Sarika Rana
Marketing and Communications Associate at United Way Kingston, Frontenac, Lennox and Addington- Claim this Profile
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Haryanvi Native or bilingual proficiency
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Punjabi Limited working proficiency
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Hindi Native or bilingual proficiency
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English Full professional proficiency
Topline Score
Bio
Credentials
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Google Analytics Individual Qualification
Google analyticsDec, 2022- Nov, 2024
Experience
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United Way Kingston, Frontenac, Lennox and Addington
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Canada
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Non-profit Organizations
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1 - 100 Employee
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Marketing and Communications Associate
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Jul 2023 - Present
I am thrilled to have started my journey as a Marketing and Communications Associate at United Way of KFLA. Role and Responsibilities: I am responsible for developing and implementing innovative social media strategies, utilizing data-driven insights to optimize reach across various platforms, and working closely with the Marketing and Communications Director to create compelling content for newsletters and media releases. Data-Driven Approach: emphasize my use of data-driven insights to enhance the organization's social media presence. This approach involves analyzing performance metrics to make informed decisions about the effectiveness of my strategies and to identify areas for improvement. Commitment to Organization's Success: express my enthusiasm for contributing my skills and creativity to drive the success of the United Way Kingston, Frontenac, Lennox, and Addington. This demonstrates my dedication to the organization and its mission. Show less
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Downtown Kingston BIA
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Canada
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Non-profit Organizations
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1 - 100 Employee
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Member Services Coordinator
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Feb 2023 - Jul 2023
Advocacy and Recommendations: advocated for members' interests by providing advice and making recommendations. This involved representing and supporting the concerns and needs of our membership. Effective Communication: effectively communicated with BIA businesses and property owners, leveraging the power of our knowledgeable membership. My communication aimed to harness the collective knowledge and resources of our members for their benefit. Responsibility for Communications and Marketing: accountable for planning, developing, and implementing various communication and marketing programs. These programs were designed to support the goals of BIA members and achieve broader objectives that would benefit our entire membership. Promoting Participation: encouraged participation and actively assisted in the execution of DK programs and events. My role involved fostering engagement among our members and facilitating the successful implementation of programs and events within our community. Show less
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Limestone City Mental Health
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Kingston, Ontario, Canada
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Marketing Intern
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Jan 2023 - Feb 2023
To support the design and presence of LCMH social and digital marketing platforms. To improve LCMH presence and visibility on these platforms, including its website and social media. To support the design and presence of LCMH social and digital marketing platforms. To improve LCMH presence and visibility on these platforms, including its website and social media.
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Loblaw Companies Limited
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Canada
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Retail
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700 & Above Employee
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Retail Cashier
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Sep 2022 - Jan 2023
As a Retail Cashier at Loblaw Companies Limited, delivered exceptional customer service with a warm and welcoming demeanor. In this dynamic role, skillfully processed purchases through the cash register while ensuring accuracy and efficiency. Handling customer inquiries with care, I resolved issues promptly, leaving a lasting positive impression on each visitor. As a Retail Cashier at Loblaw Companies Limited, delivered exceptional customer service with a warm and welcoming demeanor. In this dynamic role, skillfully processed purchases through the cash register while ensuring accuracy and efficiency. Handling customer inquiries with care, I resolved issues promptly, leaving a lasting positive impression on each visitor.
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Solid Rock Realty
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Canada
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Real Estate
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1 - 100 Employee
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Social Media Assistant
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Aug 2022 - Dec 2022
Expertise in Social Media Strategies: demonstrated expertise in developing and implementing effective social media strategies that enhanced brand visibility and drove lead generation. This showcases my proficiency in digital marketing. Website Management: proficiently maintained websites, ensuring that property information was up-to-date. Also optimized website content for search engines, indicating my skills in SEO and dedication to improving online discoverability. Strong Communication and Collaboration: possess communication skills and prefer a collaborative approach when working with clients. This indicates my ability to effectively communicate ideas and work closely with others to achieve common goals. Results-Oriented: achieved remarkable results, especially in fast-paced environments, highlighting my ability to excel under pressure and deliver exceptional outcomes. Social Media Management Experience: utilized my experience in social media management, particularly for property management clients. This underscores my specialization in a specific industry and my understanding of its unique marketing requirements. Show less
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HDFC Bank
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India
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Banking
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700 & Above Employee
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Back Office Executive
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Mar 2021 - Jan 2022
Sales and Problem Resolution: In my previous role, sold banking products and efficiently resolved complex service issues for both individual and business clients, demonstrating my ability to address diverse customer needs. Client-Centric Approach: showcased expertise in identifying client needs and recommending suitable banking solutions to enhance their financial success, emphasizing my focus on customer satisfaction. Relationship Building: personally built strong, long-lasting relationships with clients, ensuring their continued satisfaction and loyalty, reflecting my ability to cultivate trust and maintain client relationships. Transaction Handling: was responsible for handling complex transactions, resolving account discrepancies, and consistently delivering exceptional customer service. Team Contribution: contributed to the team's success and achieved sales targets through effective communication and problem-solving skills, emphasizing my collaborative approach and ability to meet organizational goals. Show less
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Hyundai Motor India Ltd.
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India
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Motor Vehicle Manufacturing
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700 & Above Employee
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Sales Marketing Coordinator
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Jul 2019 - Mar 2020
Social Media Content: Assisted in creating engaging social media content to enhance the brand's online presence. Marketing Campaigns: Contributed fresh ideas and innovation to future marketing campaigns, bringing creativity to the team. Market Research: Conducted market research to understand target demographics and conducted competitor analysis to inform marketing strategies. Promotional Activities: Supported the seamless execution of promotional activities and events to promote the brand. Effective Project Management: Thrived in a fast-paced environment by effectively managing multiple projects, showcasing strong organizational skills. Creative Brainstorming: Actively participated in brainstorming sessions to generate creative campaign ideas and strategies. Performance Analysis: Maintained detailed records for performance analysis and reporting, demonstrating attention to detail and data-driven decision-making. Corporate Experience: Gained valuable experience in marketing principles within a dynamic corporate setting, highlighting professional growth and adaptability. Show less
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Education
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2022 - 2023
St. Lawrence College
Graduate Certificate, Digital Marketing Communications -
2019 - 2021
Maharshi Dayanand University
Master of Business Administration - MBA, Human Resources Management/Personnel Administration, General -
2015 - 2018
Ansal University Gurgaon
Bachelor of Business Administration - BBA, Business Administration and Management, General
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