Experience

B2 Collaborative

• United States
• Advertising Services
• 1 - 100 Employee

• Chief Operations Officer

  • Aug 2022 - Present

  We help our hospitality and eCommerce clients grow revenue. Learn more about our team at B2Collab.com

• Marketing and CRM Director

  • Jan 2020 - Oct 2022



Wyndham Vacation Rentals

• United States
• Hospitality

• National Business Development Manager

  • Apr 2018 - Jan 2020

  As the National Business Development Manager, my responsibilities included managing a Business Development (BD) support team that helped moved the needle on the acquisition of properties across North America, as well as establishing and executing against growth goals while working within a strict budget.

• Marketing Manager

  • Jun 2016 - Apr 2018

  During my time as a Marketing Manager, I oversaw all marketing efforts and deliverables for Northwest Florida's East Region as it pertains to vacation rentals, business development, and real estate. • Develop creative campaigns for print, mail, digital, and social media, working closely with graphic designer and business unit to achieve the desired outcome • Facilitate partnership generation for international tour operators through appointment conferences and internal SME team follow-up to vet all leads• Developed and lead brand video and spotlight videos for Northwest Florida from pre-production planning to editing multiple cuts for each video; this includes building a robust marketing launch plan for all videos• Develop compelling Business Development (BD) campaigns with detailed target messaging for multiple customer audiences, vetted to assure cross-market implementation across WVR Show less



CSAA Insurance Group

• Accounting

• Associate Product Manager

  • Apr 2014 - Jan 2016

  My job at CSAA Insurance Group, a AAA Insurer, allows me to do a variety of things. I focus mainly on product development research and implementation for either new products or enhancements to existing products, but also get to work on analyzing product impact from a competitive perspective, developing marketing communications and training tools for effective adoption, and monitoring post implementation obstacles such as issue and defect resolution. . I'm known for being approachable and open to ideas. I believe there are multiple ways to accomplish something, and most of the time it requires a collaborative effort that I foster through open dialog. My MBA has led me to understand all cogs of a corporate wheel, so when I work to solve a problem, it isn't viewed as a parallel effort, but rather an effort that includes multitudes of people and departments. Show less

• Underwriting Supervisor

  • May 2012 - Apr 2014

  Supervises the California Underwriting team. Additionally, helps manage the teams book of business to ensure legal compliance, acceptable risk exposure, and sustained profitability. Involved in project management tasks to make significant changes to workflows and processes, in addition to underwriting strategies. Specific key achievements are:• Creating and implementing the first Las Vegas summer internship program, including assembly of committee, hiring of interns, and creation of an extensive 3-month agenda with several national and local projects throughout• Developing quantifiable goal tracking for all echelons within the Underwriting department; a change providing consistent measurable criteria and performance• Implementing quarterly team building exercises to increase employee engagement Show less



Amica Mutual Insurance Co.

• Assistant Sales & Client Services Supervisor

  • Sep 2007 - May 2012

  • Supervised a team of 30 employees handling sales efforts and customer service for new and existing clients in 49 states • Developed, trained, and implement new and existing sales strategies to meet company goals for growth • Analyzed and managed new business books to minimize loss ratios • Designed and presented a comprehensive month-long training program; covering all necessary skills for the position: industry knowledge, competitive intelligence, and company-specific procedures and systems • Managed and coached a sales team to become the highest policy producing team in the entire company for 2009 • Repaired relationships with customers whom have had a negative experience in order to rectify the situation and salvage the business Show less