Sasha Rink
Web and Digital Coordinator at World Animal Protection Canada / Protection Mondiale des Animaux- Claim this Profile
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English Native or bilingual proficiency
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Bio
Credentials
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Building a Digital Market via Websites and Email
SkillsoftApr, 2022- Nov, 2024 -
Creating Effective Social Customer Service
SkillsoftApr, 2022- Nov, 2024 -
Social Media and Social Selling
SkillsoftApr, 2022- Nov, 2024 -
Emergency First Responder - CPR/AED/First Aid - Adult/Child/Infant
PADIFeb, 2019- Nov, 2024 -
Rescue Diver
PADIFeb, 2019- Nov, 2024 -
Psychological First Aid - Caring for Others
Canadian Red CrossJun, 2019- Nov, 2024 -
Psychological First Aid - Self Care
Canadian Red CrossJun, 2019- Nov, 2024 -
Google Analytics Certification
SkillshopMar, 2023- Nov, 2024 -
Pet First Aid
Walks 'N' Wags Pet First AidMay, 2018- Nov, 2024 -
Standard First Aid, CPR and AED
Canadian Red CrossApr, 2019- Nov, 2024
Experience
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World Animal Protection Canada / Protection mondiale des animaux
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Canada
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Non-profit Organizations
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1 - 100 Employee
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Web and Digital Coordinator
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Apr 2022 - Present
Maintaining the organization's website and creating inspiring digital content to increase awareness and site traffic. Supporting strategies to improve SEO, user engagement, and move new and existing supporters to contribute to fundraising and advocacy actions. Maintaining the organization's website and creating inspiring digital content to increase awareness and site traffic. Supporting strategies to improve SEO, user engagement, and move new and existing supporters to contribute to fundraising and advocacy actions.
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Digital Marketer / Web Designer + Developer
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Oct 2019 - Present
- Content creation, including writing blog posts and creating social media posts - Copywriting - Product staging & photography - Designing and developing websites - Managing social media accounts - Creating and running display and search ads - Graphic design for print and digital - Content creation, including writing blog posts and creating social media posts - Copywriting - Product staging & photography - Designing and developing websites - Managing social media accounts - Creating and running display and search ads - Graphic design for print and digital
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Wildlife Rescue Association of BC
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Canada
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Non-profit Organizations
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1 - 100 Employee
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Communications Assistant
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Oct 2020 - Apr 2022
Designed assets for use in digital and print campaigns, conducted research, wrote and edited content, and managed social media accounts. Provided the public with education on mitigating wildlife emergencies; built awareness on common wildlife issues; grew the brand following by creating engaging and valuable content through blogs, emails and compelling web and social media content.- Audience increased by 106% in one year- Engagements increased by 184% in one year- Website traffic increased by 190% in one year Show less
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Wildlife Technician
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Oct 2020 - Apr 2022
Assisted in the delivery of treatment, rehabilitation and care for wildlife patients. Ensured the daily operations of the hospital were well-organized, effective, and contributed to the organization’s mission.
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Wildlife Care Assistant
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Jun 2019 - Sep 2020
Provided essential daily care for sick, injured, and orphaned nestling and fledgling birds according to rehabilitation standards and natural history. This included daily feedings, health checks (body condition, hydration status, flight status, plumage condition, waterproofing, weight, etc.), and maintaining a clean and safe environment. Conducted research in order to improve animal welfare and care procedures. Prepared and administered medication; took fecal and blood samples and performed diagnostic tests. Ensured high standards of care and animal welfare. Show less
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Hervana Coworking Collective
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Canada
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Business Skills Training
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Digital Marketing Intern
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May 2020 - Jul 2020
- Developed and implemented a social media strategy - Created content for social media - Developed and implemented a social media strategy - Created content for social media
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Quantum Mob
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Canada
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Software Development
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1 - 100 Employee
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Digital Marketing Intern
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Nov 2019 - Mar 2020
- Wrote blog and social media posts - Conducted market research - Conducted SEO & keyword research - Wrote blog and social media posts - Conducted market research - Conducted SEO & keyword research
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Education
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The University of British Columbia
Bachelor of Science (B.Sc.), Applied Biology -
Udacity
Nanodegree, Digital Marketing -
Thompson Rivers University
Certificate, Animal Welfare