Sascha Kastert
Senior Business Analytics Manager at Magaloop- Claim this Profile
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Bio
Gunnar Berning
I highly recommend Sascha. Sascha was an integral part of our Data Science team and I had the pleasure to work with him for about 5 years. Though working for our data team as a senior data analyst, he was the interface to product, marketing, finance and the management team. He was my business partner to validate ideas and strategies with reliable data. Being extremely smart in arguing in a data driven way, Sascha was deriving product- or strategy/ business model changes and ideas which were implemented frequently by our product team. Furthermore, he was very senior in challenging my (or other management team member’s) personal opinions and hypothesis, something which I highly appreciate. His goal was always to find the best solution for our customers driven by the analysis derived from the core data. If you are looking for a smart, data driven and fun to work with person, who always strives for the best, Sascha is your man. Without doubt, would hire him as one of the first 5 persons of my next company.
Alex Fong
Sascha is a great team player, who is genuinely interested in and understands the various aspects of our business. And most importantly, always going the extra mile to help his team. Be it Engineering, Product, Customer Support, Partnerships (Business Development) or Finance... He always has a strong affinity of their operations. And because of this, many of us see him as a great partner to validate ideas and to execute projects. Just look at the people stopping at his desk and you will realise how much we value his insights: From Engineers, PO's, Data Scientists to VP's and CEO. We all value his input. As the VP of Engineering, I can say that our engineers are very happy to have him as a partner. I can recommend Sascha to any organisation.
Gunnar Berning
I highly recommend Sascha. Sascha was an integral part of our Data Science team and I had the pleasure to work with him for about 5 years. Though working for our data team as a senior data analyst, he was the interface to product, marketing, finance and the management team. He was my business partner to validate ideas and strategies with reliable data. Being extremely smart in arguing in a data driven way, Sascha was deriving product- or strategy/ business model changes and ideas which were implemented frequently by our product team. Furthermore, he was very senior in challenging my (or other management team member’s) personal opinions and hypothesis, something which I highly appreciate. His goal was always to find the best solution for our customers driven by the analysis derived from the core data. If you are looking for a smart, data driven and fun to work with person, who always strives for the best, Sascha is your man. Without doubt, would hire him as one of the first 5 persons of my next company.
Alex Fong
Sascha is a great team player, who is genuinely interested in and understands the various aspects of our business. And most importantly, always going the extra mile to help his team. Be it Engineering, Product, Customer Support, Partnerships (Business Development) or Finance... He always has a strong affinity of their operations. And because of this, many of us see him as a great partner to validate ideas and to execute projects. Just look at the people stopping at his desk and you will realise how much we value his insights: From Engineers, PO's, Data Scientists to VP's and CEO. We all value his input. As the VP of Engineering, I can say that our engineers are very happy to have him as a partner. I can recommend Sascha to any organisation.
Gunnar Berning
I highly recommend Sascha. Sascha was an integral part of our Data Science team and I had the pleasure to work with him for about 5 years. Though working for our data team as a senior data analyst, he was the interface to product, marketing, finance and the management team. He was my business partner to validate ideas and strategies with reliable data. Being extremely smart in arguing in a data driven way, Sascha was deriving product- or strategy/ business model changes and ideas which were implemented frequently by our product team. Furthermore, he was very senior in challenging my (or other management team member’s) personal opinions and hypothesis, something which I highly appreciate. His goal was always to find the best solution for our customers driven by the analysis derived from the core data. If you are looking for a smart, data driven and fun to work with person, who always strives for the best, Sascha is your man. Without doubt, would hire him as one of the first 5 persons of my next company.
Alex Fong
Sascha is a great team player, who is genuinely interested in and understands the various aspects of our business. And most importantly, always going the extra mile to help his team. Be it Engineering, Product, Customer Support, Partnerships (Business Development) or Finance... He always has a strong affinity of their operations. And because of this, many of us see him as a great partner to validate ideas and to execute projects. Just look at the people stopping at his desk and you will realise how much we value his insights: From Engineers, PO's, Data Scientists to VP's and CEO. We all value his input. As the VP of Engineering, I can say that our engineers are very happy to have him as a partner. I can recommend Sascha to any organisation.
