Experience

Joy Wallace Catering

• Events Services
• 1 - 100 Employee

• Director of Sales

  • Aug 2015 - Mar 2020

  • Managed sales team of 10 to ensure achievement of individual and overall sales quotas, generating $6+ million in revenue • Developed companywide SOP manual and sales training collateral for incoming team members and for ongoing education • Turned around and executed large, multi day RFPs including government contracts • Collaborated with marketing team on website redesign, package menus, email blasts, client gifting, and potential marketing opportunities • Successfully deployed… Show more • Managed sales team of 10 to ensure achievement of individual and overall sales quotas, generating $6+ million in revenue • Developed companywide SOP manual and sales training collateral for incoming team members and for ongoing education • Turned around and executed large, multi day RFPs including government contracts • Collaborated with marketing team on website redesign, package menus, email blasts, client gifting, and potential marketing opportunities • Successfully deployed industry specific ERP system • Managed venue and vendor partnerships

• Senior Client Coordinator, Corporate & Social Sales

  • Jan 2014 - Mar 2020

  • Top revenue producing salesperson in company history, generating $2.2 million annually • Developed strategies for corporate and social sales markets • Conceived and developed tools to streamline processes including a catering sales handbook, comprehensive venue database, event management checklist, and email template catalog • Managed and trained Sales Assistants on internal processes, sales strategies, and customer service • Developed and presented company-wide trainings on… Show more • Top revenue producing salesperson in company history, generating $2.2 million annually • Developed strategies for corporate and social sales markets • Conceived and developed tools to streamline processes including a catering sales handbook, comprehensive venue database, event management checklist, and email template catalog • Managed and trained Sales Assistants on internal processes, sales strategies, and customer service • Developed and presented company-wide trainings on personal sales methodology and interdepartmental relations

• Client Coordinator, Corporate & Social Sales

  • Sep 2011 - Dec 2013

  • Client representative for catering and design services focusing on corporate and social markets, with sales exceeding $730,000 • Designed innovative menus and conceptualized overall event designs • Partnered and maintained mutually beneficial relationships with venues and vendors • Supervised event coordinator and staff on site

• Sales Assistant

  • Sep 2010 - Sep 2011

  • Assisted in day to day proposal turnaround, menu and event design, event floorplans, and contracting vendors • Streamlined current sales systems to improve vendor interactions and internal communication/organization • Marketing support via social networking initatives through Twitter (@aTasteofJoy) & Facebook • Assisted in on site event production