Experience

Imperial Stores

• Pakistan
• Retail Apparel and Fashion
• 1 - 100 Employee

• General Manager

  • Jan 2014 - Present

  - To effectively induct, lead, manage, train and develop the team to agreed procedures and standards.- To ensure that all performance issues, and other issues are addressed in an appropriate and timely manner.- Maintaining the reputation by keeping high personal standards and projecting a warm, appreciative and welcoming environment for staff and customers.- Formulating pricing policies by reviewing merchandising activities, determining additional needed sales promotion, authorizing clearance sales and studying trends.- Working closely with retail team for achieving the sales targets and maximizing the overall profitability of the company.- Working closely with the admin team to ensure shop refits are carried out in accordance with guidelines, and ensuring shop standards are maintained on an on-going basis.- Managing and overseeing the finance team, monitoring workload and reviewing progress.- Working closely with the finance manager to analyze and evaluate the cost-reduction opportunities.- To liaison with auditors to ensure adequate monitoring is carried out. - Developing external relationships e.g. suppliers, business partners, auditors, lawyer and other related legal authorities.

• Marketing Manager

  • Nov 2008 - Dec 2013

  - Ensured successful development and execution of marketing plans and promotional activities to build profitability and growth of sales.- Improved sales through effective merchandise and its layout in accordance with running campaigns or promotions.- Coordinated with stores to ensure proper product placement & branding and developed strategies to achieve sales targets.- Reviewed sale targets through periodic performance checks and taking action required (e.g. training, merchandising, advertising etc.).- Monitored and assisted the merchandize team to ensure stock availability, the right product mix and follow the fashion trends for regular product improvement.- Negotiated pricing terms and conditions with the vendors and determined pricing strategy.- Monitored new trends and updated the company with recent developments of industry.- Planed & managed new store openings & modernizations.