Sarah Terry

Member Board of Trustees at Smart Works Reading
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Contact Information
us****@****om
(386) 825-5501
Location
United Kingdom, UK

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5.0

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Peter van Gils

I have worked with Sarah for three years at Catchpoint opening up and growing the European business. With her extensive experience in selling complex IT solutions and her strong communication skills, she managed to win complex and highly contested deals. Sarah is highly goal oriented and persistent without being pushy. Her strategic approach, eye for detail and coaching skills will ensure her success in future roles and add great value!

Daniel Theo

Sarah is a dedicated leader who possesses a strong work ethic and is committed to success. She affords every customer the same level of attention and focus, and has in-depth knowledge of the IT industry, from a history of successful roles. Sarah supported my development, and we worked closely on key deals and accounts, and her attention to detail and drive was compelling, and that resulted in success throughout our engagements.

Bob Ranaldi

While COO at Catchpoint Systems, I was fortunate to have Sarah as a key sales leader for us. Sarah is excellent with customers and has just the right skills for enterprise SaaS sales. She also proved to be a valuable sales leader whose role expanded to running European Sales. Sarah possesses a positive attitude, strong teamwork skills and a general commitment to her teams success while helping to drive towards overall company success too.

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Credentials

  • Sales Force Evaluations
    Objective Management Group
    Oct, 2023
    - Nov, 2024
  • Systemic Team Coaching 360
    AoEC - The Academy of Executive Coaching
    Dec, 2021
    - Nov, 2024
  • Systemic Team Coaching Ceritificate
    AoEC - The Academy of Executive Coaching
    Dec, 2021
    - Nov, 2024
  • ICF Member Badge
    International Coaching Federation
    Mar, 2021
    - Nov, 2024
  • Certificate in Mental Health First Aid
    Mental Health First Aid (MHFA) England
    Jan, 2021
    - Nov, 2024
  • PCIC
    Henley Business School
    Aug, 2019
    - Nov, 2024
  • Sales and Management Training
    Force Management
    Mar, 2019
    - Nov, 2024
  • Sales Champion
    Miller Heiman, Inc
    Oct, 1991
    - Nov, 2024
  • Sales Candidate Assessment
    Objective Management Group
    Sep, 2022
    - Nov, 2024
  • Associate Certified Coach (ACC)
    International Coaching Federation
    Jun, 2022
    - Nov, 2024

Experience

    • United Kingdom
    • Professional Training and Coaching
    • 1 - 100 Employee
    • Member Board of Trustees
      • Oct 2022 - Present

      We are a UK charity that exists to give women the confidence they need to reach their full potential, secure employment and change the trajectory of their lives. We are a UK charity that exists to give women the confidence they need to reach their full potential, secure employment and change the trajectory of their lives.

  • The Heuristic Method
    • London, United Kingdom
    • Experienced Business Consultant, Accredited Executive & Team Coach helping organisations to thrive
      • Jan 2020 - Present

      Using my deep knowledge from Sales and Leadership roles in the SaaS industry, I now help organisations to deliver effective development programs to improve employee performance and positively impact revenue. Using a coaching style of observation, active listening, and unbiased conversation, I help drive a culture of self-awareness, development, and performance excellence. I'm experienced and confident in working with multi-level business stakeholders and have an open, approachable, and… Show more Using my deep knowledge from Sales and Leadership roles in the SaaS industry, I now help organisations to deliver effective development programs to improve employee performance and positively impact revenue. Using a coaching style of observation, active listening, and unbiased conversation, I help drive a culture of self-awareness, development, and performance excellence. I'm experienced and confident in working with multi-level business stakeholders and have an open, approachable, and collaborative approach to communication. I love to receive and deliver feedback and promote an open culture of communication that is void of blame and full of actionable and positive challenge statements, so we can work cohesively towards a solution-focused way of being. Show less Using my deep knowledge from Sales and Leadership roles in the SaaS industry, I now help organisations to deliver effective development programs to improve employee performance and positively impact revenue. Using a coaching style of observation, active listening, and unbiased conversation, I help drive a culture of self-awareness, development, and performance excellence. I'm experienced and confident in working with multi-level business stakeholders and have an open, approachable, and… Show more Using my deep knowledge from Sales and Leadership roles in the SaaS industry, I now help organisations to deliver effective development programs to improve employee performance and positively impact revenue. Using a coaching style of observation, active listening, and unbiased conversation, I help drive a culture of self-awareness, development, and performance excellence. I'm experienced and confident in working with multi-level business stakeholders and have an open, approachable, and collaborative approach to communication. I love to receive and deliver feedback and promote an open culture of communication that is void of blame and full of actionable and positive challenge statements, so we can work cohesively towards a solution-focused way of being. Show less

