Sarah Gavigan

CEO at The Otaku Group
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Contact Information
us****@****om
(386) 825-5501
Location
US

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Landis Smithers

sarah is my "go-to" partner when it comes to anything music related. from the earliest days in advertising, to when i ran the creative at old navy, to now as i develop content and properties, her ear and her gift for discovery are impeccable. it gives me chills every time : i ask for a weird mix of hurdles to be leapt, and she plays me pieces that are consistently fresh and addictive. her choices have sticking power, they are the favorites that you collect in your personal library as well as use to promote and move your ideas forward. plus, she's a colleague who has grown into a friend, a rare and precious thing. trustworthy, intelligent, and constantly exploring, we find each other pushing and learning from each other over and over again. if you have the chance to engage her, in any way, on any project, do it. it will be the start of a beautiful discovery.

Jamie Silvers, LCSW, PMH-C

Sarah was an amazing instructor and her years of music licensing experience was clearly articulated throughout the course. Great job Sarah!!

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Credentials

  • Prof G Certified Brand Strategist
    Section4
    Nov, 2020
    - Nov, 2024

Experience

    • United States
    • Food & Beverages
    • 1 - 100 Employee
    • CEO
      • Mar 2012 - Present

    • CEO
      • 2012 - Present

    • Music Supervisor, Music Producer
      • Nov 2008 - Present

      In 1997 I opened my first company. In 2000 I sold it and started another one. Today I am a freelance Music Supervisor. Keeping it simple. I have seen some extraordinary changes in Music & Advertising in the past 12 years. Today I am consulting for all types of businesses in that fall into the Sales/Marketing, and Music Marketing & Licensing, Commercial Production Business Models categories. SOMETIMES YOU CAN'T SEE THE FOREST FOR THE TREES As a consultant, I bring my experience in Music Licensing, Advertising, Sales and Business. Nose down running your own business it is hard to see the forest for the trees. I help each client define what they are seeking from their business. Once we have our goal, we begin to dive deep and create a path for change. Show less

    • United States
    • Higher Education
    • 700 & Above Employee
    • Adjunct Professor
      • Feb 2012 - Jun 2014

    • United States
    • Education Administration Programs
    • 300 - 400 Employee
    • Instructor
      • Jun 2009 - Mar 2010

      "How to Get Your Your Music Licensed" Summer Semester 2009 (complete), Winter Semester 2010 (upcoming) http://bit.ly/5o5R5b Having your music used in a commercial can mean relative overnight success for a little-known band, artist, or composer. But how do you get your music in the hands of the right people? In this course, learn the history of music licensing in advertising, how commercials are made, and who the decision makers are. Topics cover the basics of music publishing and learning what questions to ask to ensure that when you do get the call, you are able to secure the best deal possible. Standard contracts and best practices for dealmaking are reviewed. Techniques for marketing music to the advertising community are discussed weekly, highlighted by industry guest speakers, including advertising creative directors, agency music producers, directors, producers, and editors. Show less

    • Musicians
    • 1 - 100 Employee
    • Founder & Owner
      • Jan 2000 - Jun 2009

      In 2000 Ten Music pioneered a new business model for music licensing, by being the first company in the Advertising production community to represent Indie Record Labels. Ten Music connected music with brands in a new way. In 9 years Ten completed thousands of projects; TV commericals, radio, and online content worldwide. As Managing Director and Head of New Business, I oversaw every aspect of the business day to day. In 2000 Ten Music pioneered a new business model for music licensing, by being the first company in the Advertising production community to represent Indie Record Labels. Ten Music connected music with brands in a new way. In 9 years Ten completed thousands of projects; TV commericals, radio, and online content worldwide. As Managing Director and Head of New Business, I oversaw every aspect of the business day to day.

    • Australia
    • Staffing and Recruiting
    • 1 - 100 Employee
    • Agent/Owner
      • Feb 1996 - Jun 2000

      Representaion of Cinematographers and Production Designers for Commercials and Music Videos. A Boutique roster of clients from Canda and the UK combined with high end talent state-side (Chris Soos, Alex Barber, Ranch Dressing..). Representaion of Cinematographers and Production Designers for Commercials and Music Videos. A Boutique roster of clients from Canda and the UK combined with high end talent state-side (Chris Soos, Alex Barber, Ranch Dressing..).

Education

  • Westover School
    1984 - 1988
  • Arizona State University
    BA, Broadcast Journalism
    1989 - 1993

Community

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