Gunnar Berning
I highly recommend Sascha. Sascha was an integral part of our Data Science team and I had the pleasure to work with him for about 5 years. Though working for our data team as a senior data analyst, he was the interface to product, marketing, finance and the management team. He was my business partner to validate ideas and strategies with reliable data. Being extremely smart in arguing in a data driven way, Sascha was deriving product- or strategy/ business model changes and ideas which were implemented frequently by our product team. Furthermore, he was very senior in challenging my (or other management team member’s) personal opinions and hypothesis, something which I highly appreciate. His goal was always to find the best solution for our customers driven by the analysis derived from the core data. If you are looking for a smart, data driven and fun to work with person, who always strives for the best, Sascha is your man. Without doubt, would hire him as one of the first 5 persons of my next company.
Alex Fong
Sascha is a great team player, who is genuinely interested in and understands the various aspects of our business. And most importantly, always going the extra mile to help his team. Be it Engineering, Product, Customer Support, Partnerships (Business Development) or Finance... He always has a strong affinity of their operations. And because of this, many of us see him as a great partner to validate ideas and to execute projects. Just look at the people stopping at his desk and you will realise how much we value his insights: From Engineers, PO's, Data Scientists to VP's and CEO. We all value his input. As the VP of Engineering, I can say that our engineers are very happy to have him as a partner. I can recommend Sascha to any organisation.
Experience
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Magaloop
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Germany
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Technology, Information and Internet
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1 - 100 Employee
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Senior Business Analytics Manager
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Mar 2021 - Present
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fromAtoB
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Germany
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Technology, Information and Internet
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1 - 100 Employee
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Senior Data Analyst - Business Insights
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Jan 2020 - Feb 2021
Working together with all teams and squads across the company as a data consultant:-Management / BizDev: Business analysis, Business cases, Revenue forecasting, Cohort analysis, Support in defining KPIs and OKRs-Product / UX: Idea generation, Roadmap prioritization, A/B Testing-Marketing: Attribution, Mediaspend, Google Tag Manager Setup, Analyzing behaviour/pricing to use for content and PR -Engineering: Defining and testing frontend event tracking and backend data generation, Help defining feature specs, Using data to find and prioritize bugs -Finance: Reporting, Fraud prevention/alerting -Customer Support: Using logs and tracking events to understand problems in individual customer journeys-Data Infrastructure: Defining new data to track and combining different sources to replace and build our own and better version of Google Analytics with raw (event) data to answer most of the above questions and provide them in a self-service manner. This was done by extensive usage of the Google Cloud Platform tools (DataStudio, BigQuery, Firebase, Dataproc, Tag Manager, Optimize, Analytics) and Python Show less
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Data Analyst - Business Insights
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Nov 2018 - Dec 2019
Within the above mentioned work with the product teams, a special focus area has been our monetisation squad:-Leading the analysis/pricing part when we introduced a service fee via continuous A/B testing-Managing and optimizing advertising/affiliate integrations (Google AdSense, AdMob and more)
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Working Student Business Development & BI
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Feb 2016 - Oct 2018
-Reporting-Business cases-Key Account Management -Competitor and supplier research-Managing locations/stops database-Testing of new integrations/features
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RWTH Aachen University
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Germany
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Research Services
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700 & Above Employee
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Research Assistant Chair of Management Accounting
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Jul 2013 - Jun 2016
Support in projects concerning business models for Electromobility: -Business cases -Mathematical Optimization (with GAMS) -Research -Preparing presentations, reports and events Support in projects concerning business models for Electromobility: -Business cases -Mathematical Optimization (with GAMS) -Research -Preparing presentations, reports and events
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Bilfinger
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Germany
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Mechanical Or Industrial Engineering
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700 & Above Employee
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Internship at Bilfinger Efficiency GmbH
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Mar 2015 - Jun 2015
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Education
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2015 - 2018
RWTH Aachen University
Master of Science - MS, Business Administration & Electrical Power Engineering -
2016 - 2017
Vilnius Gediminas Technical University
Business Management, ERASMUS programme -
2012 - 2015
RWTH Aachen University
Bachelor of Science - BS, Business Administration & Electrical Power Engineering
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