    • United States
    • Software Development
    • 200 - 300 Employee
    • VP EMEA
      • Nov 2016 - Jan 2020

      Running international sales for Catchpoint, setting and delivering on a sales strategy whilst continuing to focus and deliver against KPIs and growth objectives. Developing our channel approach and partnering with performance experts. A real really hands on role supporting sales closely in new business development whilst continuing to nurture and deliver amazing customer experience to over 100+ of our EMEA customers across the CSM business function. Key Achievements: Increasing AOV by 600%… Show more Running international sales for Catchpoint, setting and delivering on a sales strategy whilst continuing to focus and deliver against KPIs and growth objectives. Developing our channel approach and partnering with performance experts. A real really hands on role supporting sales closely in new business development whilst continuing to nurture and deliver amazing customer experience to over 100+ of our EMEA customers across the CSM business function. Key Achievements: Increasing AOV by 600% in three years, Embedding and nurturing a value-based sales culture, surpassing targets for new business acquisition, customer retention and employee engagement. Key Skills are Motivational Leadership/ Direct Communication/ Courage/GTM Strategies/Sensible process creation/Accurate Forecasting and Delivery on Target/Recruitment/ Big Picture/Coaching Style/Team/Positivity

    • VP Sales UK
      • Oct 2015 - Oct 2016

      Building and delivering on the GTM strategy for UK & I. Exceeding all KPIs and revenue tragets.

    • United States
    • Software Development
    • 700 & Above Employee
    • Enterprise Account Director & Mentor
      • Nov 2012 - Aug 2015

      Working as part of the Enterprise Sales team with a strong focus on new business acquisition within Travel and Transportation sectors, implementing complex monitoring solutions across the application delivery chain for increased visibility in to end user performance. Taking on A key mentoring role for inside and commercial sales on all things performance. A key contributor to our success. Working as part of the Enterprise Sales team with a strong focus on new business acquisition within Travel and Transportation sectors, implementing complex monitoring solutions across the application delivery chain for increased visibility in to end user performance. Taking on A key mentoring role for inside and commercial sales on all things performance. A key contributor to our success.

    • IT Services and IT Consulting
    • Head of UK Sales
      • Sep 2010 - Nov 2012

      Founded in 2004, Periscope IT has grown to become one of the UK's most reliable, cost effective website monitoring service providers in the SME marketplace. Passionate about customer service our core focus is on the retention and growth of new and existing customers. I helped to develop the service offering, increase awareness of Periscope IT in the UK through a number of campaigns and grow our customer base. Working with some complex technical requirements and use cases we really started… Show more Founded in 2004, Periscope IT has grown to become one of the UK's most reliable, cost effective website monitoring service providers in the SME marketplace. Passionate about customer service our core focus is on the retention and growth of new and existing customers. I helped to develop the service offering, increase awareness of Periscope IT in the UK through a number of campaigns and grow our customer base. Working with some complex technical requirements and use cases we really started to snowball. However, unfortunately the sudden and untimely death of my business partner resulted in a change of direction. Show less Founded in 2004, Periscope IT has grown to become one of the UK's most reliable, cost effective website monitoring service providers in the SME marketplace. Passionate about customer service our core focus is on the retention and growth of new and existing customers. I helped to develop the service offering, increase awareness of Periscope IT in the UK through a number of campaigns and grow our customer base. Working with some complex technical requirements and use cases we really started… Show more Founded in 2004, Periscope IT has grown to become one of the UK's most reliable, cost effective website monitoring service providers in the SME marketplace. Passionate about customer service our core focus is on the retention and growth of new and existing customers. I helped to develop the service offering, increase awareness of Periscope IT in the UK through a number of campaigns and grow our customer base. Working with some complex technical requirements and use cases we really started to snowball. However, unfortunately the sudden and untimely death of my business partner resulted in a change of direction. Show less

