Sarah Maia
PR / Media Relations Manager at Agiito- Claim this Profile
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Bio
Credentials
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Content Marketing: Social Media
LinkedInNov, 2018- Nov, 2024
Experience
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Agiito
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United Kingdom
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Travel Arrangements
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200 - 300 Employee
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PR / Media Relations Manager
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Mar 2019 - Present
I get to work alongside a busy and creative marketing team, setting the overall PR strategy and management of PR opportunities. One of the biggest activities we take part in and speak at is industry events, and I research the best places for us to showcase our expertise and manage our attendance. Another major aspect of my role is award submissions. We have won 10 industry awards since I joined and finalists for dozens more, which is a huge accolade for a company with tough competition! More recently, i successfully helped project manage the very first wellbeing awards for the travel industry. This was a huge success for the company and has set the bar in the industry. I also support with internal communications and any other day-to-day marketing activities of the team - whether that be copy writing and briefing for adverts or writing video scripts and arranging interviews. Show less
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ALE
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United Kingdom
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Mechanical Or Industrial Engineering
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300 - 400 Employee
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Global PR Officer
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Aug 2014 - Mar 2019
Working in B2B PR, I manage the group's PR strategy, working with local branches and co-ordinating with the global marketing strategy. I also undertake the copywriting for all marketing collateral, including newsletters, award entries, brochures, as well as sourcing digital content and looking after the company's social media channels. I am responsible for any internal communications and the crisis management communications plan, design and execution. In addition, I work with our marketing team to organise press events and support new product launches. Show less
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Punch Pubs & Co
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United Kingdom
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Hospitality
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400 - 500 Employee
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PR and Communications Assistant
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Jun 2012 - Aug 2014
Managing the company's Press Office; swiftly dealing with press and reacting to any crisis communications. I planned the proactive media strategy, writing press releases, arranging photocalls and interviews as well as contributing towards editorial features in trade press. I also created dedicated PR campaigns for pub launches and wrote editorial content for Punch Innsider magazine. Internal communications – writing corporate copy and internal stories, creating employee engagement and maintaining the corporate website. Liaising across departments and giving internal presentations. Event organisation of corporate conference event for over 400 employees, working across in all aspects. Show less
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WW Magazines
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United Kingdom
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Book and Periodical Publishing
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1 - 100 Employee
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Assistant Marketing Manager
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Feb 2010 - May 2012
• Event and Exhibition administration and organisation. Devising marketing, advertising and communication strategies whilst working to a budget. Devising sales strategies to meet targets. • Designing print ready material, proof-reading, creating corporate artwork, web banners, e-newsletters, promotional flyers and posters for publications and events. • Writing press releases for regional and national press, and sourcing press opportunities. • Managing and maintenance of the PlotBrowser website, responsible for marketing the brand in internal and external literature and highlighting the brand’s presence at exhibitions. • Sales, website and advertiser data analysis, and show exhibition and event analysis. • Designing merchandise, and working with external suppliers when producing merchandise, POS material and co-ordinating events. • Managing digital marketing for brands and shows, devising Facebook marketing strategies and maintaining and developing web content and blogs. • Managing and designing merchandise, marketing new publications, and sourcing new merchandise. Show less
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Education
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Chartered Institute of Public Relations
Public Relations Advanced Certificate, Public Relations/Image Management -
The University of Birmingham
Bachelor of Arts (BA), English Literature (British and Commonwealth) and Media, Culture and Society