis region with an emphasis on quality and execution Events include: 2009 MLB All-star Game, Celebrate Saint Louis, Loufest, Taste of Saint Louis & the 2011 World Series • Provided support for both the marketing and distribution teams, both on & off premise as well as large venue management • Managed and maintained relationships with suppliers and event production teams within local markets • Built & serviced draught distribution units throughout the city for both on & off premise accounts • Managed, trained & empowered our college representatives to better understand their environment & respective business practices of our clients throughout the Saint Louis region Show less