Sarah Stevenson

Social Media & Content Coordinator at Well Known Company
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Contact Information
us****@****om
(386) 825-5501
Location
Bracebridge, Ontario, Canada, CA

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Experience

    • Canada
    • Advertising Services
    • 1 - 100 Employee
    • Social Media & Content Coordinator
      • Sep 2019 - Present

    • Freelance Photographer
      • Jul 2020 - Present

    • Blogger & Content Creator
      • May 2018 - Present

    • Canada
    • Cosmetics
    • 1 - 100 Employee
    • Digital Marketing Manager
      • May 2019 - Sep 2020

      ● Manage and strategize social channels to create brand awareness ● Shoot original content ● Create content calendar to ensure consistent posts (stories + feed posts)● Gather imagery to use on feed (product shots, influencers + retailers)● Engage consistently with followers and grow following ● Create brand vision and marketing initiatives ● Find appropriate hashtags for all posts● Create content and captions to further brand education, add links and relevant information to generate sales to Shopify● Create Product Spotlights - gather all relevant info and create graphic design templates to use on social channels ● Manage influencer requests and packages ● Assist with product launches & press ● Manage and strategize social channels to create brand awareness ● Shoot original content ● Create content calendar to ensure consistent posts (stories + feed posts)● Gather imagery to use on feed (product shots, influencers + retailers)● Engage consistently with followers and grow following ● Create brand vision and marketing initiatives ● Find appropriate hashtags for all posts● Create content and captions to further brand education, add links and relevant information to generate sales to Shopify● Create Product Spotlights - gather all relevant info and create graphic design templates to use on social channels ● Manage influencer requests and packages ● Assist with product launches & press

    • Senior Wholesale Account Manager
      • Jan 2017 - Sep 2019

      ● Manage over 120 wholesale accounts across Ontario for five brands● Analyze weekly sales reports to forecast sales volume and stock allocationbudgets● Consult clients on retail assortment, using sales analysis to developstrategies● Monitor all purchase orders and work directly with inventory managementteam to ensure orders are fulfilled and ship accurately● Conduct sales presentations of new collection seasonally, educatingretailers on current tends while ensuring sales targets are achieved● Work closely with brand headquarters to provide feedback on markettrend research, assisting product development and design● Develop and execute in-store marketing events for volume retailers● Responsible for promoting brand awareness within retailers, providingaccounts with social media content, including imagery and contest and giveaway materials

    • Canada
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Account Manager
      • Jan 2016 - Dec 2016

      ● Responsible for creating seasonal assortments for over 100 accountsthrough collection presentations● Manage showroom and sample inventory● Establish and maintain business relationships with current customers andprospective customers to generate new business● Enter orders through JOOR and track individual shipment processes toensure efficient and on-time deliveries to customer● Create marketing strategies to increase brand awareness and overallperformance each season● Provide product knowledge sessions and packages to clients, to ensureseasonal success at the retail level

    • Manager, Assistant Buyer
      • May 2012 - Oct 2016

      ● Accountable for sales and profitability throughout all product categories (womenswear, menswear, footwear and accessories)● Research and forecast trends to assist management with all buying decisions● Attend wholesale buying appointments to provide necessary insights into retail selection● Responsible for purchase order accuracy and inventory monitoring at store level● Manage supplier relations to ensure timely delivery of stock ● Accountable for sales and profitability throughout all product categories (womenswear, menswear, footwear and accessories)● Research and forecast trends to assist management with all buying decisions● Attend wholesale buying appointments to provide necessary insights into retail selection● Responsible for purchase order accuracy and inventory monitoring at store level● Manage supplier relations to ensure timely delivery of stock

    • Canada
    • Apparel & Fashion
    • educator
      • Sep 2013 - Jan 2016

      ● Provide guests with education regarding products, events and the lululemon brand while creating exceptional customer experience● Involved in merchandising, inventory control and replenishment of product using RFID systems ● Comprehensive knowledge of all yoga and running product, technical features and fabrics ● Manage lululemon Square One social media page and responsible for weekly e-newsletter ● Provide guests with education regarding products, events and the lululemon brand while creating exceptional customer experience● Involved in merchandising, inventory control and replenishment of product using RFID systems ● Comprehensive knowledge of all yoga and running product, technical features and fabrics ● Manage lululemon Square One social media page and responsible for weekly e-newsletter

Education

  • University of Guelph
    Bachelor's degree, Art History/Studio Art
    2009 - 2014

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