Sarah Olafson

Director of Marketing & Communications at United Way of Marathon County
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Contact Information
us****@****om
(386) 825-5501
Location
Wausau-Stevens Point Area

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5.0

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Tara Glodowski

Sarah is fantastic in every role she plays. Co-worker, leader, communicator, organizer, event planner, etc.. I have had the luxury of working with Sarah in several capacities and have had a great and successful experience each time.

Rachael Bolen

Sarah is a dedicated, intelligent, forward thinking leader. Her multi-tasking skills are excellent and she is knowledgeable in many areas of the Marketing environment. She is a critical thinker who knows how to accomplish tasks in an efficient and thorough manner. She is a team player with a compassionate personality.

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Experience

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Director of Marketing & Communications
      • Jan 2020 - Present

      Management experience with a strong connection to community engagement opportunities. Internal and external communications including newsletters, Annual Report creation, donor communication, website design, social media posts, and traditional media press releases and interviews. Video and graphic design, with strong content creation to create community awareness and brand recognition. CRM data management for donors, volunteers, company campaigns, and community leaders. Management experience with a strong connection to community engagement opportunities. Internal and external communications including newsletters, Annual Report creation, donor communication, website design, social media posts, and traditional media press releases and interviews. Video and graphic design, with strong content creation to create community awareness and brand recognition. CRM data management for donors, volunteers, company campaigns, and community leaders.

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Regional Communications & Engagement Lead
      • Jan 2019 - Jan 2020

    • Marketing & Communication Specialist
      • Jan 2007 - Jan 2020

      Responsible for the production of written communications and promotional materials. Community Health Foundation partner, planning capitol campaigns and coordinating fundraising events for more than 500 people. Continuous Improvement Yellow Belt Certified. Art director for photography campaigns. Specific duties include event coordination, hospital tours, website content, media relations, maintaining accurate budgets, expenditures, generating videos, grant writing, print ads, newsletters, program and education materials. Implemented new website design. Maintained brand standards throughout name and logo changes. Magazine coordinator, 16-pages showcasing the local services and providers. Coordination of new hospital construction for Innovation Teams during design phase and wayfinding lead for complete signage project.

    • Administrative Assistant, Marketing Department
      • Jan 2004 - Jan 2007

      Organizing events, promoting annual marketing campaigns, fundraising. Developing promotional material such as newsletters, directories, postcards, and signs, scheduling media purchases and advertising campaigns. Collecting rent payments, invoices, billing payments, yearly budgets and other financials. Organizing events, promoting annual marketing campaigns, fundraising. Developing promotional material such as newsletters, directories, postcards, and signs, scheduling media purchases and advertising campaigns. Collecting rent payments, invoices, billing payments, yearly budgets and other financials.

    • Sales Account Executive
      • Jun 2002 - Jan 2004

      Creating brochures, flyers, mass mailings, press releases and advertisements, coordinating wedding receptions, dances, dinners and parties, soliciting donations and advertisements, assisting in the day-to-day operations of the Sales Office, scheduling and detailing conferences from 2-1200 people, selling conference space, hotel rooms and promoting the hotel. Creating brochures, flyers, mass mailings, press releases and advertisements, coordinating wedding receptions, dances, dinners and parties, soliciting donations and advertisements, assisting in the day-to-day operations of the Sales Office, scheduling and detailing conferences from 2-1200 people, selling conference space, hotel rooms and promoting the hotel.

Education

  • University of Wisconsin-Stevens Point
    Bachelor of Arts - BA, Communications with an emphasis in Public Relations and Advertising
    -

Community

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