Saraswathi S.
Product Marketing Manager at TCI (Teachers' Curriculum Institute)- Claim this Profile
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Bio
Aurelie Teyssier
I had the chance to work with Sara at Reputation.com. Sara was an invaluable team member, incredibly hard-working, fast, and knowledgable. She did an amazing work, holding the whole Product Marketing department on her shoulders during several months. Also a fantastic person to work with, always calm, constructive, positive, with a solution handy to any question/problem!
Rita A. Renner, LEED GA
Sara was tasked with helping to create the company's first digital marketing program, with email marketing campaigns, a website platform migration program and helping develop the company's social media program. She was very organized and consistently met deadlines. These were very challenging programs and Sara demonstrated a strong commitment to producing great quality work.
Aurelie Teyssier
I had the chance to work with Sara at Reputation.com. Sara was an invaluable team member, incredibly hard-working, fast, and knowledgable. She did an amazing work, holding the whole Product Marketing department on her shoulders during several months. Also a fantastic person to work with, always calm, constructive, positive, with a solution handy to any question/problem!
Rita A. Renner, LEED GA
Sara was tasked with helping to create the company's first digital marketing program, with email marketing campaigns, a website platform migration program and helping develop the company's social media program. She was very organized and consistently met deadlines. These were very challenging programs and Sara demonstrated a strong commitment to producing great quality work.
Aurelie Teyssier
I had the chance to work with Sara at Reputation.com. Sara was an invaluable team member, incredibly hard-working, fast, and knowledgable. She did an amazing work, holding the whole Product Marketing department on her shoulders during several months. Also a fantastic person to work with, always calm, constructive, positive, with a solution handy to any question/problem!
Rita A. Renner, LEED GA
Sara was tasked with helping to create the company's first digital marketing program, with email marketing campaigns, a website platform migration program and helping develop the company's social media program. She was very organized and consistently met deadlines. These were very challenging programs and Sara demonstrated a strong commitment to producing great quality work.
Aurelie Teyssier
I had the chance to work with Sara at Reputation.com. Sara was an invaluable team member, incredibly hard-working, fast, and knowledgable. She did an amazing work, holding the whole Product Marketing department on her shoulders during several months. Also a fantastic person to work with, always calm, constructive, positive, with a solution handy to any question/problem!
Rita A. Renner, LEED GA
Sara was tasked with helping to create the company's first digital marketing program, with email marketing campaigns, a website platform migration program and helping develop the company's social media program. She was very organized and consistently met deadlines. These were very challenging programs and Sara demonstrated a strong commitment to producing great quality work.
Credentials
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HubSpot Certification
HubSpotNov, 2013- Oct, 2024 -
Pragmatic Marketing
Pragmatic Marketing
Experience
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TCI (Teachers' Curriculum Institute)
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United States
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Education Administration Programs
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1 - 100 Employee
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Product Marketing Manager
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Oct 2019 - Present
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Google
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United States
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Software Development
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700 & Above Employee
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Product Marketing (Contract), RCS and Messages
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Jul 2017 - Jul 2019
Build and scale online marketing and global partner engagement strategies for RCS (Rich Communication Services) Business Messaging. Build and scale online marketing and global partner engagement strategies for RCS (Rich Communication Services) Business Messaging.
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Reputation
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United States
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Software Development
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500 - 600 Employee
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Product Marketing Manager
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Jun 2014 - Jun 2017
Drive every facet of the product's strategic journey from consumer insights, competitive analysis, positioning to overall go-to-market strategies. Drive every facet of the product's strategic journey from consumer insights, competitive analysis, positioning to overall go-to-market strategies.
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Dynamic Signal by Firstup
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United States
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Software Development
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1 - 100 Employee
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Marketing Program Manager
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2013 - Jun 2014
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Legrand, North America
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United States
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Appliances, Electrical, and Electronics Manufacturing
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700 & Above Employee
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Marketing Specialist
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2010 - 2013
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Marketing Specialist
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Jan 2008 - Jul 2009
Web Marketing • Initiated an SEO campaign and a Link Exchange program for improving search engine ranking • Managed email marketing campaigns by identifying opportunities that increase traffic and revenue • Managed content and layout of the entire Microtech website Event Coordination • Planned and coordinated the Microtech Sales Conference • Managed the presence of Microtech at several industry trade shows and events Partner/Reseller Relationship Management • Coordinated and simplified all partners/reseller interactions for consistent, improved relationships • Managed and supported several partners in developing their personal marketing efforts for Microtech Product Launch • Planned and led execution of product launch process – created teaser ads and e-marketing campaigns to stimulate interest and inquiries about the product • Developed content and delivery process for press releases and newsletters • Market research to identify industry partnership potential in target segments Show less
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Volunteer- Tutor
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Apr 2007 - Dec 2007
Tutor elementary and middle school kids in English, who are below the reading grade level. Tutor elementary and middle school kids in English, who are below the reading grade level.
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Community
