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Credentials

  • Advanced Google Analytics
    Google
    Oct, 2021
    - Sep, 2024
  • Google Tag Manager Fundamentals
    Google
    Oct, 2021
    - Sep, 2024
  • Google Ads Search
    Google
    Jul, 2018
    - Sep, 2024

Experience

    • Australia
    • Construction
    • 100 - 200 Employee
    • Digital Marketing Manager
      • May 2022 - Present

    • Marketing Operations Contractor
      • Jan 2022 - Apr 2022

    • Human Resources Services
    • 100 - 200 Employee
    • SEO & Website Freelancer
      • Dec 2021 - Present
    • Australia
    • Travel Arrangements
    • 1 - 100 Employee
    • Website Manager
      • Jun 2019 - Aug 2021

      Lead generation through SEO, pop-ups, and landing pages. Led new website development and migration, led US and UK website launches, ongoing website management and hosting, website budget and tracking, itinerary program product launches on website, landing page campaign strategies, content marketing, DAM system administration, and agency relationships - web development and SEO.

    • Digital Marketing Executive
      • Jul 2018 - May 2019

      Lead generation through SEO, SEM, and landing pages. Website management, website budget and tracking, itinerary program product launches on website, landing page campaign strategies, social media marketing, marketing automation, remarketing campaigns, content marketing and managed agency relationships - web development, SEO and social media.

    • Australia
    • Software Development
    • 1 - 100 Employee
    • Digital Marketing Executive
      • Oct 2015 - Feb 2018

      Lead generation through SEO, SEM, landing pages and YouTube campaigns. Website development in WordPress, Marketing budget and tracking, strategic marketing planning, digital marketing campaign strategies, trade show planning, PR, social media marketing, marketing automation, remarketing campaigns, content marketing, brand guideline development and product marketing campaigns for InRule. Managed Marketing Assistant.

    • Digital Marketing Consultant
      • Nov 2014 - Sep 2015

      Lead generation through SEO, SEM, landing pages and peer lunches. Ran EDM campaigns, website development in DNN CMS, reporting and budget tracking, social media marketing, project management of website consolidation, explainer video, strategy sessions, and SaaS product marketing campaign for ExactDocs.

    • Marketing Coordinator
      • Feb 2012 - Oct 2014

      Lead generation through SEO, SEM and trade shows. Website development in Joomla & DNN CMS, social media content planning, content marketing and running EDM campaigns. Managed two Marketing Assistants and Web Developer.

    • Marketing Assistant
      • Apr 2010 - Jan 2012

      Lead generation through SEO and SEM, maintained website in Joomla CMS, content marketing, event management and reporting.

    • Australia
    • Market Research
    • 1 - 100 Employee
    • Market Research Assistant
      • Apr 2008 - Feb 2010

      Assisted Research Analysts with coding survey data, data entry and formulating tables and graphs for analysis and reporting. Assisted Research Analysts with coding survey data, data entry and formulating tables and graphs for analysis and reporting.

Education

  • University of Technology Sydney
    Bachelor of Business, Marketing & Advertising and Promotions Management
    2006 - 2009
  • Bonnyrigg High School
    1999 - 2004

Community

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