Sarah L.

Senior Web Strategist at Palantir.net
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Contact Information
us****@****om
(386) 825-5501
Location
Greater Chicago Area, US

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Experience

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Senior Web Strategist
      • Apr 2021 - Present

      - Investigate, report findings, and recommend improvements to complex, distributed information systems for a federal bureau- Pioneer the adoption of Top Task Methodology as company-wide research method leading to 80% success rate in clientsʼ audiences being able to complete key tasks on websites- Lead UX discipline community of practice meetings to promote knowledge-sharing resulting in more consistent user experience practices across projects- Conduct executive-level stakeholder interviews at beginning of projects to uncover business goals, needs, priorities, and to address unspoken assumptions, roadblocks, and concerns- Approach projects with an Agile mindset—focusing on outcomes over outputs to alway provide the highest value no matter the changes to the project along the way

    • Web Strategist
      • Oct 2017 - Apr 2021

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Independent Developer - Contract
      • Mar 2017 - Aug 2017

      - Migrate content for high-priority Indiana-Wesleyan University web pages- Develop Java-based features such as an image carousel and RSS feed in Cascade CMS- Adapt to shifts in project scope, delivering new features in shorter amounts of time - Migrate content for high-priority Indiana-Wesleyan University web pages- Develop Java-based features such as an image carousel and RSS feed in Cascade CMS- Adapt to shifts in project scope, delivering new features in shorter amounts of time

    • United States
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Content Strategist
      • Nov 2014 - Apr 2017

      – Lead early-stage project definition and proposition for Chicago University's Court Theatre to uncover client business goals and user needs.– Conduct quantitative and qualitative audits for 10,000-page New Jersey School Board Association website to assess content health and determine migration strategy.– Analyze keywords and taxonomy to improve SEO ranking of conversion pages for DePaul University.– Conduct user research exercises such as tree-testing, card sorting, and interviews to validate navigation architecture decisions for public media nonprofit Greater Public.– Develop and run workshops for National Association of Boards of Pharmacy to set content governance workflows in order to reduce project delays.– Write voice and tone style guides for Alliance for the Great Lakes to inform web writing best practices and improve messaging in order to increase engagement and donations.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Independent Developer - Contract
      • 2016 - 2016

      – Advise Indiana University-Purdue University Columbus project stakeholders on importance of site architecture as organizing tool in reducing content migration time.– Migrate over 300 pages of web content to Cascade CMS – Advise Indiana University-Purdue University Columbus project stakeholders on importance of site architecture as organizing tool in reducing content migration time.– Migrate over 300 pages of web content to Cascade CMS

    • United States
    • Higher Education
    • 700 & Above Employee
    • Web Communications Specialist
      • Jun 2014 - Oct 2014

      – Audit 30 Weinberg College of Arts and Sciences department websites for redundant, outdated, and trivial content.– Build new site architecture in alignment with department goals while maintaining design standards for college-wide redesign.– Migrate approved content to Cascade content management system.– Answer questions from department chairs regarding project timeline and action items.– Develop best practice guide for web technology department's photo archive.– Organize search system for photos based on naming convention, proper credit attribution and keywords.

    • Animations Editor
      • Nov 2013 - Jun 2014

      – Edit average of 5 student storyboards and scripts for news animations per 3-month period– Provide feedback from animators to students– Design, program, maintain Wordpress site to showcase published animations: http://animation.medill.northwestern.edu/– Consult on and test specialized content management tool Assignmetron

    • Digital Content Manager
      • Jun 2011 - Jun 2014

      – Create digital signage for waiting area televisions using inDesign– Instruct others on Axis TV content management system– Restructure 2 website architectures in preparation for redesign– Copyedit health service website content for clarity, ease-of-reading, and accessibility – Create digital signage for waiting area televisions using inDesign– Instruct others on Axis TV content management system– Restructure 2 website architectures in preparation for redesign– Copyedit health service website content for clarity, ease-of-reading, and accessibility

Education

  • Northwestern University
    Bachelor of Science (B.S.)
    2009 - 2013

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