    • New Business Sales Manager
      • Sep 2003 - Oct 2008

      I worked as a new business sales manager at NCC, previously having sold Keynote systems since 1998. I worked mainly within the financial sector and secured many top listed organisations throughout my time there. I have a great understanding of global internet performance including load testing, web analytic and compression technologies. I pride myself with a positive attitude and a desire to succeed in my role. This has helped my to meet and surpass my targets on an ongoing basis. Site… Show more I worked as a new business sales manager at NCC, previously having sold Keynote systems since 1998. I worked mainly within the financial sector and secured many top listed organisations throughout my time there. I have a great understanding of global internet performance including load testing, web analytic and compression technologies. I pride myself with a positive attitude and a desire to succeed in my role. This has helped my to meet and surpass my targets on an ongoing basis. Site Confidence is a fantastic company with great customer service. It was a pleasure to work there. Show less I worked as a new business sales manager at NCC, previously having sold Keynote systems since 1998. I worked mainly within the financial sector and secured many top listed organisations throughout my time there. I have a great understanding of global internet performance including load testing, web analytic and compression technologies. I pride myself with a positive attitude and a desire to succeed in my role. This has helped my to meet and surpass my targets on an ongoing basis. Site… Show more I worked as a new business sales manager at NCC, previously having sold Keynote systems since 1998. I worked mainly within the financial sector and secured many top listed organisations throughout my time there. I have a great understanding of global internet performance including load testing, web analytic and compression technologies. I pride myself with a positive attitude and a desire to succeed in my role. This has helped my to meet and surpass my targets on an ongoing basis. Site Confidence is a fantastic company with great customer service. It was a pleasure to work there. Show less

    • France
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Senior Business Manager
      • Apr 2002 - Aug 2003

      SQS was the European Reseller for Keynote Systems. I worked for SQS as Sales Manager selling Keynote Systems as a result of ActualIT no longer partnering with Keynote in the UK. I was solely responsible for all of Keynotes UK revenues at that time. As well as website Performance monitoring I also sold Keynote Load Pro and Test perspective, Load Testing solutions. I had a very successful stint here however, left to go on maternity leave. SQS was the European Reseller for Keynote Systems. I worked for SQS as Sales Manager selling Keynote Systems as a result of ActualIT no longer partnering with Keynote in the UK. I was solely responsible for all of Keynotes UK revenues at that time. As well as website Performance monitoring I also sold Keynote Load Pro and Test perspective, Load Testing solutions. I had a very successful stint here however, left to go on maternity leave.

  • ActualIT
    • Bourne End, Buckinghamshire
    • Senior New Business Manager
      • 1998 - 2002

      ActualIT was a UK reseller providing IT testing services including Keynote Systems- Website Monitoring, JetNexus- website compression tools, ProactiveNet - Network monitoring and Akamai - Content delivery services amongst many others. My Primary focus was selling Keynote monitoring and testing tools into the UK market. In my final year there I achieved and surpassed my target of £1.2 million GBP Although I was responsible for new Business I also managed 10 key accounts accounts with a value of… Show more ActualIT was a UK reseller providing IT testing services including Keynote Systems- Website Monitoring, JetNexus- website compression tools, ProactiveNet - Network monitoring and Akamai - Content delivery services amongst many others. My Primary focus was selling Keynote monitoring and testing tools into the UK market. In my final year there I achieved and surpassed my target of £1.2 million GBP Although I was responsible for new Business I also managed 10 key accounts accounts with a value of over £500k Show less ActualIT was a UK reseller providing IT testing services including Keynote Systems- Website Monitoring, JetNexus- website compression tools, ProactiveNet - Network monitoring and Akamai - Content delivery services amongst many others. My Primary focus was selling Keynote monitoring and testing tools into the UK market. In my final year there I achieved and surpassed my target of £1.2 million GBP Although I was responsible for new Business I also managed 10 key accounts accounts with a value of… Show more ActualIT was a UK reseller providing IT testing services including Keynote Systems- Website Monitoring, JetNexus- website compression tools, ProactiveNet - Network monitoring and Akamai - Content delivery services amongst many others. My Primary focus was selling Keynote monitoring and testing tools into the UK market. In my final year there I achieved and surpassed my target of £1.2 million GBP Although I was responsible for new Business I also managed 10 key accounts accounts with a value of over £500k Show less

  • Company Management Ltd
    • Welbeck Street, London
    • Senior Account Manager
      • 1994 - 1996

      Part of a new business team for a small UK start up selling fully managed payroll systems from a basement in London's West End. It was a great sales experience and I learnt a lot about cold calling. I think I called most of the central London Yellow Pages! Positive Mental Attitude was my mantra back then which has served me well throughout my career in Sales! Part of a new business team for a small UK start up selling fully managed payroll systems from a basement in London's West End. It was a great sales experience and I learnt a lot about cold calling. I think I called most of the central London Yellow Pages! Positive Mental Attitude was my mantra back then which has served me well throughout my career in Sales!

Education

  • Henley Business School
    Professional Certificate in Coaching
    2019 - 2020
  • AoEC - The Academy of Executive Coaching
    Certificate in Systemic Team Coaching, Teams of Teams
    2021 -
  • Loreto Convent Foxrock
    Intermediate Certificate
  • Roehampton University
    BA, Psychology/Theatre Studies
  • The Henley College
    A Levels

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