Experience

Leadership Circle

• United States
• Business Consulting and Services
• 100 - 200 Employee

• Senior Content Editor

  • Nov 2022 - Present



University of Puget Sound

• United States
• Higher Education
• 700 & Above Employee

• Associate Editorial Director

  • Feb 2017 - Nov 2022

  • Manage copywriter and social media/digital content manager team members• Launched online storytelling platform and brand-building tool (the “story hub”) with web specialist; design and build story pages; copyedit and approve all story content• Helped launch comprehensive website redesign with new information architecture, content separation, and enhanced features; play integral role in ongoing website content/engagement strategy, UX evaluation, and quality control• Assisted in launch of weekly newsletter, The Hatchet (2018); became editor and primary writer (2019), maintaining average 20% open rate with audience of approx. 26,000• Named assistant editor for Arches alumni magazine (2019)• Launched Logger Day Challenge, Puget Sound’s one-day online giving event, in collaboration with colleagues from the Office of Annual Giving, developing digital content and social media strategies raising $75k (2018) and $240k (2019) Show less

• Assistant Director of Communications and Online Media

  • Jul 2012 - Jan 2017

  • Implemented comprehensive branding initiative; served as key brand advocate and coach for campus partners• Supervised web manager (2012–16); helped launch website redesign as early CMS adopter/primary backup site admin• Launched university Instagram account, gaining 600-plus followers in the first six months• Evaluated, negotiated, and implemented new online asset management system, saving approx. $10,000• Named to campuswide emergency response team; serve as primary communications emergency team responder Show less

• Publications Manager/Assistant Director of Communications

  • Jan 2006 - Jun 2012

  • Developed inaugural social media communications plan and university’s first Google AdWords/Facebook ads campaigns• Co-founded university Social Media Users Group• Served as editor for printed faculty-staff newsletter; moved newsletter online, improving readability, meeting sustainability goals, and saving approx. $3,145• Launched and managed university social media presence with Facebook and Twitter accounts • Implemented university’s first online asset management system, including vendor contract negotiation, system setup, delivery, and rollout to campus• Implemented comprehensive reworking of dozens of ancillary materials to support new admission marketing campaign Show less



Our Lady of the Elms School

• United States
• Primary and Secondary Education
• 1 - 100 Employee

• Communications Director

  • Aug 2003 - Dec 2005

  • Served as liaison with agency to develop and implement comprehensive redesign and launch of new website and admission marketing campaign and collateral • Created, developed, wrote, and designed elmsgirl seventh grade recruitment magazine • Served as designer, principal writer, and editor for The Elms Magazine alumnae publication • Launched Interconnections seasonal program guide; served as editor and designer • Served as liaison with agency to develop and implement comprehensive redesign and launch of new website and admission marketing campaign and collateral • Created, developed, wrote, and designed elmsgirl seventh grade recruitment magazine • Served as designer, principal writer, and editor for The Elms Magazine alumnae publication • Launched Interconnections seasonal program guide; served as editor and designer