Sarah Pennell

General Manager & Company Secretary at Foodbank Australia
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Location
AU

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Helen R. Sargent

Sarah Pennell brings to her work a significant depth of senior management experience. She is one of the hardest working managers I have ever come across, putting in the long hours when required. She has excellent skills in listening, negotiation and problem resolution, along with exemplary writing talents. Sarah is also a genuinely kind and friendly person with an excellent sense of humour! I would love to work with Sarah again and recommend her for any role she applied for.

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Experience

    • Australia
    • Non-profit Organization Management
    • 1 - 100 Employee
    • General Manager & Company Secretary
      • Nov 2016 - Present

    • General Manager - Business Operations
      • Oct 2015 - Present

      Foodbank is the largest hunger relief organisation in Australia . It acts as a bridge between the food and grocery industry and welfare sector helping to distribute over 33 million kilograms of food to people in crisis annually. I am one of a small team in the national office of Foodbank. The role is diverse including: facilitation of the board and leadership team; oversight of admin, finance and statistics; government relations, grants; research and corporate communications.

    • General Manager - Business and Company Secretary
      • Oct 2010 - Present

    • Business and Communications Manager
      • Oct 2010 - Oct 2015

      As one of a small team in the national office of Foodbank, the role is diverse ranging from marcomms to stakeholder relationship management and general oversight of the office admin.

    • Information Technology & Services
    • 100 - 200 Employee
    • Communications Consultant, Facilitator and Coach
      • 2009 - Oct 2010

      Helping people with their communications needs - written or verbal, one-on-one, within a team or company, to stakeholders or the public - providing a path wherever clear and targeted communications will deliver an outcome. Helping people with their communications needs - written or verbal, one-on-one, within a team or company, to stakeholders or the public - providing a path wherever clear and targeted communications will deliver an outcome.

    • Australia
    • Farming
    • 1 - 100 Employee
    • General Manager Professional Services
      • 2005 - 2009

      GM of a team of 24 research and technical specialists and contract managers overseeing the delivery of 1,200 industry marketing and R&D projects representing investments of over $70 million annually. Member of the executive team responsible for the overall company direction. Directly responsible for the consumer health and nutrition program including the Go for 2&5® campaign. GM of a team of 24 research and technical specialists and contract managers overseeing the delivery of 1,200 industry marketing and R&D projects representing investments of over $70 million annually. Member of the executive team responsible for the overall company direction. Directly responsible for the consumer health and nutrition program including the Go for 2&5® campaign.

    • Marketing Manager - Nursery & Garden Industry
      • 2000 - 2004

      Delivered the nursery and garden industry marketing program funded via a primary production levy. Programs included garden centre accreditation and promotional campaigns such as 'Flora for Fauna' and 'Oz Nouveau'.

    • Communications Manager
      • 1998 - 2000

      Delivered corporate communications and product-related public relations, including organising the 'Fresh' annual conference and producing several periodicals.

    • Public Affairs Manager
      • 1990 - 1998

      Established the Public Affairs Department responsible for consumer food and nutrition education, product publicity (Lite White, Shape and Moove brands) and industry relations. Created and maintained the M-Team, the largest mail-based loyalty club for children in Australia. Implemented the PR and marketing program for ‘Fresh NSW Schools Milk’ and initiated ‘Dairy Day’ in NSW. Established the Public Affairs Department responsible for consumer food and nutrition education, product publicity (Lite White, Shape and Moove brands) and industry relations. Created and maintained the M-Team, the largest mail-based loyalty club for children in Australia. Implemented the PR and marketing program for ‘Fresh NSW Schools Milk’ and initiated ‘Dairy Day’ in NSW.

    • Press Officer
      • 1988 - 1990

      Managed significant industry-related media issues such as BST, BSE, Listeria in cheese and Dioxins in milk cartons. Managed significant industry-related media issues such as BST, BSE, Listeria in cheese and Dioxins in milk cartons.

    • United Kingdom
    • Consumer Services
    • Public Relations Officer
      • 1984 - 1987

      Worked in a small in-house s department in head office providing PR services to a diverse range of companies (travel, construction, transport, manufacturing) within the Mitchell Cotts group. Worked in a small in-house s department in head office providing PR services to a diverse range of companies (travel, construction, transport, manufacturing) within the Mitchell Cotts group.

    • Reporter
      • 1980 - 1983

      General news reporter for the East Rand Bureau of Johannesburg's leading English daily newspaper. General news reporter for the East Rand Bureau of Johannesburg's leading English daily newspaper.

Education

  • Institute of Executive Coaching
    2009 -
  • Public Relations Institute of South Africa
    1986 -
  • Durban Institute of Technology
    Journalism
    1978 -

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